Audience
Media professionals in need of a powerful ad measurement solution
About Oracle Moat
Get an inside look into a brand’s creative strategy. Oracle Moat is ad activity intelligence tool that enables you to view your competitors’ creative and messaging currently in-market, going back three years. Discover what the competition is up to—and how your creative stacks up. View ad messaging and creative, leveraging three-plus years of data, to discover what messages your competitors currently have in market. Drill down on an advertisement or filter and sort the data so that you get exactly the information you’re looking for. See how people engage with images, text, and video in ads across multiple platforms, including mobile devices. Use heatmaps to see where people spend the most time while viewing an ad. Spend smarter and launch campaigns with confidence. With Moat, you can reach real people, capture their attention, and fully measure campaign effectiveness.
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InMoat
Take back control of your inbox.
InMoat lets you select the types of emails that are important to you so that you never miss a beat! Smart Filters that you select will always be prioritized and sent to your Inbox.
Your VIP List of Contacts
Emails from within your organization such as your boss and colleagues are always going to be prioritized by default. InMoat lets you keep your Trusted Contact list up-to-date so that you can ensure your VIP list of contacts is always prioritized in your inbox.
Your @InMoat Folder
Review the non-so-urgent and less-important emails when it is convenient for you — so you're not wasting time in the middle of your workflow. Review all of your other emails in your @InMoat folder to be reviewed whenever you want.
Your InMoat Dashboard
Keep your inbox up-to-date by managing your email priorities from your InMoat dashboard. Review your suggested contacts to add to your Trusted list, update your Trusted Contacts, and update your Smart Filters.
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WHAT ARE WE TRYING TO SOLVE?
- Time-consuming, static & expensive traditional consumer research
- Social data to become a part of the strategy
- Brand strategy & personalisation is very tactical at the expense of performance marketing
WHAT MAKES US UNIQUE
Audiense segments audiences by interconnections between people (“Who knows who”). Thanks to how those connections are created between consumers (“How they know each other”), we can infer their shared interests & affinities. Our unique social consumer segmentation provides a great data foundation to Persona development, understanding the audience s that matter most or find new audience opps.
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Integrations
Company Information
Oracle
Founded: 1977
United States
www.oracle.com/au/cx/advertising/measurement/
Videos and Screen Captures
Other Useful Business Software
Custom VMs From 1 to 96 vCPUs With 99.95% Uptime
Live migration and automatic failover keep workloads online through maintenance. One free e2-micro VM every month.
Product Details
Platforms Supported
Cloud
iPhone
iPad
Android
Training
Documentation
Live Online
Videos
Support
Phone Support
Online
Oracle Moat Frequently Asked Questions
Oracle Moat Product Features
Advertising Agency
Campaign Management
Supported
Collaboration
Not Supported
Document Management
Not Supported
File Sharing
Not Supported
Project Management
Not Supported
Task Management
Not Supported
Time Tracking
Not Supported
