Convertlyft
Convertlyft is a hosted website analytics and SEO service for site owners, marketers, ecommerce teams, and founders. It tracks visitor activity and conversion events, maps funnel drop-offs, and provides session replays alongside signals such as rage and dead clicks, form friction, JavaScript errors, and page-performance issues. SEO tools include site audits and keyword and ranking information. Reports and prioritized recommendations describe observed problems, suggested changes, and supporting metrics. A site can be connected with a tracking tag or the official WordPress plugin. Convertlyft also offers a hosted REST API and Model Context Protocol (MCP) server, allowing supported AI clients and developer tools to access authorized analytics and SEO data. The web service includes a free plan for up to 5,000 visits per month; paid plans start at $15 per month.
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Matomo
Matomo is the leading open-source web analytics platform, used on over 1.4 million websites in over 190 countries and translated into over 50 languages. Matomo values privacy protection, 100% data ownership and no data sampling.
It has two different hosting options – cloud and on-premise. Cloud takes the hassle out of installation, whereas On-Premise is the free, open-source and self-hosted PHP/MySQL software you can install on your own server, which gives you maximum flexibility.
This premium web analytics and conversion optimisation tool is designed to give you the most conclusive insights with a complete range of features such as heatmaps, sessions recordings, goals, form analytics, visitor profiles, ecommerce and funnels.
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Mouseflow
Mouseflow is a behavior analytics ecosystem, used by Product, Marketing, UX, Design, and Analytics teams across 190,000 websites worldwide to ensure the highest conversion rates and best website experience. Save time monitoring your website and know where exactly your visitors are experiencing friction and what's preventing them from turning into customers. Get insights into your visitors' behavior through heatmaps, session replay, conversion funnels, and form analytics. Set up feedback campaigns based on a variety of triggers to assist/recover conversions. Find out what really tipped an A/B test and why users won’t submit your forms. Identify and prioritize obstacles to conversion. Add visual context to speed up implementation.
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NumberHill
NumberHill is a web analytics platform with built-in revenue attribution. It links website visits to payments in Stripe, LemonSqueezy, Polar, Shopify and Dodo Payments, so every marketing channel, page and campaign shows the revenue it actually earned: revenue per visitor, not bounce rate. One script records each visit with its source and UTM parameters; the visitor id travels in your checkout metadata; the payment webhook matches the sale back to the visit and credits the channel, refunds included. Features: revenue per visitor by channel with first-touch and assisted credit; paid vs organic split from click ids such as gclid and msclkid; AI visibility showing visitors and revenue from ChatGPT, Perplexity, Claude and Gemini citations; bot filtering that keeps 49 named AI crawlers and scrapers out of your counts; real-time visitor feed; funnels, goals and retention; webhook automations; cookie or cookieless tracking; agency client handover. Plans from $9/month, 14-day free trial.
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