ZINGP360
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Related Products
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About
Cognipharma's HCP Engagement Platform is a SaaS solution designed for pharmaceutical companies aiming to enhance their omnichannel strategies and foster high-value interactions with healthcare professionals. The platform offers seamless integration with CRMs such as Veeva, IQVIA OCE, Salesforce, or custom systems, ensuring centralized management of customer data. Key features include real-time HCP registration and validation, providing immediate access to content through single sign-on and verification against public databases or existing CRM records. The platform also emphasizes consent and preferences management, enabling the progressive capture of channel and content preferences to align communications with HCPs' expectations. By delivering deep personalization of content and channel interactions, Cognipharma's solution aims to improve marketing and sales KPIs, offering insights into customer journeys across channels and identifying optimal re-engagement strategies.
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About
P360's ZING engagement suite is an advanced omnichannel marketing platform designed to enhance communication between pharmaceutical companies and healthcare professionals. Recognizing the evolving needs of the pharmaceutical industry, ZING offers a comprehensive solution that includes compliant text messaging, voice and video calls, and AI-powered analytics to ensure efficient and impactful engagement. Notably, 82% of surveyed HCPs prefer text messaging with representatives over other communication methods, and text messages boast an average open rate of 98%, significantly higher than email's 20-30%. ZING's features include integrated messaging channels such as SMS, WhatsApp, Viber, Line, and KakaoTalk, allowing for seamless and compliant interactions. The platform also offers EdenHelp-powered generative AI for advanced data analysis, providing actionable insights and automating routine tasks to boost productivity.
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Platforms Supported
Windows
Mac
Linux
Cloud
On-Premises
iPhone
iPad
Android
Chromebook
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Platforms Supported
Windows
Mac
Linux
Cloud
On-Premises
iPhone
iPad
Android
Chromebook
|
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Audience
Pharmaceutical companies in search of a solution to streamline their omnichannel strategies and foster interactions with healthcare professionals
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Audience
Pharmaceutical sales and marketing teams in need of a solution to enhance their engagement with healthcare professionals through compliant multi-channel communication strategies
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Support
Phone Support
24/7 Live Support
Online
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Support
Phone Support
24/7 Live Support
Online
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API
Offers API
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API
Offers API
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Screenshots and Videos |
Screenshots and Videos |
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Pricing
No information available.
Free Version
Free Trial
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Pricing
No information available.
Free Version
Free Trial
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Reviews/
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Reviews/
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Training
Documentation
Webinars
Live Online
In Person
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Training
Documentation
Webinars
Live Online
In Person
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Company InformationCognipharma
Founded: 2016
Portugal
www.cognipharma.com/hcp-engagement-platform/
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Company InformationP360
Founded: 2015
United States
www.p360.com/zing/
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