Scouty
Scouty is an AI-powered creator operations platform for brands and agencies running user-generated content (UGC) campaigns. Teams can use a conversational interface to discover and evaluate creators, coordinate outreach and campaign agreements, collect onboarding details, and manage creator work through a shared workflow. Scouty also provides creator-facing tools for campaign participation and collaboration, including campaign rooms and content review. The service brings creator sourcing, campaign setup, communication, and ongoing management into a single workspace for brands, agencies, and creators. Scouty offers web-based access and connects with chat and AI tools through documented integrations, including an API and MCP interface. Brand subscriptions begin at $199 per month, while creator management is priced separately; creators can join for free.
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Cheerful AI
Cheerful is a web-based influencer marketing platform for brands, ecommerce teams and agencies. Its AI agent supports creator discovery across Instagram, TikTok and YouTube; creator outreach by email and Instagram direct messages; follow-ups, reply handling and negotiation. Teams can review or approve messages and deal terms, manage campaign conversations, and coordinate product gifting through Shopify or WooCommerce, including shipping details and creator-specific discount codes. Cheerful also detects creator posts and stories, tracks campaign activity, and reports engagement and sales attributed through discount codes. Users can provide campaign instructions in plain language and set approval requirements for automated work. The platform brings creator search, communications, gifting and performance tracking into a shared campaign workflow.
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Influur
Influur is an AI-powered influencer marketing and creator campaign management platform that helps brands, record labels, and agencies discover creators, launch campaigns, and measure performance. Its autonomous AI agent, Pulse, automates campaign planning, influencer discovery, personalized outreach, negotiations, and content coordination. The platform uses audience insights, music trends, creator engagement data, and proprietary matching technology to identify influencers suited to specific campaigns. Users can manage creative briefs, review content submissions, approve deliverables, and coordinate secure creator payments through a centralized workspace. Influur provides real-time analytics for tracking campaign reach, engagement, creator performance, and marketing effectiveness. The platform also offers automated influencer replacements, multichannel outreach, collaborative workflows, and tools for connecting content creators with paid brand partnerships.
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Hobo.Video
Hobo.Video is an influencer and creator marketing platform supported by campaign services. It connects brands with creators for influencer promotions and user-generated content (UGC) campaigns, and supports campaign briefs, creator participation, content submission, product seeding and campaign coordination. Brands can engage Hobo.Video for strategy, creator discovery and campaign execution, while creators can register, build profiles, apply to campaigns and submit deliverables. Its services also cover product sampling, reviews, surveys, quizzes, affiliate programs, celebrity collaborations and consumer research. The company describes a creator network across India and offers campaigns tailored to brands’ objectives and scale. Hobo.Video is aimed at brand teams seeking creator-led marketing and creators interested in paid or product-based collaborations.
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