Animo Media IntelligenceAnimo
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Related Products
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About
Animo is a cloud-based media measurement and optimization platform for brand marketing, media, and analytics teams and agencies. It brings online advertising and offline media activity into a shared workspace for cross-channel reporting, marketing mix modeling, and planning. The Online Dashboard connects advertising platforms and organizes campaign metrics such as spend, impressions, clicks, conversions, and return on investment in one view. Online models estimate channel contribution and support budget decisions, while offline tools assess television, radio, and out-of-home activity against business outcomes, including TV spot analysis at 15-minute intervals. A Media Planner supports pre-campaign scenarios, and users can query marketing data from AI assistants through a Model Context Protocol connection. The modular product supports digital-only or combined online and offline measurement.
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About
Calton Datx is committed to redefining audience measurement through intelligent, cloud-based analytics. Our goal is to provide media owners, marketers, and advertisers with up-to-date, data-driven insights that optimize campaign success, increase viewer engagement, and boost return on investment.
Our modern tools and AI-powered metrics system help us close the gap between digital precision and traditional advertising. Calton Datx offers a complete analytics suite intended for the future of media performance, whether you're monitoring car impressions or pedestrian foot traffic.
With real-time data, customizable dashboards, and location intelligence, we turn raw movement into actionable strategy. Brands can now measure impact, optimize placements, and justify ROI with confidence, all while staying ahead of shifting consumer behaviors.
At Calton Datx, we don't just track audience movement—we translate it into media that moves results.
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Platforms Supported
Windows
Not Supported
Mac
Not Supported
Linux
Not Supported
Cloud
Supported
On-Premises
Not Supported
iPhone
Not Supported
iPad
Not Supported
Android
Not Supported
Chromebook
Not Supported
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Platforms Supported
Windows
Not Supported
Mac
Not Supported
Linux
Not Supported
Cloud
Supported
On-Premises
Not Supported
iPhone
Not Supported
iPad
Not Supported
Android
Not Supported
Chromebook
Not Supported
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Audience
Marketing managers, performance and media teams, CMOs and agencies running campaigns across multiple ad platforms
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Audience
Advertisers, Media Companies, Marketing Agencies
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Support
Phone Support
Not Supported
24/7 Live Support
Not Supported
Online
Supported
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Support
Phone Support
Supported
24/7 Live Support
Supported
Online
Not Supported
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API
Offers API
Supported
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API
Offers API
Not Supported
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Screenshots and Videos |
Screenshots and VideosNo images available
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Pricing
$100/month
The Online Dashboard starts at $750/month with no minimum contract. Online MMM starts at $1,750/month; offline optimization starts at $2,000/month. Some advanced options are priced by data volume.
Free Version
Not Supported
Free Trial
Supported
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Pricing
No information available.
Free Version
Not Supported
Free Trial
Not Supported
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Reviews/
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Reviews/
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Training
Documentation
Supported
Webinars
Not Supported
Live Online
Not Supported
In Person
Not Supported
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Training
Documentation
Supported
Webinars
Supported
Live Online
Supported
In Person
Supported
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Company InformationAnimo
Founded: 2023
Israel
animo-tech.com
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Company InformationCalton Datx
Founded: 2022
Philippines
caltondatx.com
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Alternatives |
Alternatives |
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Categories |
Categories |
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Integrations
ChatGPT
Supported
Claude
Supported
Google Ads
Supported
Google Analytics
Supported
Google Search Console
Supported
LinkedIn Ads
Supported
Meta Ads
Supported
Model Context Protocol (MCP)
Supported
Outbrain
Supported
Snapchat Ads
Supported
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Integrations
ChatGPT
Not Supported
Claude
Not Supported
Google Ads
Not Supported
Google Analytics
Not Supported
Google Search Console
Not Supported
LinkedIn Ads
Not Supported
Meta Ads
Not Supported
Model Context Protocol (MCP)
Not Supported
Outbrain
Not Supported
Snapchat Ads
Not Supported
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