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About

You have the audience and the engagement. Prove to brands that you can deliver. Create beautiful post-campaign reports with our unique Report Creator. Your Authentic profile can be used as a live Media Kit. Prove your value by creating beautiful, auto-updating reports in minutes with our powerful reporting tool. Get awesome feedback from brands and win more contracts. Share your Authentic Profile as your Media Kit when you're pitching brands. Show off your amazing content and be proud of your audience. Your Authentic Profile works as your Media Kit. Share it when you pitch your dream brands. Authentic helps you spend less time on boring tasks so you can focus on what matters to you most. Influencer management, live campaign reporting, budgeting and teams. Authentic is different from other platforms because we provide you with insights only accessible via social media APIs. Authentic works with small and large organizations and teams any size.

About

Brandwatch is a leading Consumer Intelligence and Social Media Management solution that empowers over 5,000 of the world's most admired companies to understand and engage with customers at the speed of social. Its Consumer Intelligence solution offers AI-enriched data from over 100m social and online sources helping data-driven organizations better understand how consumers feel about their brands, products and industry trends and topics. Within its Social Media Management solution, Brandwatch (formerly Falcon.io) offers features including social media listening, engagement, publishing, measurement, influencer marketing and customer data management. With Brandwatch, marketers and companies can deliver more personalized brand experiences across touchpoints, based on enriched customer profiles. This solution features a highly intuitive and collaborative UI and is complemented by the best support team in the business.

Platforms Supported

Windows Not Supported
Mac Not Supported
Linux Not Supported
Cloud Supported
On-Premises Not Supported
iPhone Not Supported
iPad Not Supported
Android Not Supported
Chromebook Not Supported

Platforms Supported

Windows Not Supported
Mac Not Supported
Linux Not Supported
Cloud Supported
On-Premises Not Supported
iPhone Not Supported
iPad Not Supported
Android Not Supported
Chromebook Not Supported

Audience

Influencers searching for a platform to create post-campaign reports

Audience

Medium-sized to enterprise companies across a broad array of industries. Key industries include agencies, retail, CPG, education, financial services, healthcare, travel, and technology.

Support

Phone Support Not Supported
24/7 Live Support Not Supported
Online Supported

Support

Phone Support Supported
24/7 Live Support Supported
Online Supported

API

Offers API Not Supported

API

Offers API Supported

Screenshots and Videos

Screenshots and Videos

Pricing

$9.99 per month
Free Version Supported
Free Trial Not Supported

Pricing

Flexible packages tailored to your needs.
Free Version Not Supported
Free Trial Not Supported

Reviews/Ratings

Overall 0.0 / 5
ease 0.0 / 5
features 0.0 / 5
design 0.0 / 5
support 0.0 / 5

This software hasn't been reviewed yet. Be the first to provide a review:

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Reviews/Ratings

Overall 4.0 / 5
ease 4.7 / 5
features 5.0 / 5
design 5.0 / 5
support 4.7 / 5

Pros & Cons from Real Users

Pros

  • Brandwatch provides a single platform that combines social media marketing & user engagement. It additionally offers automated post publishing functionality to streamline your workflow, making your job easier. From a user perspective, managing the platform is highly intuitive & user-friendly.
  • #1- It gives one platform for social media marketing with user engagement. #2- It also offers you automated post publishing to make your job easy. #3- In the usages point of view, it's very easy to manage.
  • Super good layout and structure of the user interface which was nice. Works well and does what you'd need.

Cons

  • Overall, our experience was positive & we received a good response from the team.
  • #1- We had a positive overall experience and response.
  • I feel like it was too costly for what it does.

Training

Documentation Not Supported
Webinars Not Supported
Live Online Supported
In Person Not Supported

Training

Documentation Supported
Webinars Supported
Live Online Supported
In Person Not Supported

Company Information

Authentic
Founded: 2019
United Kingdom
authenticstats.com

Company Information

Brandwatch
Founded: 2007
United Kingdom
www.brandwatch.com

Alternatives

Alternatives

Imatag

Imatag

IMATAG
Meltwater

Meltwater

Meltwater Group

Categories

Categories

Social Media Analytics Tools Features

Campaign Analytics Supported
Competitor Monitoring Supported
Customizable Reports Supported
Engagement Tracking Supported
Influencer Tracking Supported
Multi-Channel Data Collection Supported

Audience Intelligence Features

AI / Machine Learning Supported
Audience Segmentation Supported
Competitive Intelligence Supported
Content Tracking Supported
Data Visualization Supported
Data-Driven Insights Supported
Filters / Search Supported
Image Recognition Supported
Sentiment Analysis Supported
Social Listening Supported
Social Media Analytics Supported
Trend Tracking Supported

Brand Management Features

Approval Process Control Supported
Artwork Management Not Supported
Asset Management Supported
Change Management Not Supported
Fulfillment Distribution Not Supported
Project Management Supported

Brand Protection Features

Case Management Not Supported
Domain Monitoring Supported
Investigation Management Not Supported
Marketplace Monitoring Not Supported
Mobile App Monitoring Not Supported
Paid Search Monitoring Not Supported
Prioritization Not Supported
Social Media Monitoring Supported

Content Marketing Features

Audience Targeting Supported
Brand Management Supported
Campaign Management Supported
Categorization / Grouping Supported
Conversion Tracking Not Supported
Distribution Management Supported
Editorial Calendar Supported
Multi-Channel Publishing Supported
Publish Scheduling Supported
SEO Management Not Supported
Social Media Management Supported
Video Management Supported

Media Monitoring Features

Alerts / Notifications Supported
Broadcast Media Monitoring Not Supported
Content Translation Not Supported
Dashboards / Reporting Supported
Export Results Supported
Online News Monitoring Not Supported
Podcast Monitoring Not Supported
Print Media Monitoring Not Supported
Social Media Monitoring Supported

Reputation Management Features

Campaign Management Supported
Gamification Not Supported
Response Management Supported
Review Generation Not Supported
Review Monitoring Not Supported
Sentiment Analysis Supported
Social Media Metrics Supported
Social Media Monitoring Supported
White Label Not Supported

Social CRM Features

Calendar/Reminder System Supported
Customer Support Supported
Email Marketing Not Supported
Lead Capture Not Supported
Lead Nurturing Supported
Live Chat Not Supported
Marketing Automation Integration Supported
Multi-Channel Social Integration Supported
Social Media Monitoring Supported
Task Management Supported

Social Media Advertising Features

Ad Buying Not Supported
Ad Creation Not Supported
Bulk Advertising Supported
Campaign Management Supported
Collaboration Tools Supported
Comment / Reply Moderation Supported
Digital Asset Management Supported
Reporting / Analytics Supported
Retargeting Supported
Roles / Permissions Supported

Social Media Management Features

Automated Publishing Supported
Brand Tracking Supported
Content Management Supported
Customer Engagement Supported
Multi-Account Management Supported
Multi-User Collaboration Supported
Post Scheduling Supported
Reporting/Analytics Supported
Social Media Monitoring Supported

Social Media Marketing Features

Analytics Supported
Automated Publishing Not Supported
Contact Management Supported
Content Management Supported
Conversion Tracking Supported
Customer Targeting Supported
Keyword Filtering Supported
Multi-Account Management Supported
Post Scheduling Supported

Social Media Monitoring Features

Audience Segmentation Supported
Competitive Analysis Supported
Configurable Alerts Supported
Customer Engagement Supported
Dashboard Supported
Impact Scoring Not Supported
Influencer Tracking Supported
Reputation Management Supported
Sentiment Analysis Supported
Trend Tracking Supported

Integrations

Facebook Supported
Instagram Supported
X (Twitter) Supported
YouTube Supported
Caliber Not Supported
ChannelMix Not Supported
CloudNuro Not Supported
Conversus.AI Not Supported
Creatio Not Supported
DataMetrics Not Supported
Desktop.com Not Supported
Facebook Ads Not Supported
Instagram Ads Not Supported
Khoros Not Supported
LinkedIn Not Supported
Netino Not Supported
Qualtrics Customer Experience Not Supported
Socialgist Not Supported
Zendesk Not Supported
quintly Not Supported

Integrations

Facebook Supported
Instagram Supported
X (Twitter) Supported
YouTube Supported
Caliber Supported
ChannelMix Supported
CloudNuro Supported
Conversus.AI Supported
Creatio Supported
DataMetrics Supported
Desktop.com Supported
Facebook Ads Supported
Instagram Ads Supported
Khoros Supported
LinkedIn Supported
Netino Supported
Qualtrics Customer Experience Supported
Socialgist Supported
Zendesk Supported
quintly Supported
Claim Authentic and update features and information
Claim Authentic and update features and information
Claim Brandwatch and update features and information
Claim Brandwatch and update features and information