C3 Metrics
Answer your biggest marketing questions including Time to Financial Impact, Buy, Sell, or Hold Current Marketing Investments, Brand Messaging & Creative and Return on Future Marketing Investments. MRC accredited for desktop and mobile web viewability. MRC accreditation provides the highest audited standard for advertising measurement. Audits are performed by one of the big 4 accounting firms. C3 Metrics makes marketing work better. Our Attribution Data Cloud and enterprise MTA, MMM & UMM solutions transform outdated reporting into real-time cross-platform insights. On average, companies using C3 Metrics report 15%+ increase in advertising ROI and a 6X return on their attribution investment.
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1PointMail
1PointMail, a cloud-based email marketing solution, allows users to improve their email marketing return on investment (ROI). With 1PointMail, users can optimize marketing campaigns, manage lists, track campaign results in real time, and enhance email deliverability. 1PointMail allows users to upload lists, create newsletter templates, and send dedicated messages to their customers. 1PointMail also enables users to create sub-accounts for multiple users and customize them by giving them assignment permissions.
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Impact Investor Tool
The Impact Investor Tool (IIT) is an advanced cloud-based software designed for fund managers and impact investors to evaluate, compare, and select investment opportunities, monitor and measure the performance of portfolio companies, and aggregate the impacts of investees at the portfolio level. Its calculation core is based on the state-of-the-art impact-weighted accounts framework, developed by the Impact Economy Foundation, Harvard Business School, Rotterdam School of Management, Singapore Management University, and Impact Institute. This enables the measurement and aggregation of various social, environmental, and economic impacts, allowing investors to make decisions based on aggregated impact metrics, such as impact returns, similar to financial metrics like ROI. Unique features of the IIT include the ability to tailor impact models to specific investments, and provide data entry portals to investment analysts and investees.
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SAMETRICA
Map, Measure and Grow your impact on people and the planet. We take out the complexity so you can quantify your results in ESG & impact investing, community programs, and DE&I initiatives. Designed for a broad range of assets, SAMETRICA enables you to measure and grow the environmental and social impact of your investment portfolio. Automate data collection, then leave it to ESGeniusTM, our unique AI engine to translate the activities of your ESG investments into quantifiable metrics. Attract more capital, grow your assets under management and accelerate the impact of your portfolio companies. Increase member loyalty, attract more members, and satisfy compliance reporting requirements (ie: CDFI) by accurately proving the positive impact you’re having in your community with easy data collection and integration, and flexible dashboards and reports. Gain management buy-in, increase the diversity of your workforce.
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