Adelphic

Adelphic

Viant
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About

Using your customer data combined with Viant’s 1st and 3rd party data, Adelphic gives marketers a transparent and holistic view of their audience profiles, to help make more informed media strategy and investments. Onboard and match your customer data against 250 million registered users to forecast, manage, and target new segments in seconds. Define audience segments using known identity attributes such as demographics, purchase history, and web browsing activity, and extend campaign reach with intelligent lookalike modeling. Maintain customer identities with a fully integrated platform that links devices and offline activities to real people so you can seamlessly execute and measure campaigns. With our self-service DSP, advertisers can execute their programmatic media campaigns across all devices, without worrying about data loss or modeling techniques. Unlike most DSPs, Adelphic is powered by first-party data, bringing the precision of people-based targeting.

About

RhythmOne is a market leader in multiscreen digital advertising solutions. Led by advanced TV and powered by one of the most efficient and effective programmatic platforms, we provide innovative solutions for brands to connect with consumers — helping to drive outcomes for advertisers and publishers across all screens. RhythmOne once again tops Pixalate's Global Seller Trust Index. Discover how we deliver brand-safe environments for our clients and partners. As Connected TV continues its evolution to Advanced TV, YuMe by RhythmOne provides scale, precision targeting, custom creative, and unique measurement solutions that let brands extend their linear TV and multiscreen digital video campaigns to connected audiences. RhythmInfluence by RhythmOne connects marketers with passionate influencers that authentically weave branded stories into content and social platforms that consumers trust — delivering powerful results.

Platforms Supported

Windows Not Supported
Mac Not Supported
Linux Not Supported
Cloud Supported
On-Premises Not Supported
iPhone Not Supported
iPad Not Supported
Android Not Supported
Chromebook Not Supported

Platforms Supported

Windows Not Supported
Mac Not Supported
Linux Not Supported
Cloud Supported
On-Premises Not Supported
iPhone Not Supported
iPad Not Supported
Android Not Supported
Chromebook Not Supported

Audience

Advertisers in need of a powerful omnichannel demand-side platform

Audience

Online advertisers and publishers seeking a solution to manage their marketing operations

Support

Phone Support Supported
24/7 Live Support Not Supported
Online Supported

Support

Phone Support Supported
24/7 Live Support Not Supported
Online Supported

API

Offers API Not Supported

API

Offers API Not Supported

Screenshots and Videos

Screenshots and Videos

Pricing

No information available.
Free Version Not Supported
Free Trial Not Supported

Pricing

No information available.
Free Version Not Supported
Free Trial Not Supported

Reviews/Ratings

Overall 0.0 / 5
ease 0.0 / 5
features 0.0 / 5
design 0.0 / 5
support 0.0 / 5

This software hasn't been reviewed yet. Be the first to provide a review:

Review this Software

Reviews/Ratings

Overall 0.0 / 5
ease 0.0 / 5
features 0.0 / 5
design 0.0 / 5
support 0.0 / 5

This software hasn't been reviewed yet. Be the first to provide a review:

Review this Software

Training

Documentation Supported
Webinars Not Supported
Live Online Not Supported
In Person Not Supported

Training

Documentation Supported
Webinars Not Supported
Live Online Not Supported
In Person Not Supported

Company Information

Viant
Founded: 1999
United States
www.adelphic.com

Company Information

RhythmOne
Founded: 2004
United States
www.rhythmone.com

Alternatives

Alternatives

Xandr

Xandr

Microsoft
MediaMath

MediaMath

Infillion

Categories

Categories

Marketing Analytics Features

A/B Testing Not Supported
Campaign Management Not Supported
Channel Attribution Not Supported
Customer Journey Mapping Not Supported
Dashboard Supported
Performance Metrics Supported
Predictive Analytics Not Supported
ROI Tracking Supported
Social Media Metrics Supported
Website Analytics Supported

Integrations

Acxiom Real Identity Supported
ASTRAD DSP Not Supported
Acxiom InfoBase Supported
Bionic for Agencies Supported
Bucksense Not Supported
DV Publisher Suite Not Supported
FreeWheel Beeswax Not Supported
Google Ad Manager Not Supported
Humming Supported
Intuizi Supported
MSIGHTS Supported

Integrations

Acxiom Real Identity Supported
ASTRAD DSP Supported
Acxiom InfoBase Not Supported
Bionic for Agencies Not Supported
Bucksense Supported
DV Publisher Suite Supported
FreeWheel Beeswax Supported
Google Ad Manager Supported
Humming Not Supported
Intuizi Not Supported
MSIGHTS Not Supported
Claim Adelphic and update features and information
Claim Adelphic and update features and information
Claim RhythmOne and update features and information
Claim RhythmOne and update features and information