AudienceReportAudienceProject
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Related Products
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About
With a unified, holistic dashboard, advertisers and agencies can now finally compare ad performance across channels to see which ones reach and engage their target audience most effectively – independently of third-party cookies and in a privacy-safe manner. Audiences consume content in an increasingly fragmented fashion across multiple devices and channels. The growing lack of independent, continuous and standardised measurement along with the imposing third-party cookie death makes it increasingly difficult for advertisers and agencies to determine how and where their advertising budgets are spent most effectively. AudienceReport gathers your campaign activity from different channels into one holistic view – allowing you to see how everything adds up and compares in terms of reaching and engaging your target audience. This makes it easier to allocate your ad budget for maximum ROI.
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About
Ogury is a global ad tech company that delivers advertising solutions grounded in privacy to brands, agencies, and publishers by targeting personas, not people. Their approach goes beyond traditional contextual and semantic targeting, allowing brands to reach the right audience without using personal information. This methodology, known as personified advertising, focuses on targeting anonymized personas based on specific online behaviors and attributes at a placement level, ensuring privacy while delivering precision and performance. The Active Insights platform offers brands an easy-to-understand and engaging format to view persona-based insights, enhancing audience understanding without relying on personal identifiers. It houses an extensive library of premade personas, enabling brands to find and reach their exact target audiences effectively. Ogury provides tailored solutions consisting of engaging creative formats and quality publisher partnerships.
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Platforms Supported
Windows
Mac
Linux
Cloud
On-Premises
iPhone
iPad
Android
Chromebook
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Platforms Supported
Windows
Mac
Linux
Cloud
On-Premises
iPhone
iPad
Android
Chromebook
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Audience
Companies searching for a technology-based market research solution that helps get the most value from advertising spends
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Audience
Brands and agencies in need of a tool to engage target audiences effectively while prioritizing consumer privacy and adapting to a post-cookie digital landscape
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Support
Phone Support
24/7 Live Support
Online
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Support
Phone Support
24/7 Live Support
Online
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API
Offers API
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API
Offers API
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Screenshots and Videos |
Screenshots and Videos |
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Pricing
No information available.
Free Version
Free Trial
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Pricing
No information available.
Free Version
Free Trial
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Reviews/
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Reviews/
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Training
Documentation
Webinars
Live Online
In Person
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Training
Documentation
Webinars
Live Online
In Person
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Company InformationAudienceProject
Founded: 2010
Denmark
www.audienceproject.com/see-the-bigger-picture/
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Company InformationOgury
Founded: 2014
United Kingdom
ogury.com
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Categories |
Categories |
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Integrations
No info available.
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Integrations
No info available.
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