TrueTargetingInfillion
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Related Products
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About
Audiohook is a programmatic audio advertising platform that enables advertisers to reach audiences across podcasts, streaming music, and digital radio. It offers a robust podcast ad marketplace to find the ideal podcasts based on genre, audience, and more. Using the marketplace, advertisers can seamlessly find ideal matches for their brand and place ads across multiple platforms. It simplifies the process of buying and managing podcast ads, providing access to intuitive tools and comprehensive analytics to track performance and make data-driven decisions. Audiohook supports multiple audio advertising platforms, helping advertisers reach their audience wherever they listen. With programmatic targeting, advertisers can deliver ads to the most relevant audience possible, targeting listeners based on demographics, interests, listening habits, and more.
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About
TrueTargeting is Infillion’s audience targeting platform that enables advertisers to reach people-based, cookieless audiences using unique data sets or their own. It offers over 275 pre-built segments based on interests, buying intent, visitation, survey responses, and brand affinity, as well as custom audience-building functionality. Advertisers can onboard data from existing customer assets, such as CRM, CDP, email, and loyalty lists, and point-of-sale data, to create unique segments and expand scale within 5–10 days. TrueTargeting scales instantly with XGraph to reach people on every device they use (over 865 million in the U.S. alone). Audience types include intent-based (recent visits indicating in-market behavior), interest-based (visits to specific categories of locations in the past three to six months), predictive visit (likelihood to visit a place within the next 30 days), and survey-based (responses indicating category affiliation).
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Platforms Supported
Windows
Mac
Linux
Cloud
On-Premises
iPhone
iPad
Android
Chromebook
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Platforms Supported
Windows
Mac
Linux
Cloud
On-Premises
iPhone
iPad
Android
Chromebook
|
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Audience
Advertisers wanting a tool to manage and optimize their audio advertising campaigns across various platforms, providing tools for precise targeting, dynamic ad insertion, and comprehensive analytics to maximize ROI
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Audience
Marketers seeking a solution to deliver personalized, cross-device campaigns by leveraging advanced audience segmentation and location-based insights
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Support
Phone Support
24/7 Live Support
Online
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Support
Phone Support
24/7 Live Support
Online
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API
Offers API
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API
Offers API
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Screenshots and Videos |
Screenshots and Videos |
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Pricing
No information available.
Free Version
Free Trial
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Pricing
No information available.
Free Version
Free Trial
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Reviews/
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Reviews/
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Training
Documentation
Webinars
Live Online
In Person
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Training
Documentation
Webinars
Live Online
In Person
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Company InformationAudiohook
United States
www.audiohook.com
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Company InformationInfillion
Founded: 2008
United States
infillion.com/data/truetargeting/
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Alternatives |
Alternatives |
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Categories |
Categories |
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Integrations
Audacy
DoubleVerify
Experian Connect
Infillion XGraph
LiveRamp
Oracle BlueKai
Pandora
Semasio
SoundCloud
Spotify
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Integrations
Audacy
DoubleVerify
Experian Connect
Infillion XGraph
LiveRamp
Oracle BlueKai
Pandora
Semasio
SoundCloud
Spotify
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