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About

Maximize your local marketing programs with a through-channel marketing automation solution that provides insights across the marketing lifecycle. Enable local channel partners to personalize and execute brand- and legal-compliant marketing campaigns. ​​ Increased speed-to-market, coupled with your proven brand messaging and tactics, results in increased sales and ROI at the local level.​​ Optimize your through-channel marketing strategy with flexible MDF and co-op programs for your partners. Customizable rules and integration with brand management and marketing execution increase effectiveness. Help your marketing channel partners implement effective, scalable, and brand-compliant marketing campaigns that drive business impact. A comprehensive application of software and services ​will reduce your cost per sale by 18% through the right blend of paid, owned, and earned media.

About

Easy to use marketing planning and budget management system for Consumer Packaged Goods brands and their agencies. Track sources of funds, standardize tactical planning, actualize invoices, customer deductions, and coupon redemptions, automate reporting and build beautiful marketing calendars with just a few clicks of a button. Generate high-quality, granular, and timely data for post-promotional and marketing mix analytics. We automate minutiae so marketers can do marketing!

Platforms Supported

Windows
Mac
Linux
Cloud
On-Premises
iPhone
iPad
Android
Chromebook

Platforms Supported

Windows
Mac
Linux
Cloud
On-Premises
iPhone
iPad
Android
Chromebook

Audience

Companies that want to maximize their local marketing programs with a through-channel marketing automation solution

Audience

Medium- to Large-size CPG Marketing teams that manage complex budgets in a matrix enviromnent

Support

Phone Support
24/7 Live Support
Online

Support

Phone Support
24/7 Live Support
Online

API

Offers API

API

Offers API

Screenshots and Videos

Screenshots and Videos

Pricing

No information available.
Free Version
Free Trial

Pricing

No information available.
Free Version
Free Trial

Reviews/Ratings

Overall 0.0 / 5
ease 0.0 / 5
features 0.0 / 5
design 0.0 / 5
support 0.0 / 5

This software hasn't been reviewed yet. Be the first to provide a review:

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Reviews/Ratings

Overall 0.0 / 5
ease 0.0 / 5
features 0.0 / 5
design 0.0 / 5
support 0.0 / 5

This software hasn't been reviewed yet. Be the first to provide a review:

Review this Software

Training

Documentation
Webinars
Live Online
In Person

Training

Documentation
Webinars
Live Online
In Person

Company Information

BrandMuscle
Founded: 2000
United States
www.brandmuscle.com

Company Information

Shopperations
Founded: 2014
United States
shopperations.com

Alternatives

Alternatives

BrandSystems

BrandSystems

Wellcom
 MyMarketingMate

MyMarketingMate

MyMarketingMate

Categories

Categories

Brand Management Features

Approval Process Control
Artwork Management
Asset Management
Change Management
Fulfillment Distribution
Project Management

Channel Management Features

Campaign Management
Channel Analytics
Incentive Management
Inventory Control
Lead Management
Opportunity Management
Order Management
Partner Management
Product Management
Reseller Management

Digital Asset Management Features

Asset Categorization
Asset Library
Asset Sharing
Brand Control
Customizable Branding
File Conversion
Metadata Management
Mobile App
Reporting/Analytics
Search Within Document
Search/Filter
Version Control
Watermarking
Workflow Management

Brand Management Features

Approval Process Control
Artwork Management
Asset Management
Change Management
Fulfillment Distribution
Project Management

Channel Management Features

Campaign Management
Channel Analytics
Incentive Management
Inventory Control
Lead Management
Opportunity Management
Order Management
Partner Management
Product Management
Reseller Management

CPG Features

Customer Management
Electronic Data Interchange
Financial Accounting
Forecast / Demand Planning
Inventory Management
Lot Tracking
Pricing Management
Shopper Marketing
Trade Promotion

Campaign Management Features

Channel Management
Contact Database
Email Marketing
Event Triggered Actions
Lead Management
Multi-Campaign

Collaboration Features

Brainstorming
Calendar Management
Chat / Messaging
Contact Management
Content Management
Document Management
Project Management
Real Time Editing
Task Management
Version Control
Video Conferencing

Marketing Analytics Features

A/B Testing
Campaign Management
Channel Attribution
Customer Journey Mapping
Dashboard
Performance Metrics
Predictive Analytics
ROI Tracking
Social Media Metrics
Website Analytics

Marketing Planning Features

Budgeting & Forecasting
Collaboration
Flowchart
Goal Setting / Tracking
Marketing Calendar
Media Planning
Predictive Analytics
Presentation Tools
Project Tracking
Spend Management

Trade Promotion Management Features

Analytics / ROI Tracking
Approval Workflow
Budgeting & Forecasting
Claims Management
Competitor Analysis
Compliance Management
Customer Management
Discount Management
Pricing Optimization
Promotion Calendar
Settlement Management
Trade Agreement Management

Integrations

SAP Business One

Integrations

SAP Business One
Claim BrandMuscle and update features and information
Claim BrandMuscle and update features and information
Claim Shopperations and update features and information
Claim Shopperations and update features and information