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FatTail
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About

FatTail is redefining the business of advertising by designing, developing and deploying powerful sales, operations, and marketplace solutions that put you, the publisher, in charge. At the heart of our business is a highly flexible Revenue Management Platform that helps you increase monetization, control, and scale. And instead of asking you to change your business practices to conform to our standards, our software platform is readily adaptable to yours, to help you do what you’re already doing – only faster, more efficiently, and more profitably. FatTail is a global enterprise advertising technology company. We power the only unified direct and programmatic supply platform. Our cloud-based solutions give publishers total control of media planning, sales, and revenue across a wide variety of advertising products and channels and offers buy side systems differentiated “top of the funnel” inventory supply from the world’s most trusted brands.

About

Leading DTC brands trust Tailed to prevent fraudulent returns from being automatically refunded. After securing a fraudulent refund, fraudsters spread the word of your brand’s weakness to invite more exploitation. Once the merchandise is received, the fraudster initiates a return and requests a return label. Fraudsters then alter the return label’s shipment address, redirecting the package to a random address near, but not at, the original destination. An automatic refund is then triggered during the “in-transit” or “delivered” tracking event, based on how your brand processes refunds. Retailers using Tailed have seen significant reductions in FTID fraud. One apparel brand, for example, reduced its FTID fraud rate from 14.3% of all returns to 0% after integrating Tailed. Their Fraud Analyst confirmed that manually checking every return was not feasible, and Tailed’s automation has made this process more efficient, saving both time and resources.

Platforms Supported

Windows Not Supported
Mac Not Supported
Linux Not Supported
Cloud Supported
On-Premises Not Supported
iPhone Not Supported
iPad Not Supported
Android Not Supported
Chromebook Not Supported

Platforms Supported

Windows Not Supported
Mac Not Supported
Linux Not Supported
Cloud Supported
On-Premises Not Supported
iPhone Not Supported
iPad Not Supported
Android Not Supported
Chromebook Not Supported

Audience

Large digital media publishers seeking a solution to improve their content and operations

Audience

Organizations interested in a tool to protect their bottom line against FTID fraud

Support

Phone Support Supported
24/7 Live Support Not Supported
Online Supported

Support

Phone Support Not Supported
24/7 Live Support Not Supported
Online Supported

API

Offers API Not Supported

API

Offers API Not Supported

Screenshots and Videos

Screenshots and Videos

Pricing

$100 per month
Free Version Supported
Free Trial Supported

Pricing

No information available.
Free Version Not Supported
Free Trial Not Supported

Reviews/Ratings

Overall 0.0 / 5
ease 0.0 / 5
features 0.0 / 5
design 0.0 / 5
support 0.0 / 5

This software hasn't been reviewed yet. Be the first to provide a review:

Review this Software

Reviews/Ratings

Overall 0.0 / 5
ease 0.0 / 5
features 0.0 / 5
design 0.0 / 5
support 0.0 / 5

This software hasn't been reviewed yet. Be the first to provide a review:

Review this Software

Training

Documentation Supported
Webinars Not Supported
Live Online Supported
In Person Supported

Training

Documentation Supported
Webinars Not Supported
Live Online Supported
In Person Not Supported

Company Information

FatTail
Founded: 2001
United States
www.fattail.com

Company Information

Tailed
Founded: 2023
United States
tailed.ai/

Alternatives

Operative.One

Operative.One

Operative

Alternatives

Wyllo

Wyllo

NoFraud
QuickReturns

QuickReturns

Infoxen Technologies

Categories

Categories

Publishing and Subscriptions Features

Advertising Management Supported
Books Not Supported
Campaign Management Supported
Catalogs Not Supported
Circulation Management Not Supported
Content Management Not Supported
Layout & Design Not Supported
Magazines Not Supported
Newsletters Supported
Newspapers Not Supported

Revenue Management Features

Competitor Analysis Not Supported
Dynamic Pricing Not Supported
For Airlines Not Supported
For Hospitality Industry Not Supported
Forecasting Not Supported
Inventory Control Supported
Price Optimization Supported
Recommendation Engine Not Supported
Yield Management Not Supported

Integrations

DV Publisher Suite Supported

Integrations

DV Publisher Suite Not Supported
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