Audience
Companies that want an employee advocacy platform for social media
About Hootsuite Amplify
Boost your social reach with employee advocacy. Hootsuite Amplify makes it easy for your employees to safely share your content—extending your social reach. Use the incredible social influence of your employees by empowering them to share approved content across their social networks. Amplify’s clean and intuitive mobile-first environment boosts employee engagement by making it easy for your people to stay connected and informed. Save time by managing messaging and measuring your results from within the Hootsuite dashboard. Create pre-approved content for your organization to share, so that messaging is accurate, clear, and on-brand.
Other Popular Alternatives & Related Software
Oktopost
Oktopost's social media management, social listening, and employee advocacy solutions enable B2B organizations to amplify their brand on social media and measure the real impact of this channel on the business. Oktopost allows marketers to better engage with customers and prospects, get actionable insights, and prove ROI.
Integrating natively with all major marketing automation and CRM platforms – including Salesforce, Marketo, Eloqua, HubSpot, and Microsoft Dynamics 365 – Oktopost helps marketers leverage social data to improve customer experience and drive revenue growth.
Oktopost was founded in 2013 to help B2B companies establish the true impact of social media on their business by tracking actionable metrics. Since then, our offices have been buzzing with talented innovators who are driven to create a meaningful social media experience for B2B.
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PostBeyond
PostBeyond is an employee advocacy platform that empowers organizations to activate their workforce as social media brand advocates. It makes sharing company content across employee networks simple and seamless, boosting brand visibility and engagement. The platform offers analytics and reporting tools to measure which posts resonate most and drive ROI. PostBeyond supports diverse teams, including marketing, sales, HR, and channel partners, to create a unified brand story on social channels. Trusted by leading brands like Dynatrace and Scotiabank, it enables scalable social sharing while keeping the process easy and effective for employees. Overall, PostBeyond helps companies amplify their content through authentic employee voices.
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DSMN8
DSMN8 is the #1 employee advocacy platform, trusted by global brands like McKinsey, Nokia, and Dropbox. Our software makes it effortless for employees to become authentic brand advocates, social sellers, and thought leaders on social media.
How DSMN8 works:
1. Centralize content in a custom-branded feed.
2. Enable employees to share approved content from desktop and mobile.
3. Measure results and ROI with the industry-leading analytics suite.
Key Differentiators:
AI-powered content creation: Generate share-ready social media posts in seconds, always aligned with your company's tone of voice.
Boost Post: Advocates can amplify company or executive posts with one click, maximizing reach and engagement.
Executive Influence: Elevate leaders on LinkedIn with dedicated tools for building thought leadership and delegating access securely.
From marketing and sales to recruitment and internal communications, DSMN8 drives scalable results and measurable ROI.
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Employee Advocacy by Sprout Social
Sprout Social’s Employee Advocacy platform empowers employees to become brand advocates by easily sharing approved content on their social networks. The platform helps organizations increase brand awareness and extend reach while reducing paid media costs through earned media value. Employees can share pre-approved messages that maintain brand consistency and compliance, minimizing risk. The platform supports content sharing across LinkedIn, X (formerly Twitter), Facebook, and Instagram via desktop or mobile apps. Employers can track advocacy impact with detailed analytics, measuring reach, engagement, and ROI linked to leads or web traffic. Overall, Sprout Social simplifies amplifying brand messages authentically through employees.
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Integrations
Company Information
Hootsuite
Founded: 2008
Canada
hootsuite.com/products/amplify
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Product Details
Platforms Supported
Cloud
Training
Documentation
Support
Online
Hootsuite Amplify Frequently Asked Questions
Hootsuite Amplify Product Features
Employee Advocacy
Content Controls / Compliance
Post Scheduling
Reporting / Analytics
Tiered User Permissions
Content Library Creation
Mobile Access
Push / Email Notifications
Social Sharing Gamification
