Audience
Campaign managers looking for a great omnichannel DSP
About Centro Basis
At the heart of Basis is our award-winning, omni-channel DSP. It’s built for speed and performance so your programmatic campaigns thrive. Generate better outcomes for campaigns by leveraging Basis’ artificial intelligence engine. Choose algorithmic or machine learning optimization, which automatically analyzes data from more than 30 campaign parameters to optimize towards a desired goal. Make smart, optimized decisions to improve performance. Basis' powerful performance automation enables you to do more at scale. Target users in the moment with powerful geo-fencing capabilities that allow you to select granular points on a map, upload street addresses, or target places by category. Create place-based audiences of users who have been at a location, address, or category. Centro leverages 15+ years of publisher relationships to bring you our best-in-class PMP library of over 2,000 active private deals across hundreds of top sites.
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Integrations
Company Information
Centro
Founded: 2001
United States
www.centro.net/solutions/basis/dsp/
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