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About

Affinity Answers combines the richest behavioral data with the world’s largest social dataset to verify online browsing, ecommerce, search, and mobile intent and create custom audiences that outperform purchase-based segments by an average of 55%. Users submit target criteria (audiences, dates, geography, channels and budget) and receive audience definitions, complete with targeting filters, reach estimates and proprietary intent scores, within 1–2 business days; once approved, audiences are activated in demand-side platforms (DV360, The Trade Desk, etc.) within 7–10 days. It scales to build limitless, persona-level segments, such as competitive conquest (customers of USAA rivals), psychographic cohorts, purchase-intent groups, and topical news audiences, all via API or web interface.

About

Introducing Launched, the all-in-one platform that empowers Marketing and Sales Directors to identify and engage with the right prospects at the right time. With Launched, you can expect to: Discover new opportunities with Publish, our free tool that connects you to top publishers to submit content for editorial review and expand your reach. Identify active buyers with Intent, powered by Bombora, that gives you a list of companies researching topics and keywords related to your offerings and create target account lists. Increase brand awareness with Awareness, our programmatic advertising solution that allows you to create and distribute campaigns across digital, OOH, video, and TV, and track metrics such as impressions, CTR, and engagements. Generate leads with Engagement, where you can define criteria for leads, upload your brand assets and let our lead generation team generate leads via inbound marketing. Leads are automatically captured.

Platforms Supported

Windows Not Supported
Mac Not Supported
Linux Not Supported
Cloud Supported
On-Premises Not Supported
iPhone Not Supported
iPad Not Supported
Android Not Supported
Chromebook Not Supported

Platforms Supported

Windows Not Supported
Mac Not Supported
Linux Not Supported
Cloud Supported
On-Premises Not Supported
iPhone Not Supported
iPad Not Supported
Android Not Supported
Chromebook Not Supported

Audience

Digital marketers and media planners interested in a tool providing audience segments to boost campaign efficiency and targeting precision

Audience

Sales and Marketing teams of all sizes from SMB to Enterprise

Support

Phone Support Not Supported
24/7 Live Support Not Supported
Online Supported

Support

Phone Support Not Supported
24/7 Live Support Supported
Online Supported

API

Offers API Supported

API

Offers API Not Supported

Screenshots and Videos

Screenshots and Videos

No images available

Pricing

No information available.
Free Version Not Supported
Free Trial Not Supported

Pricing

£15,000/year
Free Version Supported
Free Trial Not Supported

Reviews/Ratings

Overall 0.0 / 5
ease 0.0 / 5
features 0.0 / 5
design 0.0 / 5
support 0.0 / 5

This software hasn't been reviewed yet. Be the first to provide a review:

Review this Software

Reviews/Ratings

Overall 0.0 / 5
ease 0.0 / 5
features 0.0 / 5
design 0.0 / 5
support 0.0 / 5

This software hasn't been reviewed yet. Be the first to provide a review:

Review this Software

Training

Documentation Supported
Webinars Not Supported
Live Online Supported
In Person Not Supported

Training

Documentation Supported
Webinars Not Supported
Live Online Supported
In Person Supported

Company Information

Affinity Answers
United States
www.affinityanswers.com/data/

Company Information

Launched
Founded: 2017
United Kingdom
launchedtech.io

Alternatives

Alternatives

TrueTargeting

TrueTargeting

Infillion
Qualified

Qualified

Qualified.com

Categories

Buyer Intent Supported

Categories

Buyer Intent Supported
Lead Generation Supported

Integrations

Facebook Supported
Instagram Supported
Reddit Supported
The Trade Desk Supported
TikTok Supported
X (Twitter) Supported

Integrations

Facebook Not Supported
Instagram Not Supported
Reddit Not Supported
The Trade Desk Not Supported
TikTok Not Supported
X (Twitter) Not Supported
Claim Affinity Answers and update features and information
Claim Affinity Answers and update features and information
Claim Launched and update features and information
Claim Launched and update features and information