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FatTail
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About

FatTail is redefining the business of advertising by designing, developing and deploying powerful sales, operations, and marketplace solutions that put you, the publisher, in charge. At the heart of our business is a highly flexible Revenue Management Platform that helps you increase monetization, control, and scale. And instead of asking you to change your business practices to conform to our standards, our software platform is readily adaptable to yours, to help you do what you’re already doing – only faster, more efficiently, and more profitably. FatTail is a global enterprise advertising technology company. We power the only unified direct and programmatic supply platform. Our cloud-based solutions give publishers total control of media planning, sales, and revenue across a wide variety of advertising products and channels and offers buy side systems differentiated “top of the funnel” inventory supply from the world’s most trusted brands.

About

Leading DTC brands trust Tailed to prevent fraudulent returns from being automatically refunded. After securing a fraudulent refund, fraudsters spread the word of your brand’s weakness to invite more exploitation. Once the merchandise is received, the fraudster initiates a return and requests a return label. Fraudsters then alter the return label’s shipment address, redirecting the package to a random address near, but not at, the original destination. An automatic refund is then triggered during the “in-transit” or “delivered” tracking event, based on how your brand processes refunds. Retailers using Tailed have seen significant reductions in FTID fraud. One apparel brand, for example, reduced its FTID fraud rate from 14.3% of all returns to 0% after integrating Tailed. Their Fraud Analyst confirmed that manually checking every return was not feasible, and Tailed’s automation has made this process more efficient, saving both time and resources.

Platforms Supported

Windows
Mac
Linux
Cloud
On-Premises
iPhone
iPad
Android
Chromebook

Platforms Supported

Windows
Mac
Linux
Cloud
On-Premises
iPhone
iPad
Android
Chromebook

Audience

Large digital media publishers seeking a solution to improve their content and operations

Audience

Organizations interested in a tool to protect their bottom line against FTID fraud

Support

Phone Support
24/7 Live Support
Online

Support

Phone Support
24/7 Live Support
Online

API

Offers API

API

Offers API

Screenshots and Videos

Screenshots and Videos

Pricing

$100 per month
Free Version
Free Trial

Pricing

No information available.
Free Version
Free Trial

Reviews/Ratings

Overall 0.0 / 5
ease 0.0 / 5
features 0.0 / 5
design 0.0 / 5
support 0.0 / 5

This software hasn't been reviewed yet. Be the first to provide a review:

Review this Software

Reviews/Ratings

Overall 0.0 / 5
ease 0.0 / 5
features 0.0 / 5
design 0.0 / 5
support 0.0 / 5

This software hasn't been reviewed yet. Be the first to provide a review:

Review this Software

Training

Documentation
Webinars
Live Online
In Person

Training

Documentation
Webinars
Live Online
In Person

Company Information

FatTail
Founded: 2001
United States
www.fattail.com

Company Information

Tailed
Founded: 2023
United States
tailed.ai/

Alternatives

Operative.One

Operative.One

Operative

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Wyllo

NoFraud
TAMMSOnline

TAMMSOnline

Retail Software Solutions

Categories

Categories

Publishing and Subscriptions Features

Advertising Management
Books
Campaign Management
Catalogs
Circulation Management
Content Management
Layout & Design
Magazines
Newsletters
Newspapers

Revenue Management Features

Competitor Analysis
Dynamic Pricing
For Airlines
For Hospitality Industry
Forecasting
Inventory Control
Price Optimization
Recommendation Engine
Yield Management

Integrations

DV Publisher Suite

Integrations

DV Publisher Suite
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