Audience

B2B Brands and B2B Marketing Agencies

About Kwanzoo

Kwanzoo delivers the industry’s first Open Go-to-Market (GTM) platform that operationalizes the entire GTM process across all customer-facing roles. Leaders across marketing, sales and success can operate from a single, consistent GTM framework across departments, consolidate their tech stack, and receive actionable insights from a single source of truth. B2B growth, operations and analytics leaders get 6 core GTM capabilities all in one platform - Account-based Marketing, iPaaS, BI & Analytics, Data Lake, Attribution and Sales Intelligence. The platform supports native program execution including best-in-class account-based (ABM) advertising, retargeting and website personalization. 167+ “out-of-the-box” connectors and a point and click API builder you'll integrate easily with all marketing, sales, success, & paid media systems & tools. An open, account-based data model with standard taxonomies and formats enables insights and reports at the speed of business.

Integrations

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Company Information

Kwanzoo
Founded: 2011
United States
www.kwanzoo.com

Videos and Screen Captures

Kwanzoo Screenshot 1
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Product Details

Platforms Supported
SaaS
Training
Documentation
Support
Online

Kwanzoo Frequently Asked Questions

Q: What kinds of users and organization types does Kwanzoo work with?
Q: What languages does Kwanzoo support in their product?
Q: What other applications or services does Kwanzoo integrate with?
Q: What type of training does Kwanzoo provide?

Kwanzoo Product Features

Account Based Marketing

Analytics
Campaign Personalization
Customer Segmentation
Engagement Monitoring
Lead Nurturing
Lead Scoring
Progress Tracking
Prospecting Tools
Target Account Identification

Audience Intelligence

Audience Segmentation
Social Listening
Sentiment Analysis
Data Visualization
Social Media Analytics
Data-Driven Insights
Competitive Intelligence
AI / Machine Learning
Trend Tracking
Image Recognition
Content Tracking
Filters / Search

Buyer Intent

B2B Lead Generation
CRM Integration
Channel Attribution
Competitor Analysis
Content Marketing
Customer Journey Mapping
Intent Data
Customer Profiles
Lead Notifications
Lead Scoring

Lead Generation

Contact Import/Export
Visitor Identification
Pipeline Management
Contact Discovery
Lead Nurturing
Prospecting Tools
Lead Segmentation
Lead Capture
Lead Scoring
Lead Database Integration

Sales Intelligence

Data Enrichment
Data Verification
List Building
Data Cleaning
Reporting/Analytics
Pipeline Management
Email Integration
Lead Scoring
Data Import/Export
Data Mining
CRM Integration
Sales Forecasting
Predictive Modeling/Analytics
Performance Management
Prospecting Tools

Web Analytics

Conversion Tracking
Referral Source Tracking
Multiple Site Management
User Interaction Tracking
Campaign Management
Keyword Tracking
Time on Site Tracking
Pageview Tracking
Site Search Tracking
Goal Tracking
Form Analytics

Kwanzoo Additional Categories