Buska
Buska is a real‑time social listening and lead generation platform that empowers users to monitor online mentions across social media, forums, blogs, news sites and documents, detect buying intent and sentiment with AI‑powered analysis, filter out noise, and act on high‑value opportunities as they happen It features customizable keyword tracking, automated alerts via email, browser, Slack, Discord and webhooks, a sleek dashboard displaying mentions with real‑time sentiment charts and trend analytics, integrations with outreach tools like Lemlist, La Growth Machine, Clay, Zapier and n8n, plus APIs to pull data into workflows and bypass caches with fresh=true parameter. Users can analyze public documents like PDFs and PowerPoints, invite team members, export CSVs, and use AI smart‑filtering to reduce irrelevant mentions by 90%, empowering timely, relevant outreach at scale and enabling proactive brand management before crises escalate.
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Brandwatch
Brandwatch is a leading Consumer Intelligence and Social Media Management solution that empowers over 5,000 of the world's most admired companies to understand and engage with customers at the speed of social. Its Consumer Intelligence solution offers AI-enriched data from over 100m social and online sources helping data-driven organizations better understand how consumers feel about their brands, products and industry trends and topics. Within its Social Media Management solution, Brandwatch (formerly Falcon.io) offers features including social media listening, engagement, publishing, measurement, influencer marketing and customer data management. With Brandwatch, marketers and companies can deliver more personalized brand experiences across touchpoints, based on enriched customer profiles. This solution features a highly intuitive and collaborative UI and is complemented by the best support team in the business.
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Upfluence
Upfluence is the only Influencer Marketing platform that enables brands and agencies worldwide to turn their own customers into sales-driving influencers with Live Capture. Upfluence's platform is made to search for influencers through different criteria and filters, all over the world, on 7 different social media platforms. It makes contacting them at scale easier through an included CRM tool; gives more comprehensive management by allowing users to run parallel campaigns and manages automatically all administrative tasks such as international influencer payouts. Advanced analysis of KPIs of any campaigns or hashtags through social listening allows for more advanced reporting and campaign understanding. The software is independent from the social media platforms which prevents it from any interrupting service and is a true all-in-one software.
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Oktopost
Oktopost's social media management, social listening, and employee advocacy solutions enable B2B organizations to amplify their brand on social media and measure the real impact of this channel on the business. Oktopost allows marketers to better engage with customers and prospects, get actionable insights, and prove ROI.
Integrating natively with all major marketing automation and CRM platforms – including Salesforce, Marketo, Eloqua, HubSpot, and Microsoft Dynamics 365 – Oktopost helps marketers leverage social data to improve customer experience and drive revenue growth.
Oktopost was founded in 2013 to help B2B companies establish the true impact of social media on their business by tracking actionable metrics. Since then, our offices have been buzzing with talented innovators who are driven to create a meaningful social media experience for B2B.
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