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About

Brax is a solution that enables agencies and brands to manage all their advertising campaigns from a single centralized dashboard. Imagine being able to update ALL of your campaigns at once. Brax’s Native Power Editor allows you to change any aspect of your campaigns (in a familiar spreadsheet-style editor) for much faster launching and optimization. Finally compare apples to apples (or Taboola to Yahoo). Brax gives you a better understanding of how native as a whole performs for your company. Import and integrate data from your existing systems, including Google Analytics — and see performance across campaigns, content, and publishers any time you want. Say goodbye to dirty data from human error, and wasted media spend based on faulty assumptions. With Brax, you define your tracking tags once for accurate, consistent data forever. Use macros to dynamically insert campaign name, ad ID, and publisher ID.

About

Publift is a programmatic ad tech company that partners with digital publishers to help them increase ad revenue. Founded by 2 ex-Googlers, Publift uses a proprietary software platform that allows publishers to focus on producing the content their audiences crave and less time managing the advertising revenue that sustains them. The single, easy-to-set-up Fuse tag gives publishers access to a world of ad tech at their fingertips, including private marketplace (PMP) management, Header, and Open bidding, ad layout optimization, brand safety, and compliance with centralized reporting, all in one simple dashboard. Fuse is currently the only truly simple way for publishers to optimize and manage their ad technology — loaded with easy-to-use integrations such as multivariate testing, Content Management Platforms (CMP) integration, automatic alert monitoring, and automated bid optimization. On average, client revenue using our platform has increased by a massive 60% year-on-year.

Platforms Supported

Windows
Mac
Linux
Cloud
On-Premises
iPhone
iPad
Android
Chromebook

Platforms Supported

Windows
Mac
Linux
Cloud
On-Premises
iPhone
iPad
Android
Chromebook

Audience

Marketers and brands seeking a solution to track, analyze and optimize direct marketing performance

Audience

Website and app publishers

Support

Phone Support
24/7 Live Support
Online

Support

Phone Support
24/7 Live Support
Online

API

Offers API

API

Offers API

Screenshots and Videos

Screenshots and Videos

Pricing

$199 per month
Free Version
Free Trial

Pricing

No information available.
Free Version
Free Trial

Reviews/Ratings

Overall 2.6 / 5
ease 2.8 / 5
features 2.8 / 5
design 2.8 / 5
support 2.6 / 5

Reviews/Ratings

Overall 0.0 / 5
ease 0.0 / 5
features 0.0 / 5
design 0.0 / 5
support 0.0 / 5

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Training

Documentation
Webinars
Live Online
In Person

Training

Documentation
Webinars
Live Online
In Person

Company Information

Brax
Founded: 2014
United States
www.brax.io

Company Information

Publift
Founded: 2015
Ireland
www.publift.com

Alternatives

Alternatives

Trackier

Trackier

CloudStuff Technology Pvt Ltd
Xandr

Xandr

Microsoft

Categories

Categories

Integrations

Google Analytics
Outbrain
Revcontent
Taboola
Voluum
Yahoo DSP

Integrations

Google Analytics
Outbrain
Revcontent
Taboola
Voluum
Yahoo DSP
Claim Brax and update features and information
Claim Brax and update features and information
Claim Publift and update features and information
Claim Publift and update features and information