Open Loyalty
Open Loyalty is your enterprise loyalty technology partner, focused on growing CLV and Profit Margin through a gamified loyalty engine, API-first technology, and loyalty program expertise drawn from 100+ successfully implemented loyalty programs - helping you build lasting customer habits, not just short-term sales spikes.
Every year, Open Loyalty helps generate $4B+ in revenue through gamified loyalty programs. Heineken, JTI, INTERSPORT, ALDO and other market leaders from 30+ countries use Open Loyalty's API-first loyalty software to efficiently introduce loyalty and gamification mechanics into their ecosystems, without the resource strain of building from scratch.
Gartner, Google, G2, and Deloitte recognized Open Loyalty for the scalability of its technology and readiness to support enterprise customers. As part of the OEX group, Open Loyalty benefits from a strong foundation of 15 companies, 4,000+ employees, €227 million in revenue, and €25 million in EBITDA in 2025.
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White Label Loyalty
Launch or upgrade your digital loyalty program with our event-based white label loyalty solution. Configure the rules of your loyalty program in our reactor engine to instantly react to any kind of customer behaviour with any kind of result.
With our out-of-the-box white label loyalty mobile app or microsite, your customers receive their rewards direct to their phones. Already have an app or website? Our SDK solution allows you to integrate loyalty into your existing system. Customers can redeem promo codes for rewards right in the app. Reach your customers directly with push notifications right to their device. Create multi-step achievements and challenges to increase engagement. Add content such as a menu, table booking or mobile ordering to the app. Our loyalty app is completely customized to your brand.
Whether you need an end-to-end loyalty solution or just a powerful loyalty engine, we have a solution for you thanks to our modular API-first technology. Get in touch today!
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TrueLoyal
TrueLoyal is an AI-powered loyalty platform built for multi-channel consumer brands that want to increase retention and lifetime value. It helps businesses design, launch, and optimize loyalty programs that connect seamlessly across online, offline, and distributor channels. With features like receipt scanning, gamification, predictive consumer insights, and personalized engagement, it ensures brands can build long-term customer advocacy. TrueLoyal integrates with existing systems through pre-built connectors and an open API, making it easy to connect with eCommerce, POS, and marketing platforms. Brands across industries such as automotive, beauty, food, and retail have reported dramatic increases in customer retention and repeat revenue. Backed by proven case studies, TrueLoyal positions itself as the central hub for customer retention strategies.
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Kangaroo Rewards
Drive customer loyalty and growth with Kangaroo Rewards, a leading omnichannel loyalty engine trusted by thousands of SMBs and Fortune 500 companies. Craft hyper-personalized engagement with targeted rewards, automated marketing, and your own branded app. Witness average order values soar as customers feel valued, spend more, and return for more. Streamline operations with effortless setup and expert support.
Our laser-focused data insights optimize your program, maximize ROI, and fuel pure profit.
Kangaroo integrates with leading POS, eCommerce, and marketing platforms like Shopify, Lightspeed, Magento, and Mailchimp.
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