Marketo
Marketo Engage, part of Adobe Experience Cloud, is a complete solution for lead management and B2B marketers looking to transform customer experiences by engaging across every stage of complex buying journeys. Natively supporting both demand and account-based marketing strategies, Marketo Engage brings together marketing and sales to orchestrate personalized experiences, optimize content, and measure business impact across every channel, from acquisition to advocacy. Leverage rich behavioral data, built-in intelligence, and sophisticated journey flows to identify, engage, and accelerate your best opportunities in concert with sales. Use predictive content, A/B testing, and personalization to deliver consistent and relevant experiences each and every time. Reach prospects and buyers across every channel including email, display, mobile, social, search, and offline to deliver timely, engaging experiences. Understand, prove, and optimize your marketing impact.
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LeadsBridge
LeadsBridge is an iPaaS solution that enables companies to enhance their omnichannel strategy by orchestrating their business data.
LeadsBridge fulfills your integration needs, focusing on bridging gaps between advertising platforms and sales funnels, and delivering tailor-made integrations made upon your business needs.
The LeadsBridge platform is suited for companies that want to streamline their advertising activities by integrating the marketing technology stack with Facebook & Instagram Ads, Google Ads, and LinkedIn Ads.
With more than +370 out-of-the-box integrations available at the moment, you can easily connect your chosen software with your advertising platform, seamlessly synchronizing data for your marketing workflows.
LeadsBridge main features include:
- Lead Sync
- Audience Targeting
- Online to Offline Tracking
- Platform to Platform
- eCommerce Synchronization
- Tailor-Made integration
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Convertr
The Convertr platform gives marketers visibility and control over data processes and lead quality to create higher performing demand programs.
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Data impacts every area of your business, but outdated processes and quality issues hinder growth. Bad leads and poor data quality lowers marketing performance, slows sales, increases costs and causes inaccurate reporting. With the Convertr platform, your entire organization benefits and can stay focused on revenue driving activities instead of slow, manual data tasks.
- Connect Convertr to your lead channels through API or data imports
- Automate data processing to remove bad data and update lead profiles to your quality and formatting requirements
- Integrate with your platforms or select protected CSV files to securely deliver leads
- Improve reporting with Convertr analytics or through clean, consistent data sets across your tech stack
- Enable your teams with globally compliant data processes
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Freshsales
Freshsales is a full-fledged sales force automation solution for sales teams. It provides everything a salesperson needs to attract quality leads, engage in contextual conversations, drive deals with AI-powered insights, and nurture customer relationships. With built-in email, phone, chat, and telephony, Freshsales empowers sales teams with more time for selling by automating the sales process and increases efficiency and productivity in their daily activities. With Freddy AI, salespeople can get insights into the best deals to go after and what actions to take and predict revenue with sales forecasting. Businesses can take the next step forward towards powerful pipeline management with Freshsales. If you need a solution for your marketing teams to organize customer information, personalize and automate email campaigns, and find the right sales opportunities, then Freshsales Suite fits the bill.
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