OptivosHeliosz.AI
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Related Products
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About
Bring us all your marketing, media and sales data, and ChannelMix will deliver holistic insight into marketing performance. There’s no campaign too complex and no question too big. Ingest data for your entire marketing and sales ecosystem via API, file transfer or email. Every solution comes with a dedicated data warehouse to store up to 100GB of data. Map like fields across data sources and channels for a unified look at marketing performance. ChannelMix leverages multi-channel attribution models to help you plan and predict media performance. Make one connection to your ChannelMix data warehouse to get analysis-ready data piped directly into your BI tool of choice. Your analytics solution includes a team of analytics experts who are dedicated to helping your organization grow and succeed. Tracking strategy & audits – with recommendations for aligning tracking to your reporting strategy.
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About
Marketing teams today spend budgets across a growing number of channels — paid social, search, programmatic, affiliate, offline — but rarely have a single, clear view of which channel is actually driving ROI. Data sits fragmented across platforms, spend and performance live in disconnected dashboards, and budget decisions end up based on gut feel or last quarter's habits rather than evidence.
Optivos is Heliosz.AI's flagship unified commercial intelligence platform, built to close that gap. It brings channel-level spend and performance data into one place, applies marketing mix modeling and data standardization to make the numbers comparable across channels, and turns that unified view into action: it surfaces which channels are actually delivering ROI, recommends how budget should be redistributed across channels, and identifies the best-performing channel to prioritize for the next campaign.
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Platforms Supported
Windows
Mac
Linux
Cloud
On-Premises
iPhone
iPad
Android
Chromebook
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Platforms Supported
Windows
Mac
Linux
Cloud
On-Premises
iPhone
iPad
Android
Chromebook
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Audience
Anyone searching for an marketing performance platform to help in marketing, media and sales data
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Audience
FMCG, CPG, Retail, Fashion, Sports Industries. Marketing Professionals, VP's of marketing, Media optimization strategist, Marketing strategist
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Support
Phone Support
24/7 Live Support
Online
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Support
Phone Support
24/7 Live Support
Online
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API
Offers API
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API
Offers API
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Screenshots and Videos |
Screenshots and VideosNo images available
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Pricing
$25,000 per year
Free Version
Free Trial
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Pricing
No information available.
Free Version
Free Trial
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Reviews/
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Reviews/
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Training
Documentation
Webinars
Live Online
In Person
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Training
Documentation
Webinars
Live Online
In Person
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Company InformationChannelMix
Founded: 2007
United States
channelmix.com
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Company InformationHeliosz.AI
Founded: 2019
United States
www.heliosz.ai
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Alternatives |
AlternativesNo Alternatives
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Categories |
Categories |
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Marketing Analytics Features
A/B Testing
Campaign Management
Channel Attribution
Customer Journey Mapping
Dashboard
Performance Metrics
Predictive Analytics
ROI Tracking
Social Media Metrics
Website Analytics
Marketing Attribution Features
Attribution Modeling
Audience Segmentation
Conversion Tracking
Cross-Channel Attribution
Customer Journey Mapping
Multi-Touch Attribution
Predictive Analytics
ROI Tracking
Web Analytics Features
Campaign Management
Conversion Tracking
Form Analytics
Goal Tracking
Keyword Tracking
Multiple Site Management
Pageview Tracking
Referral Source Tracking
Site Search Tracking
Time on Site Tracking
User Interaction Tracking
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Integrations
Adobe Analytics
Amazon Redshift
Box
Five9
Google Ads
Google Analytics
Google Data Studio
Google Drive
HubSpot CRM
IBM Watson
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Integrations
Adobe Analytics
Amazon Redshift
Box
Five9
Google Ads
Google Analytics
Google Data Studio
Google Drive
HubSpot CRM
IBM Watson
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