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About
Cognipharma's HCP Engagement Platform is a SaaS solution designed for pharmaceutical companies aiming to enhance their omnichannel strategies and foster high-value interactions with healthcare professionals. The platform offers seamless integration with CRMs such as Veeva, IQVIA OCE, Salesforce, or custom systems, ensuring centralized management of customer data. Key features include real-time HCP registration and validation, providing immediate access to content through single sign-on and verification against public databases or existing CRM records. The platform also emphasizes consent and preferences management, enabling the progressive capture of channel and content preferences to align communications with HCPs' expectations. By delivering deep personalization of content and channel interactions, Cognipharma's solution aims to improve marketing and sales KPIs, offering insights into customer journeys across channels and identifying optimal re-engagement strategies.
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About
Experience a single technology stack for managing personalized ad content delivery, attribution, analytics and insights across all media and eCommerce platforms. Achieve media performance and ROI by delivering the right message at the right time across paid and owned channels – knowing each customer’s intent at every point along their buying journey. Cross-channel analytics and sales attribution via data clean rooms. Collect and process consented real-time consumer engagement events. Personalize omni-channel messaging to individual customers. Enable enterprise-wide collaboration for global to local implementation. Identify in-market consumers and algorithmically match them to the right product, offers, pricing, and content.
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Platforms Supported
Windows
Mac
Linux
Cloud
On-Premises
iPhone
iPad
Android
Chromebook
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Platforms Supported
Windows
Mac
Linux
Cloud
On-Premises
iPhone
iPad
Android
Chromebook
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Audience
Pharmaceutical companies in search of a solution to streamline their omnichannel strategies and foster interactions with healthcare professionals
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Audience
Companies looking for a cloud-based, data-driven platform for delivering personalized digital advertising and marketing experiences at scale
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Support
Phone Support
24/7 Live Support
Online
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Support
Phone Support
24/7 Live Support
Online
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API
Offers API
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API
Offers API
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Screenshots and Videos |
Screenshots and Videos |
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Pricing
No information available.
Free Version
Free Trial
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Pricing
No information available.
Free Version
Free Trial
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Reviews/
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Reviews/
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Training
Documentation
Webinars
Live Online
In Person
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Training
Documentation
Webinars
Live Online
In Person
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Company InformationCognipharma
Founded: 2016
Portugal
www.cognipharma.com/hcp-engagement-platform/
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Company InformationJivox
Founded: 2007
United States
jivox.com
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Alternatives |
Alternatives |
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