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About

Catalytics is a B2B digital media buying and programmatic advertising platform that enables agencies and advertisers to build, manage, and optimize targeted ad campaigns with granular control over where and when ads are shown, even down to specific online articles and publications where relevant audiences engage. It is designed for hyper-niche audience targeting without the high minimum spends or technical overhead of traditional DSPs, letting users upload ads in formats like banner, animated HTML5, and video, choose specific companies, industries, or content URLs to target, and launch campaigns quickly with self-service onboarding and intuitive setup. Catalytics’ Control Room centralizes campaign editing, performance tracking, and spend optimization so advertisers can see what’s working by target business, article, or message without waiting for monthly reports, and the system automatically serves best-performing creatives more frequently to improve ROI.

About

Microsoft Invest is a demand-side platform built for the future of video advertising. With an integrated platform advantage and a focus on data-driven performance, Invest enables you to engage audiences on all screens and drive business results. An intuitive and graphics-based approach to deal discovery and activation, offering access to curated premium deal catalogs and more visibility into deal inventory than you’ve ever had before. Discover exclusive curated catalogs created by premium data owners and available off-the-shelf to reach audiences at scale. Reach more than a billion users with Microsoft’s valuable audiences, including millions you may not be reaching anywhere else. Gain confidence in campaign planning, focusing on the data that matters to you before you go live. Plan cross-channel, boost digital investments, find the right audience and discover premium inventory, eliminate planning and buying silos.

Platforms Supported

Windows
Mac
Linux
Cloud
On-Premises
iPhone
iPad
Android
Chromebook

Platforms Supported

Windows
Mac
Linux
Cloud
On-Premises
iPhone
iPad
Android
Chromebook

Audience

B2B marketers and advertisers who want precise, self-service programmatic ad placement to reach niche audiences and decision-makers with controlled budgets and detailed campaign visibility

Audience

Companies interested in a tool to engage audiences and drive business results

Support

Phone Support
24/7 Live Support
Online

Support

Phone Support
24/7 Live Support
Online

API

Offers API

API

Offers API

Screenshots and Videos

Screenshots and Videos

Pricing

No information available.
Free Version
Free Trial

Pricing

No information available.
Free Version
Free Trial

Reviews/Ratings

Overall 0.0 / 5
ease 0.0 / 5
features 0.0 / 5
design 0.0 / 5
support 0.0 / 5

This software hasn't been reviewed yet. Be the first to provide a review:

Review this Software

Reviews/Ratings

Overall 0.0 / 5
ease 0.0 / 5
features 0.0 / 5
design 0.0 / 5
support 0.0 / 5

This software hasn't been reviewed yet. Be the first to provide a review:

Review this Software

Training

Documentation
Webinars
Live Online
In Person

Training

Documentation
Webinars
Live Online
In Person

Company Information

Catalytics
United States
catalytics.io

Company Information

Microsoft
Founded: 1975
United States
about.ads.microsoft.com/en/solutions/technology/microsoft-invest-dsp

Alternatives

Alternatives

Xandr

Xandr

Microsoft
Adelphic

Adelphic

Viant
Adelphic

Adelphic

Viant

Categories

Categories

Integrations

Bing
LinkedIn
Microsoft Advertising
Microsoft Edge
Placements.io

Integrations

Bing
LinkedIn
Microsoft Advertising
Microsoft Edge
Placements.io
Claim Catalytics and update features and information
Claim Catalytics and update features and information
Claim Microsoft Invest and update features and information
Claim Microsoft Invest and update features and information