fraud0
Fraud0 is an advanced platform designed to help businesses detect and mitigate invalid traffic and bot interactions in real-time, ensuring the optimization of ad campaigns and efficient use of marketing budgets. It uses AI-powered analytics to identify and block fraudulent activities, providing users with a holistic view of traffic sources and pinpointing the most affected marketing channels. Through features like onsite intelligence and in-ad measurement, users can uncover where their ads are displayed, identify fraudulent domains, and make data-driven decisions by excluding ineffective placements. fraud0 helps businesses optimize their ad spend, protect data from bots, and improve campaign performance by focusing on human-driven traffic.
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Kochava
Kochava is a real-time data solutions company offering a comprehensive growth stack of solutions for data-driven advertisers. We empower advertisers to measure what matters with tools that deliver better insights and actionable data in one operational platform.
Advertisers can map their growth journey with Kochava, leveraging mobile measurement partner (MMP) services, a next-generation marketing mix modeling (MMM) SaaS platform, and a premium platform for search ads automation and app store optimization (ASO).
Kochava's MMM SaaS and search ads automation/ASO platforms work with advertisers using Kochava or any other MMP.
With a culture of customer-driven innovation, dedication to data security, and the most powerful tools in the ecosystem, Kochava is trusted by top brands to harness their data for growth. Headquartered in Sandpoint, ID, the company has offices globally.
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Click Fraud Protection
Campaign Protection protects your pay per click campaigns from fraudulent and duplicate clicks by tracking and analyzing your pay-per-click traffic with our advanced click fraud detection technology. Our software is measures user interactions by IP address, geolocation, browser cookie, browser fingerprinting, total and active time spent on pages, input device activity (keyboard, mouse, touch, scroll) and other metrics to help isolate and eliminate invalid clicks. With Campaign Protection all of your pay per click ad clicks are tracked regardless of where they come from. We can track Google Ads, Bing Ads, Facebook, Twitter, as well as any other campaigns. Automatically add / remove IP addresses and IP ranges to Google Ads IP Exclusion with Google Ads API instantly. Our software has multiple blocking rules, device type rules and works with Google Ads 500 IP exclusion limit.
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Confiant
Confiant is the cybersecurity leader in detecting and stopping Malvertising attacks. Having built hundreds of integrations directly into the web’s ad tech infrastructure, Confiant has unparalleled visibility to the malware, scams, and fraud serving through ads today. Leveraging our security expertise, we deliver complete control over ads for publishers and ad platforms via standard industry integrations, and for mobile app publishers (through SDK integration). Also remediating quality issues, privacy violations, and mis-categorized ads. In publishing the industry’s leading ad quality benchmark report and mapping the threat actors that use ads-as-an-attack-vector at our Malvertising Attack Matrix, Confiant is leading the charge in protecting users from criminals hijacking the ad tech supply chain. Trusted by customers like Microsoft, Paramount, and Magnite - we keep the Internet safe for everyone.
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