Kantar Marketplace
Build your competitive edge with agile consumer insights. A leading-edge platform built for leading-edge brands. Kantar Marketplace is an automated market research platform designed for insights professionals, marketers and agencies who want to test, learn and move faster. It is the only market research platform with solutions that have been independently validated to predict sales and brand growth. Get fast answers to your most pressing questions with proven automated market research solutions designed to the highest standards. Choose from a full suite of modular solutions including surveys, reports and data - with options to run your own market research or benefit from Kantar’s expert service. Tap into global perspectives, with solutions available in 70 countries and growing. With local support and account servicing, know that someone always has your back. Kantar is the world’s leading data, insights and consulting company. We help clients understand people and inspire growth.
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Resonate
Effortlessly bring any data into the platform, including CRM, website or mobile app data, and replace traditional research with custom studies that seamlessly integrate over 14,000 data points. Your insights will yield a more robust, unified understanding of customers and prospects and inform decisions from segmentation strategy to product development, branding, messaging and creative and omnichannel engagement. Then, drive results by connecting them directly to your ecosystem. Don’t rely on antiquated surveys to power your research strategy. Discover a dynamic, connected approach to custom research. Resonate custom studies are automatically connected to our deep consumer data set and instantly scale to the US consumer base. A custom survey run outside of our U.S. Consumer Study, gives you results in weeks, not months. Data resulting from a Flash Study is available for audience creation and activation only.
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NETVIBES
NETVIBES, developed by Dassault Systèmes, is a comprehensive data analysis platform that enables businesses to collect, monitor, analyze, and act upon digital intelligence from a unified dashboard. It aggregates data from various sources, including social media, news feeds, and internal databases, transforming large volumes of heterogeneous, multi-source data into meaningful, real-time information intelligence. This capability allows users to gain insights into brands, customers, market trends, and online reputation, thereby enhancing decision-making processes. NETVIBES offers features such as real-time monitoring, advanced analytics, dashboard personalization, social listening, smart tagging, and data visualization, all within an easy-to-use and fully customizable interface. Operating predominantly as a cloud-based solution, NETVIBES is platform-independent, supporting users across Windows, Mac, Linux, Android, and iOS.
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Newzoo
The Newzoo Platform is a unified games market intelligence solution that centralizes extensive, reliable games data, gamer research, market forecasts, and store insights into a single workspace used to guide strategic and operational decisions across the industry. It provides game performance metrics such as monthly active users (MAU), daily active users, playtime, revenue, engagement, churn, and player overlap across thousands of PC and console titles in dozens of markets, enabling in-depth analysis of competitive landscapes and player behavior. It also delivers comprehensive gamer research from large global surveys and title-level insights into demographics, motivations, awareness, purchase intent, and funnel tracking so businesses can understand who plays games and why. Additionally, Newzoo offers market sizing, forecasting, and trend analysis covering revenues, players, and growth across 100+ countries and store-level intelligence to help optimize discoverability.
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