Digital advertisers lose billions every year to invalid traffic, and most do not know it is happening. Fake clicks, bots and click farms are only part of it. The bigger drain is non-incremental traffic: excessive clickers with no intent to convert, and navigational traffic that would have found your brand anyway. All of it inflates cost and corrupts the data your optimisation depends on.
TrafficGuard sits inside the advertising journey and verifies traffic in real time, before it reaches your campaigns. Our approach is surgical, not blunt force. Statistical invalidation removes the invalid and protects the genuine, with full transparency into exactly what was actioned and why. The result is cleaner signals, more accurate reporting, and ad spend that reaches real, high-intent users.
One platform protects every channel that matters:
- Search (Google Search & Performance Max)
- Meta (Instagram & Facebook)
- Affiliate
- Mobile
Start with a free 30-day audit in detection mode and see exactly how much invalid traffic is hitting your campaigns. Switch on prevention when you are ready. Backed by expert onboarding and responsive support, TrafficGuard is built to scale with your spend.
Trusted by 10,000+ advertisers across multiple industries
TrafficGuard is part of Adveritas, publicly listed and accountable on the Australian Securities Exchange (ASX:AV1).
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3Q is the European digital infrastructure for video streaming, OTT, and FAST channels.
The partner-friendly SaaS solution is API-first and runs on 3Q's own independent European video infrastructure, independently of hyperscalers.
The 3Q online video platform, made in Germany, lets customers and partners host, manage, and distribute audiovisual content live and on-demand on websites and apps. 3Q's white-label solution for video portals gives audiences fully managed content, with a central media library that provides analytics on each asset's streaming performance.
3Q is GDPR-compliant and all processes are ISO/IEC 27001 certified. It scales globally with multi-CDN and a China setup with ICP filing, valued expertise for many European companies.
3Q is the right choice when European data sovereignty is a non-negotiable requirement and not just "hosted in the EU," but structurally guaranteed. When companies are looking for a specialized, turnkey video platform without having to build their own DevOps team.
Video Hosting and Management: You upload videos via browser or video API and organize everything in a central interface. Automated workflows handle transcoding, metadata, and publishing to websites, apps, and the intranet.
Live Streaming and Webcasting: You stream live to a large audience with no limits on viewer numbers or data volume, broadcast redundantly with all common encoders, and convert every live stream to video-on-demand automatically with Live2VOD. The Live Clipping module creates new clips directly from a live or completed stream.
Delivery and Video Player: The 3Q Content Delivery Network delivers content quickly and in high quality worldwide. The cookie-free and consent-free HTML5 video player works on all devices, supports all video formats, is customizable with logos, overlays, and interactive elements, and offers comprehensive advertising support. It is accessible in accordance with WCAG 2.1/BITV 2.0.
Video AI and Analytics: The integrated video AI generates transcripts, metadata, thumbnails, captions, translations, and chapter markers. 3Q Analytics shows how your video and livestream content is used, filterable by project and time period, and exportable.
API-First: SDKs give developers access to nearly all features of the 3Q platform: upload, encoding, player integration, streaming, analytics, and more at no additional cost.
Headquartered in Munich, 3Q offers a modular pay-as-you-go pricing model & 24/7 support.
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Google Ad Exchange (AdX)
Google AdX (formerly DoubleClick Ad Exchange) is a programmatic advertising exchange that allows publishers to sell their ad inventory to multiple ad networks and advertisers in real-time. It uses real-time bidding (RTB) to determine the price of each ad impression, which is essentially an auction where advertisers compete for the opportunity to display their ads on a publisher's website.
Google AdX is one of the largest and most popular ad exchanges in the world, and it offers publishers a number of benefits, including:
Access to a large pool of advertisers: AdX partners with a wide range of advertisers, including major brands, agencies, and ad networks. This gives publishers access to a much larger pool of demand than they could reach on their own.
Higher revenue potential: AdX uses RTB to ensure that publishers receive the highest possible price for their ad inventory.
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