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About

Affinity Solutions offers a consumer purchase-data and insight platform designed to give brands, media companies, retailers, banks, and financial institutions a full understanding of actual consumer spending behavior by analyzing more than 150 million consented credit and debit card accounts, over 86 billion transactions, and more than $4 trillion in spend. Its AI engine, Comet, ingests raw transaction data, filters and normalizes it for accuracy, integrates diverse sources into a unified consumer view, safeguards privacy through anonymization, enriches with demographics and lifestyle data, tags purchases by brand, channel, and location, and enables real-time activation and measurement. With modules such as Consumer Purchase Insights, Consumer Purchase Lift, Consumer Purchase Audiences, and Card-Linked Engagement, it allows marketers to identify market opportunities, build prospect and buyer audiences, and link media exposure to actual purchase outcomes.

About

A radically new way to personalize marketing. Gain a multiplier on your sales and marketing performance by targeting the right companies, through the right channels, with the right message. At scale. From identifying your ideal buyers to knowing their potential spending, Growth Intelligence empowers personalization at scale. Identify every company that’s a good fit for your product or service. Segment them by their likelihood to buy, from high to low. and see your conversion rates increase by up to 5x. Know the lifetime value of every potential customer before you spend even one marketing dollar to acquire them. Select the most optimal sales and marketing channels based on predicted spend to maximize return on investment and boost your deal size. Personalization is not nice to have, it is expected by B2B buyers. Create personalized buyer experiences that delight your customers by using bespoke typologies derived from your best customers and billions of external data points.

Platforms Supported

Windows
Mac
Linux
Cloud
On-Premises
iPhone
iPad
Android
Chromebook

Platforms Supported

Windows
Mac
Linux
Cloud
On-Premises
iPhone
iPad
Android
Chromebook

Audience

Brands, media agencies, financial institutions and retail marketers seeking a tool to understand real consumer purchases, build high-precision audiences, optimize campaigns and measure true marketing outcomes

Audience

Organizations seeking a solution to improve their sales and marketing performance while targeting the right companies

Support

Phone Support
24/7 Live Support
Online

Support

Phone Support
24/7 Live Support
Online

API

Offers API

API

Offers API

Screenshots and Videos

Screenshots and Videos

Pricing

No information available.
Free Version
Free Trial

Pricing

No information available.
Free Version
Free Trial

Reviews/Ratings

Overall 0.0 / 5
ease 0.0 / 5
features 0.0 / 5
design 0.0 / 5
support 0.0 / 5

This software hasn't been reviewed yet. Be the first to provide a review:

Review this Software

Reviews/Ratings

Overall 0.0 / 5
ease 0.0 / 5
features 0.0 / 5
design 0.0 / 5
support 0.0 / 5

This software hasn't been reviewed yet. Be the first to provide a review:

Review this Software

Training

Documentation
Webinars
Live Online
In Person

Training

Documentation
Webinars
Live Online
In Person

Company Information

Affinity Solutions
Founded: 2005
United States
www.affinity.solutions/

Company Information

Growth Intelligence
Founded: 2011
United Kingdom
growthintelligence.com/product-overview/

Alternatives

Alternatives

Epsilon Data

Epsilon Data

Epsilon

Categories

Categories

Integrations

Accenture Cloud Retail Execution
Acxiom InfoBase
Cadent
Claritas
Experian Connect
Facebook
KPMG Risk Hub
LinkedIn
NCM Conservative
PayPal
Pricing Navigator
Snowflake
The Trade Desk
X (Twitter)

Integrations

Accenture Cloud Retail Execution
Acxiom InfoBase
Cadent
Claritas
Experian Connect
Facebook
KPMG Risk Hub
LinkedIn
NCM Conservative
PayPal
Pricing Navigator
Snowflake
The Trade Desk
X (Twitter)
Claim Affinity Solutions and update features and information
Claim Affinity Solutions and update features and information
Claim Growth Intelligence and update features and information
Claim Growth Intelligence and update features and information