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About

Affinity Solutions offers a consumer purchase-data and insight platform designed to give brands, media companies, retailers, banks, and financial institutions a full understanding of actual consumer spending behavior by analyzing more than 150 million consented credit and debit card accounts, over 86 billion transactions, and more than $4 trillion in spend. Its AI engine, Comet, ingests raw transaction data, filters and normalizes it for accuracy, integrates diverse sources into a unified consumer view, safeguards privacy through anonymization, enriches with demographics and lifestyle data, tags purchases by brand, channel, and location, and enables real-time activation and measurement. With modules such as Consumer Purchase Insights, Consumer Purchase Lift, Consumer Purchase Audiences, and Card-Linked Engagement, it allows marketers to identify market opportunities, build prospect and buyer audiences, and link media exposure to actual purchase outcomes.

About

Effortlessly bring any data into the platform, including CRM, website or mobile app data, and replace traditional research with custom studies that seamlessly integrate over 14,000 data points. Your insights will yield a more robust, unified understanding of customers and prospects and inform decisions from segmentation strategy to product development, branding, messaging and creative and omnichannel engagement. Then, drive results by connecting them directly to your ecosystem. Don’t rely on antiquated surveys to power your research strategy. Discover a dynamic, connected approach to custom research. Resonate custom studies are automatically connected to our deep consumer data set and instantly scale to the US consumer base. A custom survey run outside of our U.S. Consumer Study, gives you results in weeks, not months. Data resulting from a Flash Study is available for audience creation and activation only.

Platforms Supported

Windows
Mac
Linux
Cloud
On-Premises
iPhone
iPad
Android
Chromebook

Platforms Supported

Windows
Mac
Linux
Cloud
On-Premises
iPhone
iPad
Android
Chromebook

Audience

Brands, media agencies, financial institutions and retail marketers seeking a tool to understand real consumer purchases, build high-precision audiences, optimize campaigns and measure true marketing outcomes

Audience

Companies looking for an AI-powered consumer data and intelligence platform

Support

Phone Support
24/7 Live Support
Online

Support

Phone Support
24/7 Live Support
Online

API

Offers API

API

Offers API

Screenshots and Videos

Screenshots and Videos

Pricing

No information available.
Free Version
Free Trial

Pricing

No information available.
Free Version
Free Trial

Reviews/Ratings

Overall 0.0 / 5
ease 0.0 / 5
features 0.0 / 5
design 0.0 / 5
support 0.0 / 5

This software hasn't been reviewed yet. Be the first to provide a review:

Review this Software

Reviews/Ratings

Overall 0.0 / 5
ease 0.0 / 5
features 0.0 / 5
design 0.0 / 5
support 0.0 / 5

This software hasn't been reviewed yet. Be the first to provide a review:

Review this Software

Training

Documentation
Webinars
Live Online
In Person

Training

Documentation
Webinars
Live Online
In Person

Company Information

Affinity Solutions
Founded: 2005
United States
www.affinity.solutions/

Company Information

Resonate
Founded: 2008
United States
www.resonate.com

Alternatives

Alternatives

AYTM

AYTM

aytm
Epsilon Data

Epsilon Data

Epsilon

Categories

Categories

Political Campaign Features

Campaign Analysis
Conservative
Contact Management
Contribution Tracking
Demographic Data
Donor Targeting
Email Marketing
Event Calendar
Fundraising Management
Mapping
Non-Partisan
Online Payment Processing
Progressive
Staff Management
Volunteer Management
Voter Database

Integrations

Accenture Cloud Retail Execution
Acxiom InfoBase
Cadent
Claritas
Experian Connect
KPMG Risk Hub
MetaRouter
NCM Conservative
Pricing Navigator
Snowflake
Tapad
The Trade Desk

Integrations

Accenture Cloud Retail Execution
Acxiom InfoBase
Cadent
Claritas
Experian Connect
KPMG Risk Hub
MetaRouter
NCM Conservative
Pricing Navigator
Snowflake
Tapad
The Trade Desk
Claim Affinity Solutions and update features and information
Claim Affinity Solutions and update features and information
Claim Resonate and update features and information
Claim Resonate and update features and information