Best AB Testing Software for Windows

Advertisers worldwide use Kochava to measure what matters most across any channel, any device, and any audience. Founded in 2011 as one of the first mobile measurement partners (MMPs), Kochava now supports campaign measurement on mobile and beyond. Tap into multi-touch attribution, modern MMM, and always-on incremental measurement disciplines to achieve a data-driven, privacy-durable growth strategy. Know which omnichannel tactics drive customer acquisition and retention across connected devices. Key features include: omnichannel app attribution & analytics, cost & ROI measurement, deep linking, marketing data management & ETL support, ad fraud detection & prevention, and strategic services. The Kochava library of software development kits (SDKs) provide out-of-the-box measurement support across mobile, CTV, web, and other connected devices. Built-in integrations enable clients to activate and measure campaigns with thousands of ad networks, CTV platforms, publishers & more.

Matomo is the leading open-source web analytics platform, used on over 1.4 million websites in over 190 countries and translated into over 50 languages. Matomo values privacy protection, 100% data ownership and no data sampling. It has two different hosting options – cloud and on-premise. Cloud takes the hassle out of installation, whereas On-Premise is the free, open-source and self-hosted PHP/MySQL software you can install on your own server, which gives you maximum flexibility. This premium web analytics and conversion optimisation tool is designed to give you the most conclusive insights with a complete range of features such as heatmaps, sessions recordings, goals, form analytics, visitor profiles, ecommerce and funnels.

FROGED is where Customer Success meets Product-led growth. One affordable platform to solve onboarding, retention & support challenges - built by a SaaS, for SaaS companies. Brands can optimize their entire Customer Lifecycle: Onboarding, Engagement, and Proactive Customer Support. Using one platform you can: - Automate support (live chat, help desk & integrations) - Increase product adoption (in-app messages and email campaigns & automation) - Reduce churn by up to 76% (Use NPS surveys, omnichannel communication, & keyword spotting) Plus increase engagement, overall MRR, and retention rate. Our tech stack is adaptable with over 2K+ integrations including WhatsApp, Jira, Google, Zapier, Segment, Facebook Messenger to name a few. Explore FROGED's limitless possibilities with a 7-Day FREE TRIAL today.

At Mixpanel, our mission is to increase the rate of innovation. Not only as a company, but for the businesses we serve. Through our analytics and engagement product, companies can analyze how and why their users engage, convert, and retain in real-time across web, mobile, and smart devices. Then they can use that data to improve their business and products. Mixpanel serves over 26,000 companies from different industries around the world, including Samsung, Twitter, and BMW. Headquartered in San Francisco, Mixpanel has offices in New York, Seattle, Austin, London, Barcelona, Paris, and Singapore. Great products are built by teams who know their users. Go beneath the surface to learn which features are popular, who your power users are, and the behaviors tied to long-term retention. See which features are popular and how many power users you have.

Flagsmith is a fully supported open source Feature Flag, Remote Config, and A/B testing service. Use our hosted API, deploy to your own private cloud, or run on-premise. Flagsmith makes it easy to create and manage features flags across web, mobile, and server side applications. Just wrap a section of code with a flag, and then use Flagsmith to toggle that feature on or off for different environments, users or user segments. Feature flags - Release features with confidence through phased rollouts. Remote config - Easily toggle individual features on and off, and make changes without deploying new code. A/B and Multivariate Testing - Use segments to run A/B and multivariate tests on new features. With segments, you can also introduce beta programs to get early user feedback. Organization Management - Organizations, projects, and roles for team members help keep your deployment organized. Integrations - Easily enhance Flagsmith with your favourite tools.

Userfeel is the user testing tool that gives you videos of real users speaking their thoughts as they use your website or app. Test any site in any language. Our panel consists of more than 130,000 testers speaking 40 languages. You can even have testers provide comments in your language while testing a website that is in a language you don't understand. Test on desktop, mobile, or tablet. Testing with both our app and an external camera allows us to test websites or applications on Android, iPhone, or iPad. Get your results in less than 24 hours. Use our vast network of testers throughout the world. See how real users interact with your website or app early on in your design/decision-making process and anytime you need to get the user's point of view.

Evolv Al powers intelligent experiences that enable organizations to learn valuable insights from every session and improve conversions continuously. Easy to implement and integrate with any tech stack, Evolv AI produces exponential results. Our AI-powered platform uses innovative tools to scale the number of experiences delivered, automate the process of identifying the best experiences across the customer journey, and personalize each visitor’s sessions. Utilizing a proprietary machine learning engine and client visitor data, Evolv AI delivers on digital growth goals at a velocity that takes conversion optimization and personalization to an entirely new level. Why just A/B test when you can Evolv?

SplitMetrics Optimize is an advanced A/B testing platform for cost-effective app & game launch and growth on the App Store & Google Play. The variety of tests driven by one technology stack of SplitMetrics Optimize platform enables app publishers to test different combinations of audiences and app product page variations and collect the final app user’s feedback via surveys. 1. Funnel test with one audience and a single concept. Goal: to learn all the essential metrics of your funnel (CPI, CVR). 2. A/B/N test with one audience and multiple concepts. Goal: to identify the best-performing app page variation. 3. Audience test with multiple audiences and a single concept. Goal: to define the audience with the highest response for a specific app concept. 4. Multivariate test with multiple audiences - multiple concepts. Goal: to find the best-performing audience and variation of your mobile app out of all the combinations. 5. Feedback test with focus group and multiple concepts.

Userlytics is a full featured state of the art user experience research platform with a global participant group of almost 2 million panelists. Since 2009, Userlytics has been helping enterprises and agencies improve the user and customer experience of their websites, apps and prototypes. With a scalable pricing model and a diverse worldwide panel, Userlytics allows brands to run both moderated and unmoderated usability studies with as many or as few participants as they choose. In addition to its testing services, Userlytics offers a variety of optional professional services including senior UX Consultants in both Europe (Madrid) and the U.S. (San Diego & Miami). The team can help clients achieve actionable UX insights, including through the use of our proprietary ULX Score, a benchmarking platform for measuring a 360º view of Appeal, Adequacy, Distinction, Usability, Trust, Performance, Affinity and Appearance.

Acquigo is an Algorithmic Marketing Cloud which enables its customers to run marketing campaigns. It is a tool that has in-built end to end campaign management functionalities from planning campaigns to executing and tracking responses to it, on channels such as email, SMS, push notification and the like. About Acquigo: ACQUIGO's built-in algorithms automate the campaign management activities from defining the target audience to planning, designing, scheduling, execution, tracking and optimization. It comes pre-loaded with marketing campaigns, automated micro segments, and a relationship dashboard. Acquigo is a product offering of Xerago, an integrated marketing services entity that has been working with marketing automation platforms for about 15 years. Xerago brought marketing automation to India in 2005.

Jahia is an Agile Digital Experience Platform serving smart content powered by customer data. Built on a cloud-based platform, Jahia helps organizations leverage their content and customer data to fully engage with their customers. Jahia integrates into existing technology stacks and can be customized to meet each organization’s specific business needs and challenges. The Jahia Platform is the intersection of an enterprise grade platform including a CMS and CDP with the flexibility to plug in to your best of breed products, all while bringing together your different user communities (developers, marketers, end users). It includes the security & scalability required by an enterprise, Out of the Box capabilities & modern APIs needed for a broad range of projects & a new level of usability to empower content contributors.

Innervate, the Dynamic Content Orchestration Company, delivers a plug-and-play platform that allows organizations to orchestrate scalable, personalized content seamlessly across any channel, using their existing systems and teams. With Innervate’s AI-powered Dynamic Content Orchestration platform, it’s simple to get started, simple to scale and simple to succeed. Get personalized, data-driven dynamic content to market faster with Innervate’s open network architecture that easily connects systems and data sources, without requiring coding. Personalize content in real-time seamlessly cross channels, using the data and systems you've already invested in and networked. Welcome to the era of plug-and-play dynamic content orchestration.

With your marketing ideas and our machine learning, you can optimize your web site for every single visitor. Simultaneously test all of your most creative marketing ideas to constantly showcase the messaging, content, and experiences that performs best. This is way beyond A/B testing and old-school, rules-based personalization. This is the new standard for high-converting landing pages across your website. This is Continuous Conversion™—and it changes… everything.