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About

AcuityAds is a leading technology company that provides marketers a one-stop solution for omnichannel digital advertising with best-of-category return on advertising spend. Its journey automation technology, illumin™, offers planning, buying and real-time intelligence from one platform. With proprietary Artificial Intelligence, illumin™ brings unique programmatic capabilities to close the gap between advertising planning and execution. The company brings an integrated ecosystem of privacy-protected data, inventory, brand safety and fraud prevention partners, offering trusted solutions with proven, above-benchmark outcomes for the most demanding marketers. The AcuityAds product suite is anchored by our proprietary Consumer Valuing Tool. Our algorithm reverse engineers thousands of signals along the consumer journey and weights their impact on conversion. These key signals are then used to find net-new prospecting opportunities across a wide range of ad formats.

About

Programmatic Advertising Platform for agencies, media buyers and brands. No all programmatic advertising platforms are created equal. With the Traffic Roots DSP you can now target your audience with precision. Update campaigns and review reports in real time. See immediate lift in website traffic and engagement. Reach your consumers with our new ad targeting data. Keep your brand in front of eyes where are online. Feature ads on apps and lifestyle publications. Do you want more mainstream publications? No problem, from popular to business, CBD and cannabis to political and puppies, we have you covered. Traffic Roots is a fast-growing and innovative advertising technology company. We create technology to maximize revenue for the digital ecosystem with an emphasis on the cannabis industry. Building, breaking, and bettering technology at extraordinary scale is our secret to staying at the forefront of innovation.

Platforms Supported

Windows
Mac
Linux
Cloud
On-Premises
iPhone
iPad
Android
Chromebook

Platforms Supported

Windows
Mac
Linux
Cloud
On-Premises
iPhone
iPad
Android
Chromebook

Audience

Marketers who need a one-stop solution for omnichannel digital advertising to get the best return on advertising spend

Audience

Agencies, media buyers and brands looking for a programmatic advertising platform

Support

Phone Support
24/7 Live Support
Online

Support

Phone Support
24/7 Live Support
Online

API

Offers API

API

Offers API

Screenshots and Videos

Screenshots and Videos

Pricing

No information available.
Free Version
Free Trial

Pricing

No information available.
Free Version
Free Trial

Reviews/Ratings

Overall 0.0 / 5
ease 0.0 / 5
features 0.0 / 5
design 0.0 / 5
support 0.0 / 5

This software hasn't been reviewed yet. Be the first to provide a review:

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Reviews/Ratings

Overall 1.0 / 5
ease 2.0 / 5
features 1.0 / 5
design 1.0 / 5
support 1.0 / 5

Pros & Cons from Real Users

Pros

  • Easy to get started, seems cost-effective CPM-wise, but as soon as they have your money, though, they RUN!

Cons

  • The monthly minimum budget is $2,500 and then they charge $150 for the (self-serve) platform fee, Sometimes you're billed twice in a month, but errors are never corrected. The WORST part, however, is the unauthorized bank debits. Once they have your credit card information, they'll just take money out of your account without prior notification or authorization. Protesting this, I was told that I signed a contract and that it would be worse for me if their lawyers were to go after me to enforce it.

Training

Documentation
Webinars
Live Online
In Person

Training

Documentation
Webinars
Live Online
In Person

Company Information

AcuityAds
Founded: 2009
Canada
www.acuityads.com

Company Information

Traffic Roots
Founded: 2016
United States
trafficroots.com/advertising/

Alternatives

NetAcuity

NetAcuity

Digital Element

Alternatives

Kedet

Kedet

War Room
mediasmart

mediasmart

mediasmart mobile (now part of Affle group)

Categories

Categories

Integrations

Facebook
Fraudlogix
Instagram
Nielsen Marketing Cloud
OpenX
PubMatic
Web For Actors
Yahoo! Mail
comScore

Integrations

Facebook
Fraudlogix
Instagram
Nielsen Marketing Cloud
OpenX
PubMatic
Web For Actors
Yahoo! Mail
comScore
Claim AcuityAds and update features and information
Claim AcuityAds and update features and information
Claim Traffic Roots and update features and information
Claim Traffic Roots and update features and information