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About

Asana is a collaborative work management platform that brings teams, projects, and goals together in one centralized workspace. It helps organizations plan, track, and deliver work more efficiently by connecting daily tasks to strategic objectives. With built-in AI capabilities, Asana reduces manual effort by automating updates, surfacing insights, and keeping work on track. The platform supports teams of any size, from small businesses to large enterprises, across a wide range of use cases. Asana integrates with over 300 popular business tools, making it easy to fit into existing workflows. Strong security, compliance options, and Asana Gov make it suitable for regulated industries and government agencies. Trusted by a majority of Fortune 100 companies, Asana is designed to scale as organizations grow.

About

Adobe Workfront is a collaborative work management solution that addresses the challenges of disconnected teams, siloed tools, and the relentless pace of enterprise work. Workfront helps you build a marketing system of record and includes capabilities to capture and plan, assign and execute, and deliver and measure work in a variety of use cases for organizations of all sizes in all industries. With Workfront, these organizations can prioritize the right work, quickly identify bottlenecks, automate processes, and deliver measurable outcomes.

Platforms Supported

Windows
Mac
Linux
Cloud
On-Premises
iPhone
iPad
Android
Chromebook

Platforms Supported

Windows
Mac
Linux
Cloud
On-Premises
iPhone
iPad
Android
Chromebook

Audience

Asana is ideal for teams, managers, and organizations of any size that need a scalable, secure, and AI-powered platform to plan, track, and execute collaborative work efficiently

Audience

Enterprise marketing teams, agencies, and cross-functional departments seeking a centralized work management platform to plan, execute, and optimize large-scale marketing operations

Support

Phone Support
24/7 Live Support
Online

Support

Phone Support
24/7 Live Support
Online

API

Offers API

API

Offers API

Screenshots and Videos

Screenshots and Videos

Pricing

Free
Basic - Free
Starter - $10.99/user/month
Advanced - $24.99/user/month
Enterprise - Custom Pricing
Free Version
Free Trial

Pricing

Workfront offers several license types and packages depending on the functionality each user requires. Full licenses provide robust, enterprise-grade project management tools for project managers, administrators, and executives, while other license types give team members and internal/external collaborators the functionality they need to track, approve, request, and manage work.
Free Version
Free Trial

Reviews/Ratings

Overall 4.7 / 5
ease 4.6 / 5
features 4.6 / 5
design 4.6 / 5
support 4.7 / 5

Reviews/Ratings

Overall 4.8 / 5
ease 4.7 / 5
features 4.8 / 5
design 4.6 / 5
support 4.8 / 5

Pros & Cons from Real Users

Pros

  • It's simple to customize Asana dashboard according to my needs. Again, it's simple to plan, manage and execute projects effectively with Asana. It's simple to collaborate with my team on project assignments with Asana. It's also simple to track project progress with Asana.
  • It is simple to plan and orchestrate daily tasks and projects with Asana. It enhances real-time team collaboration. It is simple to track project progress using Asana.
  • It's extremely easy to get onboarded to the tool and actually learn to utilize all of its features, workflow automation and triggers are a must-use feature if you are on the paid plan.
  • * Workflow Builder has allowed other tools to be automated together without the need to use external platforms for integration such as Appy Pie or Zapier, which despite the fact that these platforms that I have just mentioned are very useful within almost any company to automate all the work is also important that each platform can have internal automations as Asana is currently starting to do. With Workflow Builder I can create processes that do pretty much a lot of my work managing a project and it's all done automatically, so I very rarely integrate integration platforms when using Asana as everything can be found right there within their platform. * Another tool that has been quite useful to me throughout the use of Asana is Workload since it has allowed me to manage staff or work teams from different projects more easily, I say this because this feature allows me to see the days when people they have workloads and what capacity they have available to assign tasks. A clear example of how Workload has benefited me is that when managing the assignment of a task I can see the availability or workload that each person has and thus not assign more tasks that could lower the performance of a person having tasks that he will not be able to complete due to excessive work, so before assigning a task I go to the Workload panel and thus verify the availability and workload of each one of my work team. * Thanks to the hundreds of integrations I can make my job much easier since I don't need to pass data from other platforms to this one to have everything connected (and vice versa) since everything stays interconnected. This has resulted in me counting on being able to have Asana Calendar connected to Google Calendar, so I have more control over my to-dos and other to-do lists. Also, with Adobe Creative Cloud I can facilitate my marketing by being able to have the projects and tasks both in asana and in Adobe Creative Cloud since the information is shared reciprocally.
  • With Asana it has been possible to integrate very well the calendars of the different emails that I currently have, this was very useful for me since I did not have to manually synchronize all the notes and important events since they are currently a very heavy load to carry out that work. So the full integration with the Outlook and Gmail calendar was the best thing that happened to me to be able to integrate all the events within the projects and thus have easier reminders Without having to start from scratch to make notifications of each upcoming event and assigned tasks within a project. The board is very personalized, this gives me a lot of freedom to be able to have what I want to see once I log in to this platform. The main screen is the most important thing to be able to highlight what is most relevant while managing a project, so I can add different sections or tasks, lists, some calendars or everything that interests me to know when I'm managing not one but several projects. It was useful to be able to have the option to approve since being able to verify if the work is done is important For the combination of a project to be very effective since within my company we avoid having setbacks and that certain pre-established norms are skipped. So with Asana you can have approval once the assigned jobs or tasks are verified that they have been completed correctly with all the steps to follow so that the completion of a project is very effective since within my company we avoid having setbacks and that break certain pre-established rules. So with the healthy one you can have approval is once the assigned jobs or tasks are verified that they are completed correctly with all the steps to follow and with their well-written documentation marking all the steps which the results were obtained. It is natively available for desktops on both Windows, Mac this was very useful for me as I can sync all tasks and projects on all devices and not just web version and desktop version. It gave me the ease of being able to focus on projects without using the browser since in the past that was the only way to be able to use Asana at that time. The mobile application, in turn, is very complete, just like the writer versions, regardless of whether it is for the web or native to each desktop operating system, so I don't miss out on certain functions that this platform may have, but everything is already there. integrated into any mobile device regardless of the operating system you are using is Android or iOS.

Cons

  • I'm yet to encounter any negative issues with Asana since it meets my project management needs.
  • I haven't experienced any drawbacks with Asana as it works perfectly.
  • Price can be a it hefty when you reach the enterprise level, other than that, the tool is epic.
  • * It is possible to see the list of tasks in a very ordered way, but for me sometimes it is not very useful since I would like to be able to order the tasks by priority and not by completion date. This would give me a better advantage when it comes to organizing my tasks and focusing more on those that require a lot of attention to detail, as well as the effort that must be applied to other tasks regardless of the differences in delivery time. This function of ordering by priority added to the Workload function will allow to better manage the performance and availability of each employee in the event that new tasks are to be assigned, thus being able to have the work team more organized in each project that is being managed. * It can take a long time to get used to Asana even if you use the free version, you have to get used to it very well in order to streamline projects and easily manage assigned tasks. By this I do not mean that you have to get a specialty in project management, but rather because of the number of functions that Asana has, and it can be overwhelming to learn how to use all its tools without any problem. So, if someone is thinking of adding Asana to their company, they must consider that they must have prior knowledge of this platform before they can get a good return on investment, because if they don't, they will be affected in the projects they manage when implementing Asana and they are just beginning to know how it works, making this a waste of time and money. * There is a confusion with the assigned subtasks, since it is shown as a normal task which is not the case since when a member of my team reviews their tasks, they will think that they have work overloaded and in reality, it is not. Therefore, my recommendation is to show the tasks, but if they are more specific tasks of those tasks which several people are involved, they should be seen as a respective subtask and not as tasks only since it overloads the task list with repetitive events. and also confuses when knowing what tasks have been assigned to me.
  • I'd like a way to be able to use notes even when I'm not connected to the internet, that would be very useful for annotating or saving comments that I can use later without having to connect to the internet to use Asana. It would be most helpful if I use Asana via the mobile app to annotate, as if I use an external app I would have to manually sync everything and waste time in the process. So I hope that in a future update they can include using Asana or at least taking notes without necessarily having to be connected to the Internet. It would not be bad if Asana could integrate or adapt to small projects for small businesses, this would be very useful since this platform has a small learning curve which is difficult to adapt to being able to handle many complex functions that the interface brings. There are many options which the user must learn before being able to manage a project correctly, so this platform should adapt to different types of projects as well as being a workspace which would be easy for the end user to change, just You should click on a tool that allows you to select whether it is a small project or a large text that has several particular positives and many tools are required to carry out a complete project management. The integration of a button is missing that could undo an error made within this platform, for example, delete tasks by mistake or delete a person within a project. So any change that is made within this platform could have steps back indefinitely, as if it were a photo or text editing program. This would be very helpful since in case of making mistakes you can always recover the information without any problem and also you would not have to start from scratch when you accidentally delete an entire project. Some kind of backup would also be nice, which allows you to restore by versions all the movements made within Asana.

Pros & Cons from Real Users

Pros

  • With the task manager that Workfront implements you can make it much easier to pass information from one team member to another, in case you need to evaluate any activity performed that needs multiple opinions, and everything uploaded to the Workfront platform is automatically stored in the cloud, so there are usually no issues with saved annotations.
  • The information of all production is kept entirely unified in one part of the network, so no matter if it is the simple creation of work material or more weighty operations at the level of group strategy, the management is maintained with the same quality. The handling of the lines of information that Workfront has offered us is fabulous in comparison to the other platforms we tried to use previously. With Workfront we have not had any problems when creating schedules that need to be shared with others.
  • Workfront is equipped with great functions to manage the entire workspace and helps to keep work and tasks strategically planned and managed. It boosts the team power. It also offers centralizes insights from multiple sources of tasks and projects. My team loved this platform.
  • What I like most about it is that it has really helped us to manage multiple projects in a very secure manner.
  • Work front works very efficiently. It helps in managing workflows of our company. Customise forms are there which saves lots of time, energy and efforts. Provides notifications in real time. Dashboards are configurable. Very intuitive features. Easy to use and understand.

Cons

  • Something that the Workfront development team should improve in future updates is the ability to edit in real time from within the platform, since it does not have integrations to video conferencing services that let you edit documents or files in general while you are talking to other members of the group and at the same time they can see the changes.
  • Like most group productivity software, Workfront has far more unintelligible report customization features than a team would really need to work. Presumably this is useful for some with more complex goals, so it's not a real drawback for a team that knows what it needs.
  • Sometimes it's a bit laggy on the daily first run.
  • It is the best! And the easiest to use I have no complaint towards it.
  • Very easy to use. Standardise the process. Saves lots of time.

Training

Documentation
Webinars
Live Online
In Person

Training

Documentation
Webinars
Live Online
In Person

Company Information

Asana
Founded: 2008
United States
www.asana.com

Company Information

Adobe
Founded: 1982
United States
business.adobe.com/products/workfront.html

Alternatives

Alternatives

Jira

Jira

Atlassian

Categories

Categories

Campaign Management Features

Channel Management
Contact Database
Email Marketing
Event Triggered Actions
Lead Management
Multi-Campaign

Digital Asset Management Features

Asset Categorization
Asset Library
Asset Sharing
Brand Control
Customizable Branding
File Conversion
Metadata Management
Mobile App
Reporting/Analytics
Search Within Document
Search/Filter
Version Control
Watermarking
Workflow Management

IT Project Management Features

Bug Tracking
Issue Management
Milestone Tracking
Percent-Complete Tracking
Portfolio Management
Prioritization
Product Roadmapping
Requirements Management
Resource Management
Status Tracking
Supports Agile
Supports Scrum
Task Management
Testing / QA Management
Time & Expense Tracking

Marketing Automation Features

A/B Testing
Analytics / ROI Tracking
Artificial Intelligence
Content / Blogging Platform
Customizable CTAs
Drip Campaigns
Dynamic Content
Landing Pages / Web Forms
Lead Scoring
Sales Intelligence
Search Marketing
Segmentation
Social Marketing
Website Visitor Tracking

Project Management Features

Agile Methodologies
Budget Management
Client Portal
Collaboration Tools
Cost-to-Completion Tracking
Customizable Templates
Gantt Charts
Idea Management
Kanban Board
Milestone Tracking
Portfolio Management
Resource Management
Time & Expense Tracking
Traditional Methodologies

Project Portfolio Management Features

Budget Management
Collaboration
Dashboard
Issue Management
Milestone Tracking
Portfolio Management
Project Planning
Requirements Management
Resource Management
Status Tracking
Task Management
Time & Expense Tracking

Task Management Features

Collaboration
Create Subtasks
Gamification
Gantt Charts
Mobile Access
Percent-Complete Tracking
Progress Tracking
Recurring Tasks
Reporting/Analytics
Spreadsheet View
Task Board View
Task Planning
Task Scheduling
Task Tracking
Time Tracking
To-Do List View

Workflow Management Features

Access Controls/Permissions
Approval Process Control
Business Process Automation
Calendar Management
Compliance Tracking
Configurable Workflow
Customizable Dashboard
Document Management
Forms Management
Graphical Workflow Editor
Mobile Access
No-Code
Task Management
Third Party Integrations
Workflow Configuration

Brand Management Features

Approval Process Control
Artwork Management
Asset Management
Change Management
Fulfillment Distribution
Project Management

Bug Tracking Features

Backlog Management
Filtering
Issue Tracking
Release Management
Task Management
Ticket Management
Workflow Management

Business Process Management Features

Access Controls / Permissions
Alerts / Notifications
Business Process Automation
Business Rules Management
Collaboration
Process Change Tracking
Process Mapping
Process Modeling & Design
Visual Workflow Management

Channel Management Features

Campaign Management
Channel Analytics
Incentive Management
Inventory Control
Lead Management
Opportunity Management
Order Management
Partner Management
Product Management
Reseller Management

Idea Management Features

Activity Dashboard
Brainstorming
Collaboration
Creator Tracking
Idea Ranking
Project Tracking
Status Tracking

Issue Tracking Features

Assignment Management
Dashboard
Escalation Management
Issue Auditing
Issue Scheduling
Knowledge Base
Project Management
Recurring Issues
Scheduling
Task Management

Lead Generation Features

Contact Discovery
Contact Import/Export
Lead Capture
Lead Database Integration
Lead Nurturing
Lead Scoring
Lead Segmentation
Pipeline Management
Prospecting Tools
Visitor Identification

Marketing Planning Features

Budgeting & Forecasting
Collaboration
Flowchart
Goal Setting / Tracking
Marketing Calendar
Media Planning
Predictive Analytics
Presentation Tools
Project Tracking
Spend Management

Meeting Features

Action Item Tracking
Agenda Management
Attendee Management
Board Meetings
Committee Meetings
Internal Meetings
Invitation Management
Legislative Meetings
Materials Management
Meeting Feedback
Meeting Preparation Tools
Meeting Room Booking
Minutes Management
Post-Meeting Tools
Scheduling
Travel Management
Voting Management

OKR Features

Benchmarking
Feedback Management
Goal Management
KPIs
Prioritization
Progress Tracking
Strategic Planning

Product Management Features

Collaboration
Feedback Collection
Idea Management
Milestone Tracking
Prioritization
Product Roadmapping
Release Management
Requirements Management
Resource Management
Workflow Management

Product Roadmap Features

Collaboration
Content Import / Export
Diagramming
Drag & Drop
Feature Management
Milestone Tracking
Prioritization
Requirements Management
Workflow Management

Productivity Features

Collaboration
Database Creation
Document Creation
File Sharing
Notes Management
Office Suite
Presentation Tools
Project Management
Task Management
Team Chat

Strategic Planning Features

Budgeting & Forecasting
Dashboard
Goal Setting / Tracking
Idea Management
KPIs
Modeling & Simulation
Roadmapping
Scenario Planning
Scorecards

Workforce Management Features

Budgeting & Forecasting
Contractor Management
Employee Lifecycle Management
Labor Projection
Performance Appraisal
Recruiting Management
Scheduling
Skills Tracking
Time & Attendance
Variable Workforce

Campaign Management Features

Channel Management
Contact Database
Email Marketing
Event Triggered Actions
Lead Management
Multi-Campaign

Digital Asset Management Features

Asset Categorization
Asset Library
Asset Sharing
Brand Control
Customizable Branding
File Conversion
Metadata Management
Mobile App
Reporting/Analytics
Search Within Document
Search/Filter
Version Control
Watermarking
Workflow Management

IT Project Management Features

Bug Tracking
Issue Management
Milestone Tracking
Percent-Complete Tracking
Portfolio Management
Prioritization
Product Roadmapping
Requirements Management
Resource Management
Status Tracking
Supports Agile
Supports Scrum
Task Management
Testing / QA Management
Time & Expense Tracking

Marketing Automation Features

A/B Testing
Analytics / ROI Tracking
Artificial Intelligence
Content / Blogging Platform
Customizable CTAs
Drip Campaigns
Dynamic Content
Landing Pages / Web Forms
Lead Scoring
Sales Intelligence
Search Marketing
Segmentation
Social Marketing
Website Visitor Tracking

Project Management Features

Agile Methodologies
Budget Management
Client Portal
Collaboration Tools
Cost-to-Completion Tracking
Customizable Templates
Gantt Charts
Idea Management
Kanban Board
Milestone Tracking
Portfolio Management
Resource Management
Time & Expense Tracking
Traditional Methodologies

Project Portfolio Management Features

Budget Management
Collaboration
Dashboard
Issue Management
Milestone Tracking
Portfolio Management
Project Planning
Requirements Management
Resource Management
Status Tracking
Task Management
Time & Expense Tracking

Task Management Features

Collaboration
Create Subtasks
Gamification
Gantt Charts
Mobile Access
Percent-Complete Tracking
Progress Tracking
Recurring Tasks
Reporting/Analytics
Spreadsheet View
Task Board View
Task Planning
Task Scheduling
Task Tracking
Time Tracking
To-Do List View

Work Management Features

Access Roles / Permissions
Calendar Management
Collaboration Tools
CRM
File Storage / File Sharing
Kanban
Messaging / Discussion
Performance Metrics
Project Management
Reporting / Analytics
Resource Management
Strategic Planning
Task Management
Time Tracking
Version Control
Workflow Management

Workflow Management Features

Access Controls/Permissions
Approval Process Control
Business Process Automation
Calendar Management
Compliance Tracking
Configurable Workflow
Customizable Dashboard
Document Management
Forms Management
Graphical Workflow Editor
Mobile Access
No-Code
Task Management
Third Party Integrations
Workflow Configuration

Advertising Agency Features

Campaign Management
Collaboration
Document Management
File Sharing
Project Management
Task Management
Time Tracking

Business Management Features

Billing & Invoicing
CRM
Employee Management
Financial Management
Inventory Management
Marketing Management
Order Management
Point of Sale (POS)
Project Management
Purchasing
Scheduling
Time & Expense Tracking
Training Management
Vendor Management

Collaboration Features

Brainstorming
Calendar Management
Chat / Messaging
Contact Management
Content Management
Document Management
Project Management
Real Time Editing
Task Management
Version Control
Video Conferencing

Email Marketing Features

A/B Testing
Artificial Intelligence
Auto-Responders
CAN SPAM Compliance
Customer Surveys
Drip Campaigns
Dynamic Content
Event Triggered Email
Image Library
Landing Pages/Web Forms
Mailing List Management
Mobile Optimized Emails
Reporting/Analytics
Subscriber Management
Template Management
WYSIWYG Email Editor

Resource Management Features

Capacity Management
Data Visualization
Demand Forecasting
Drag & Drop
Employee Scheduling
Filtered Search
Resource Allocation
Skills Tracking
Utilization Management

Video Review & Collaboration Features

Activity Notifications
Annotations
Client Portal
Communication Tools
Customizable Branding / White Label
For Agencies
One-Click Approvals
Roles / Permissions / Groups
Side-to-Side Comparisons
Stages
Threaded Comments
Version Control
Video Editing
Workflow Management

Integrations

5X
Box
CI HUB
Causal
Celtra
Dropbox
Jira
Jira Work Management
Kindo
Knak
MediaValet
Microsoft Outlook
Motileo
Puntt AI
Red Marker
Refold
Shift
Slack
Stackreaction
Teamstack

Integrations

5X
Box
CI HUB
Causal
Celtra
Dropbox
Jira
Jira Work Management
Kindo
Knak
MediaValet
Microsoft Outlook
Motileo
Puntt AI
Red Marker
Refold
Shift
Slack
Stackreaction
Teamstack
Claim Asana and update features and information
Claim Asana and update features and information
Claim Adobe Workfront and update features and information
Claim Adobe Workfront and update features and information