SoMinSoMin.ai
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About
Brandwatch is a leading Consumer Intelligence and Social Media Management solution that empowers over 5,000 of the world's most admired companies to understand and engage with customers at the speed of social. Its Consumer Intelligence solution offers AI-enriched data from over 100m social and online sources helping data-driven organizations better understand how consumers feel about their brands, products and industry trends and topics. Within its Social Media Management solution, Brandwatch (formerly Falcon.io) offers features including social media listening, engagement, publishing, measurement, influencer marketing and customer data management. With Brandwatch, marketers and companies can deliver more personalized brand experiences across touchpoints, based on enriched customer profiles. This solution features a highly intuitive and collaborative UI and is complemented by the best support team in the business.
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About
SOMIN is an agentic AI marketing platform that turns real-time competitor and audience intelligence into pre-scored, market-ready creative concepts, cutting campaign planning from weeks to a median of 13 minutes per brief. Four modules work in one end-to-end workflow: Brand Tracker decodes every competitor ad across Meta, Google, TikTok and YouTube daily; Perspective Studies maps open audience tensions and propositions; Expressions engineers channel-ready concepts and briefs; and Ad Scoring predicts CTR and engagement at 78% accuracy (about 3x the human baseline). Four AI agents (strategist, planner, creative, validator) work each brief in minutes. Results: 75% lower research cost, 3x more granular segmentation, 40+ hours reclaimed per cycle. Recognized as a Gartner Cool Vendor in Marketing AI. Trusted by P&G, Audi, Ferrari, Nestle, KFC, Mothercare and McDonald's, and by agency teams at Dentsu, OMG, GroupM, Havas and Publicis.
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Platforms Supported
Windows
Mac
Linux
Cloud
On-Premises
iPhone
iPad
Android
Chromebook
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Platforms Supported
Windows
Mac
Linux
Cloud
On-Premises
iPhone
iPad
Android
Chromebook
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Audience
Medium-sized to enterprise companies across a broad array of industries. Key industries include agencies, retail, CPG, education, financial services, healthcare, travel, and technology.
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Audience
Agentic AI marketing platform for brands and agencies that turns competitor and audience intelligence into pre-scored, market-ready creative concepts
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Support
Phone Support
24/7 Live Support
Online
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Support
Phone Support
24/7 Live Support
Online
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API
Offers API
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API
Offers API
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Screenshots and Videos |
Screenshots and Videos |
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PricingFlexible packages tailored to your needs.
Free Version
Free Trial
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Pricing
Contact Sales
SOMIN is available in four subscription packages. Pricing is available on request — contact sales for a quote.
SOMIN LIGHT — Core channels, one desk Includes 1 Analyst seat (dashboard + agentic MCP), 8 brands monitored, 8 handle swaps/month. Facebook & Instagram organic monitoring, Meta Ads Library & Google Ads Transparency Center, Perspective Studies, SODA Demand Analysis, Brand Tracker, Content Notifications and Content Library. SOMIN PRO — All ten channels, in depth Includes 1 Specialist seat (dashboard + agentic MCP), 12 brands monitored, 15 handle swaps/month. Adds TikTok, LinkedIn & Telegram organic monitoring, LinkedIn Ads Library, Custom Categories, Video Content Analysis, SOINSPIRE Ideation, Visual Content Expressions, Owned Content Scoring and Data Export. SOMIN AGENCY LIGHT — Your whole client roster Includes 3 Analyst seats (dashboard + agentic MCP), 30 brands monitored, 15 handle swaps/month. Core-channel monitoring and full research & intelligence suite across your client roster. SOMIN AGENCY PRO — Depth at scale, plus API Includes 3 Specialist seats (dashboard + agentic MCP), 70 brands monitored, 25 handle swaps/month. Full ten-channel depth, complete creative & scoring suite, Data Export and included Data API access. Term options: 1 month, 1 year, 2 years, 3 years. Add-ons available on any plan: additional Analyst or Specialist seats and +10-brand-handle blocks. Contact sales for pricing.
Free Version
Free Trial
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Reviews/
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Reviews/
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Pros from Real UsersPros
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Pros & Cons from Real UsersPros
Cons
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Training
Documentation
Webinars
Live Online
In Person
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Training
Documentation
Webinars
Live Online
In Person
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Company InformationBrandwatch
Founded: 2007
United Kingdom
www.brandwatch.com
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Company InformationSoMin.ai
Founded: 2022
Singapore
somin.ai
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Alternatives |
Alternatives |
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Categories |
Categories |
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Social Media Advertising Features
Ad Buying
Ad Creation
Bulk Advertising
Campaign Management
Collaboration Tools
Comment / Reply Moderation
Digital Asset Management
Reporting / Analytics
Retargeting
Roles / Permissions
Audience Intelligence Features
AI / Machine Learning
Audience Segmentation
Competitive Intelligence
Content Tracking
Data Visualization
Data-Driven Insights
Filters / Search
Image Recognition
Sentiment Analysis
Social Listening
Social Media Analytics
Trend Tracking
Brand Management Features
Approval Process Control
Artwork Management
Asset Management
Change Management
Fulfillment Distribution
Project Management
Brand Protection Features
Case Management
Domain Monitoring
Investigation Management
Marketplace Monitoring
Mobile App Monitoring
Paid Search Monitoring
Prioritization
Social Media Monitoring
Content Marketing Features
Audience Targeting
Brand Management
Campaign Management
Categorization / Grouping
Conversion Tracking
Distribution Management
Editorial Calendar
Multi-Channel Publishing
Publish Scheduling
SEO Management
Social Media Management
Video Management
Media Monitoring Features
Alerts / Notifications
Broadcast Media Monitoring
Content Translation
Dashboards / Reporting
Export Results
Online News Monitoring
Podcast Monitoring
Print Media Monitoring
Social Media Monitoring
Reputation Management Features
Campaign Management
Gamification
Response Management
Review Generation
Review Monitoring
Sentiment Analysis
Social Media Metrics
Social Media Monitoring
White Label
Social CRM Features
Calendar/Reminder System
Customer Support
Email Marketing
Lead Capture
Lead Nurturing
Live Chat
Marketing Automation Integration
Multi-Channel Social Integration
Social Media Monitoring
Task Management
Social Media Analytics Tools Features
Campaign Analytics
Competitor Monitoring
Customizable Reports
Engagement Tracking
Influencer Tracking
Multi-Channel Data Collection
Social Media Management Features
Automated Publishing
Brand Tracking
Content Management
Customer Engagement
Multi-Account Management
Multi-User Collaboration
Post Scheduling
Reporting/Analytics
Social Media Monitoring
Social Media Marketing Features
Analytics
Automated Publishing
Contact Management
Content Management
Conversion Tracking
Customer Targeting
Keyword Filtering
Multi-Account Management
Post Scheduling
Social Media Monitoring Features
Audience Segmentation
Competitive Analysis
Configurable Alerts
Customer Engagement
Dashboard
Impact Scoring
Influencer Tracking
Reputation Management
Sentiment Analysis
Trend Tracking
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Integrations
Audiense
CloudNuro
Codex CLI
Conversus.AI
Data Virtuality
Dataddo
Facebook Ads
Hootsuite
Instagram
Meta Ads
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Integrations
Audiense
CloudNuro
Codex CLI
Conversus.AI
Data Virtuality
Dataddo
Facebook Ads
Hootsuite
Instagram
Meta Ads
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