Audience
Consumer apps, ecommerce brands, retailers, and agencies that use social media and creators to drive growth
About Refunnel
Refunnel is a cloud-based creator CRM and campaign platform for brands and agencies running influencer, user-generated content (UGC), affiliate, and product-seeding programs. Teams can find and recruit creators, manage creator records and campaign workflows, and capture Instagram and TikTok posts connected to campaigns. The platform supports Shopify product seeding, deliverables, compensation, content usage rights, and creator payouts. Reporting covers creator and post performance, views, engagement, Meta Partnership Ads, and TikTok Shop affiliate activity. Teams can synchronize approved content to Google Drive and reuse it in ads, email, or websites. Refunnel also provides Slack creator alerts and outreach from a brand’s own email domain. It serves consumer brands, ecommerce businesses, retailers, and agencies managing creator relationships and social commerce campaigns.