C-Smart

C-Smart

Cognizant
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+

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About

Know exactly how much you're paying for trade promotion—and how to spend it more efficiently. Trade promotions management is the second largest cost item for large consumer goods companies, often exceeding 15% of revenue. Unfortunately, many organizations still struggle with measuring the ROI of trade promotions. Cognizant can help. Accurate spend effectiveness modeling requires analyzing data from multiple sources, including point-of-sale systems and syndicated data providers, along with internal sales, marketing and operations. Our TPM/TPO consulting, solution selection and process re-engineering offerings help you systematically measure ROI so you can optimize future decisions. C-Smart is an analytics tool developed by Cognizant for use by brand management and category management teams in consumer goods companies. It helps provide actionable insight in areas such as new product launches, brand performance in different categories, promotion effectiveness and competitor analysis.

About

IMA360 is a Profit Optimization Platform with end-to-end solutions for Pricing, Rebates, Promotions, Ship & Debit, Sales Commissions, Royalty, Profitability Analysis and Optimization. When used these solutions together it can give real-time visibility into deal-specific profitability at the time of quote to a customer or during contract negotiations. All teams can maintain visibility of the same data points to ensure clarity and efficiency. IMA360 takes time to understand the company data, processes and company culture, and competitive landscape of each company and allow to add the company’s secret sauce to configure and deploy the best solutions, which provides outcomes that are measurable

Platforms Supported

Windows
Mac
Linux
Cloud
On-Premises
iPhone
iPad
Android
Chromebook

Platforms Supported

Windows
Mac
Linux
Cloud
On-Premises
iPhone
iPad
Android
Chromebook

Audience

Anyone that wants to track effects of promotions and new product launches with a Brand Management software

Audience

Manufacturers, Distributors, Wholesalers

Support

Phone Support
24/7 Live Support
Online

Support

Phone Support
24/7 Live Support
Online

API

Offers API

API

Offers API

Screenshots and Videos

Screenshots and Videos

Pricing

No information available.
Free Version
Free Trial

Pricing

No information available.
Free Version
Free Trial

Reviews/Ratings

Overall 0.0 / 5
ease 0.0 / 5
features 0.0 / 5
design 0.0 / 5
support 0.0 / 5

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Reviews/Ratings

Overall 0.0 / 5
ease 0.0 / 5
features 0.0 / 5
design 0.0 / 5
support 0.0 / 5

This software hasn't been reviewed yet. Be the first to provide a review:

Review this Software

Training

Documentation
Webinars
Live Online
In Person

Training

Documentation
Webinars
Live Online
In Person

Company Information

Cognizant
Founded: 1994
United States
www.cognizant.com/consumer-goods-technology-solutions/trade-promotions-management

Company Information

IMA360
Founded: 2020
United States
www.IMA360.com

Alternatives

Alternatives

Flintfox

Flintfox

Flintfox International
BluePlanner

BluePlanner

UpClear
LEAFIO

LEAFIO

LEAFIO AI Retail Solutions

Categories

Categories

Trade Promotion Management Features

Analytics / ROI Tracking
Approval Workflow
Budgeting & Forecasting
Claims Management
Competitor Analysis
Compliance Management
Customer Management
Discount Management
Pricing Optimization
Promotion Calendar
Settlement Management
Trade Agreement Management

Integrations

Acumatica Cloud ERP
Infor Distribution SX.e
Microsoft Dynamics 365 Business Central
NetSuite
SAP ERP
Sage 300
Salesforce

Integrations

Acumatica Cloud ERP
Infor Distribution SX.e
Microsoft Dynamics 365 Business Central
NetSuite
SAP ERP
Sage 300
Salesforce
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