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About

Confiant is the cybersecurity leader in detecting and stopping Malvertising attacks. Having built hundreds of integrations directly into the web’s ad tech infrastructure, Confiant has unparalleled visibility to the malware, scams, and fraud serving through ads today. Leveraging our security expertise, we deliver complete control over ads for publishers and ad platforms via standard industry integrations, and for mobile app publishers (through SDK integration). Also remediating quality issues, privacy violations, and mis-categorized ads. In publishing the industry’s leading ad quality benchmark report and mapping the threat actors that use ads-as-an-attack-vector at our Malvertising Attack Matrix, Confiant is leading the charge in protecting users from criminals hijacking the ad tech supply chain. Trusted by customers like Microsoft, Paramount, and Magnite - we keep the Internet safe for everyone.

About

TrafficGuardian is an AI-powered traffic protection platform designed to help advertisers filter fraudulent traffic and protect their marketing campaigns. The platform analyzes every incoming click in real time to detect bots, proxies, VPN users, and other suspicious activity before it reaches a website or landing page. Using machine learning and advanced filtering rules, TrafficGuardian ensures that only genuine visitors interact with advertising campaigns. The system provides detailed real-time analytics showing information such as IP reputation, device details, and location data for every visitor. Advertisers can create custom filtering rules based on location, device type, or traffic source to control who can access their pages. Additional tools such as Page Guard and BotCheck help monitor how bots and automated systems interact with campaign pages.

Platforms Supported

Windows Not Supported
Mac Not Supported
Linux Not Supported
Cloud Supported
On-Premises Not Supported
iPhone Not Supported
iPad Not Supported
Android Not Supported
Chromebook Not Supported

Platforms Supported

Windows Supported
Mac Supported
Linux Not Supported
Cloud Supported
On-Premises Not Supported
iPhone Not Supported
iPad Not Supported
Android Not Supported
Chromebook Not Supported

Audience

Publishers, SSP and DSP ad platforms that want to protect their ads from malvertising, malware, redirects, low quality and bad ads.

Audience

Digital advertisers, affiliate marketers, agencies, and businesses running paid campaigns who want to prevent click fraud, filter bot traffic, and improve advertising ROI

Support

Phone Support Supported
24/7 Live Support Not Supported
Online Supported

Support

Phone Support Not Supported
24/7 Live Support Supported
Online Supported

API

Offers API Supported

API

Offers API Not Supported

Screenshots and Videos

Screenshots and Videos

No images available

Pricing

Contact for quote.
Free Version Not Supported
Free Trial Supported

Pricing

$49
Free Version Not Supported
Free Trial Not Supported

Reviews/Ratings

Overall 5.0 / 5
ease 5.0 / 5
features 5.0 / 5
design 5.0 / 5
support 5.0 / 5

Reviews/Ratings

Overall 4.7 / 5
ease 4.2 / 5
features 4.6 / 5
design 3.9 / 5
support 3.7 / 5

Pros & Cons from Real Users

Pros

  • Confiant takes the surgical approach whereas so many others go with a blunt object. They try so hard to avoid false positives and false negatives and hone in on the offending issue with laser precision. The end result is we are able to keep as many good impressions as possible - or even recapture that impression that it completely justifies the cost of working with them compared to their competition.

Cons

  • Confiant is slightly more expensive then their competition, but our experience has been that "you get what you pay for"

Pros & Cons from Real Users

Pros

  • It filters out all the bad bots, fake clicks, and proxy traffic very well. It successfully stopped my ads from getting banned on Facebook, which saved me a lot of money.
  • The traffic filtering speed is excellent. It does a great job of identifying ad network bots and keeping our real landing pages hidden from competitors and spy tools. The integration with our WordPress setup was simple and works without any latency.
  • i've been using it for a weeks and it has been helpful in filtering suspicious traffic. the reports are easy to understand and I like being able to see where the click are coming from. Setup was pretty straightforward too.
  • TrafficGuardian works better than the others and offers more advanced cloaking filters, which is why I think it's a better option.
  • I like custom filter option and dashboard is easy to use. Good cloaker for facebook and google ads.

Cons

  • The account took 30 minutes to activate after payment and the dashboard looks a bit old.
  • The user interface feels a bit outdated and takes some time to get used to. Also, the basic plan is slightly expensive for small budget marketers, and they should add more video tutorials for setup.
  • it took little time to get familiar with all the settings. a few more tutorials for new user would make the experience better.
  • I had to wait about 30 minutes for the payment to be activated, but overall I really liked its cloaking system.
  • My experience has been good so far, nothing much to complain about.

Training

Documentation Supported
Webinars Not Supported
Live Online Supported
In Person Not Supported

Training

Documentation Supported
Webinars Not Supported
Live Online Not Supported
In Person Not Supported

Company Information

Confiant
Founded: 2013
United States
www.confiant.com

Company Information

TrafficGuardian
Founded: 2026
United States
www.trafficguardian.org

Alternatives

Alternatives

ClickCease

ClickCease

CHEQ Essentials
Clockerly

Clockerly

Clockerly.io

Categories

Ad Fraud Detection Supported
Click Fraud Supported

Categories

Ad Fraud Detection Supported
Click Fraud Supported

Click Fraud Features

Account Alerts Supported
Activity Monitoring Supported
IP Address Monitoring Supported
IP Blocking Supported
Keyword Tracking Not Supported
Refund Management Not Supported
Risk Assessment Supported
Time on Site Tracking Not Supported

Integrations

Amazon API Gateway Supported
Amazon Ads Supported
Google Ad Manager Supported
Insticator Supported
MediaMath Supported
Prebid Supported
PubMatic Supported
Raptive Supported
Vuukle Supported

Integrations

Amazon API Gateway Not Supported
Amazon Ads Not Supported
Google Ad Manager Not Supported
Insticator Not Supported
MediaMath Not Supported
Prebid Not Supported
PubMatic Not Supported
Raptive Not Supported
Vuukle Not Supported
Claim Confiant and update features and information
Claim Confiant and update features and information
Claim TrafficGuardian and update features and information
Claim TrafficGuardian and update features and information