Objective PlatformObjective Partners
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Related Products
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About
BERA Brand Accelerator is a Predictive Brand Management platform powered by the world's largest syndicated brand equity data stream, providing an accurate, 360' view of brand health across categories and agnostically against the entire brand landscape. Our AI technology automates the real-time collection, analysis, and measurement of 109 consumer-based metrics, across 4,543 brands in 200 sectors globally to deliver you on-demand insights and strategic recommendations to optimize your brand strategy and grow financial outcomes. With BERA, marketers know precisely who to target, how to position, and what best next steps are necessary to strengthen their brand over time. If that's not enough, we take it a step further to show the causal impact of brand investments on the financial business results.
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About
Benefit from the tools within Objective Platform to either reach your targets in the most cost-effective way or get the highest return from a fixed budget. Don't rely on channel-specific metrics. Evaluate the impact of your marketing investments to your business targets. Create your single source of truth. With Objective Platform you automate data ingestion, validation and harmonization from 200+ sources. Get results faster and more accurately. Use modelling to attribute business outcomes to media investments and other relevant factors. Objective and transparent. Use our battle-tested dashboards and reports to understand the drivers of marketing and media performance. The platform helps you quantify the value of marketing investments and identify outliers. Use these learnings to start experimenting.
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Platforms Supported
Windows
Mac
Linux
Cloud
On-Premises
iPhone
iPad
Android
Chromebook
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Platforms Supported
Windows
Mac
Linux
Cloud
On-Premises
iPhone
iPad
Android
Chromebook
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Audience
Chief Marketing Officer, Head of Brand, Consumer Insights and Analytics
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Audience
Marketing Analytics solution for companies
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Support
Phone Support
24/7 Live Support
Online
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Support
Phone Support
24/7 Live Support
Online
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API
Offers API
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API
Offers API
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Screenshots and Videos |
Screenshots and Videos |
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Pricing
No information available.
Free Version
Free Trial
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Pricing
No information available.
Free Version
Free Trial
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Reviews/
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Reviews/
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Training
Documentation
Webinars
Live Online
In Person
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Training
Documentation
Webinars
Live Online
In Person
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Company InformationBERA
Founded: 2013
United States
bera.ai/
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Company InformationObjective Partners
Founded: 2014
Netherlands
www.objectivepartners.com
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Alternatives |
Alternatives |
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Categories |
Categories |
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Marketing Analytics Features
A/B Testing
Campaign Management
Channel Attribution
Customer Journey Mapping
Dashboard
Performance Metrics
Predictive Analytics
ROI Tracking
Social Media Metrics
Website Analytics
Marketing Attribution Features
Attribution Modeling
Audience Segmentation
Conversion Tracking
Cross-Channel Attribution
Customer Journey Mapping
Multi-Touch Attribution
Predictive Analytics
ROI Tracking
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Integrations
Voxpopme
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