Argus by MINTMINT
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About
AU evaluates hundreds of attention signals to quantify media quality across channels. Integrate cost data to calculate value across all placements. Cut waste and re-invest in the most efficient sources of high-quality media. While all media has value, most of it is incorrectly priced. Adelaide helps media buyers evaluate quality, identify efficiencies, and avoid clutter by moving beyond simplistic binary models of hygienic verification tools. If you’re a brand, we’ll build you a custom media metric trained to proxy your outcomes. If you’re an agency or media buying platform, we’ll help tune planning, buying, and measurement to deliver maximum value to your clients. Whether you’re looking to double the impact of your existing media budget or cut clutter, attention metrics can help you invest in higher quality media at a fair value.
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About
Argus by MINT is a media accountability and analytics solution for marketing, procurement, and media teams. It monitors media buying performance at placement level against deal guarantees and committed volumes, and provides shared dashboards for reviewing spend and delivery. The platform provides ongoing benchmarks and cross-account analysis to help teams identify inefficient placements, compare results, reallocate budgets, and address issues while campaigns are active. It also organizes proof points and market intelligence to support pricing and negotiation workflows. MINT describes coverage across portfolios of up to five markets per year, with tailored platform access and connections to source systems. Argus is intended for organizations seeking ongoing visibility into media cost, quality, and compliance rather than relying only on post-campaign audits.
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Platforms Supported
Windows
Not Supported
Mac
Not Supported
Linux
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Cloud
Supported
On-Premises
Not Supported
iPhone
Not Supported
iPad
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Android
Not Supported
Chromebook
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Platforms Supported
Windows
Not Supported
Mac
Not Supported
Linux
Not Supported
Cloud
Supported
On-Premises
Not Supported
iPhone
Not Supported
iPad
Not Supported
Android
Not Supported
Chromebook
Not Supported
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Audience
Businesses in need of a powerful Advertising solution
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Audience
Marketing, procurement, and media teams at advertisers seeking visibility and accountability for media investments.
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Support
Phone Support
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24/7 Live Support
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Online
Supported
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Support
Phone Support
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24/7 Live Support
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Online
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API
Offers API
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API
Offers API
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Screenshots and Videos |
Screenshots and VideosNo images available
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Pricing
No information available.
Free Version
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Free Trial
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Pricing
$198K
$198,000 for full portfolio coverage across up to five markets per year.
Free Version
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Free Trial
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Reviews/
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Reviews/
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Training
Documentation
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Webinars
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Live Online
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In Person
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Training
Documentation
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Webinars
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Live Online
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In Person
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Company InformationAdelaide
United States
adelaidemetrics.com
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Company InformationMINT
Founded: 2014
Italy
www.mint.ai/argus-by-mint
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Integrations
MINT
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