Best Marketing Analytics Software - Page 3
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Compare the Top Marketing Analytics Software as of April 2026 - Page 3
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1
Measured
Measured
Measured provides marketing attribution & cross-channel view across all media channels, PLUS media incrementality testing. Turn on 100+ audience level experiments across Google, Facebook and on 70+ integrated media platforms. Identify Media Waste, Test for Scale. Capture up to 30% marketing efficiency. Powered by incrementality measurement. Ask us for a FREE demo today! Solutions provided: - Marketing Attribution, Cross-Channel View of Marketing Spend - 70+ integrations on major media platform like Google, Facebook, Verizon Media, Criteo, AdRoll, SnapChat, YouTube, and more! - Run always-on, A/B, incrementality tests seamlessly - Integration is easy, be up and running in less than 24 hours - Understand maximum, efficient spend levels without an expensive stress test -
2
ZapScope
ZapScope
ZapScope is a one-click analytics platform designed to turn real-world data into clear, actionable insights. It delivers ready-to-use market research reports, identifies business pain points and regional market gaps, and provides social audit insights to help businesses understand where opportunities exist. ZapScope also offers YouTube analytics, sentiment analysis, and trending keyword discovery to support content and marketing decisions. All insights are generated instantly with no coding, complex setup, or technical expertise required.Starting Price: $50/month/user -
3
Act-On
Act-On Software
Create meaningful and lasting relationships with your customers and measure your marketing success with ease by leveraging Act-on. This award-winning cloud marketing automation platform, Act-On aims to help businesses build their brand, drive demand, and expand customer relationships. As the only integrated workspace, Act-On empowers marketers to improve customer experiences by combining multiple marketing tools in a single application. Web visitors decide whether to explore or leave a site in just 20 seconds. Act-On InSite, Act-On’s AI agent, helps ensure they stay by engaging them with fast, accurate, and personalized content that answers their questions and converts visitors to sales opportunities.Starting Price: $900.00/month -
4
WhatConverts
WhatConverts
See What Marketing Converts - WhatConverts is a complete call tracking, lead capture and reporting platform giving marketers the power to “See What Marketing Converts!” Capture phone calls, web forms, chats & eCommerce transactions. Trusted by 10,000+ companies and marketing professionals to track, manage and reports all in one place. Used by marketing professionals to track, manage and report PPC, SEO and Social campaigns. WhatConverts offers a full featured call tracking platform. Our software solution is an All-in-one platform that is a stand alone solution. We also easily integrate with other software platforms to enhanced functionality. Call, Form, Chat and eCommerce tracking is all included. Real-time reporting, lead management, and more in one simple platform. The solution offers a robust set of tracking tools for website chat sessions, eCommerce transactions, custom online events as well as integrated business reporting for quotable leads, total leadStarting Price: $30.00/month -
5
Supermetrics
Supermetrics
Supermetrics started with a bold idea: to make marketing data simple and accessible for businesses everywhere. Today, over 200K organizations, including Nestlé, Warner Bros, and Dyson, trust Supermetrics to streamline their marketing analytics. What began as a solution to connect data has evolved into a platform that extracts and consolidates data from 150+ marketing and sales platforms—like Google Analytics, Facebook Ads, and HubSpot—into preferred destinations. This has earned Supermetrics a spot on G2’s 2024 Top 50 Best EMEA Software Companies list. Driven by a commitment to innovation, transparency, and customer success, Supermetrics empowers marketers to use data to solve problems and create opportunities. With a collaborative culture fostering creativity, Supermetrics is dedicated to helping clients succeed in a competitive market. As marketing evolves, Supermetrics will continue to innovate, delivering powerful tools and a unified approach to marketing analytics worldwide.Starting Price: $29 per month -
6
OWOX BI
OWOX
OWOX BI is a leading data democratization platform, designed for collaboration between data teams and business users, giving the right tools to empower everyone to explore and act upon business data. * Democratization is about zero learning curve: auditable access, well-known interface & decision-making culture. OWOX BI is trusted by the best data teams on the planet: over 160k digital analysts use OWOX BI to break down data silos and equip business users with the reports they need. Our proprietary technology provides seamless data collection, blending, and enablement for brands from eCommerce, SaaS, Finance, and other niches across the US and EU.Starting Price: Free -
7
Soundcharts
Soundcharts
Soundcharts is a full-stack solution (database, desktop, mobile apps & API) that brings together real-time and historical music consumption data, thus improving project management, reporting, and artist scouting. It monitors 2,000+ radios in 76 countries, 25,000+ charts, 10m+ playlists, and 5m+ artists with more than five years of historical data.Starting Price: $10/month -
8
Morningscore
Morningscore
Morningscore is a new all-in-one SEO tool for agencies, e-commerce websites and digital small and medium businesses. It is built like a game, awarding you XP as you complete Missions. As you progress you level up and so does your real traffic from Google. Some specific advantages the tool brings: Agencies: Fast automatic estimations on how important SEO is for your clients/leads. Manual Link Finder - find all new links instantly. E-commerce: Simple, visual site analysis and guidance on fixing core problems. Intuitive keyword and backlink management. Digital SMBs: Precise estimation of your potential yield on SEO combined with smart optimization suggesStarting Price: $65 per month -
9
Go4Clients
Go4Clients
Automate customer engagement with our Drips technology. Go4Clients latest Drips feature uses a combination of SMS, Voice, Email, and Mobile Landing Pages to interact with your customers. Map out the customer journey and let consumers flow down your sales funnel automatically. Trigger messages with different channels based on a user's actions or no actions. Want to BOOST YOUR SALES? Easy. Integrate your current forms to Go4Clients and automate your communications in just a few minutes. Go4Clients allows you to automatically pass data to and from other web services without writing a single line of code. DRIPS make omnichannel and automation simple. Just pick your message and choose the most relevant channel for the very right time. Let’s start connecting with customers anywhere in the globe. Go4Clients has worked across many Industries.Starting Price: $50 per month -
10
expoze.io
alpha.one
As humans, we are bad at predicting what will capture our attention. Eye-tracking is helpful and can help us analyze what people see, but it is expensive and time-consuming. That’s why we created expoze.io. An online attention prediction platform that delivers actionable results validating designs in real-time to help you get your work noticed. Our platform was built by leading neuro- and data scientists. We believe creators make better decisions if they can predict and understand what really grabs attention. This way, we can assist marketing, UX/UI and CRO professionals in their creative decision-making processes. Data-driven, actionable and reliable insights that help them to get their designs noticed.Starting Price: €19.99/month -
11
Appgain
Appgain.io
Deliver the best user experience with Personalize users Onboarding, Re-engage inactive users by videos in push notifications, and an Automated user activation campaign. Keep the user coming back to your app, Deliver personalized content and offers to them, Reward them for referring the app to their friends, and Re-target your users even after removing the app! Re-target your customers, as soon as they open your links just once on all major social media, no matter where your customer at, you’ll be able to reach and re-target them. Marketing automation helps you achieve more with your campaigns without doing any extra effort, like a CRM marketing automation tool, Here’s what Appgain’s automation could do for you. Auto-responding to users' behavior with personalized messages. Retargeting Short Link that directs the customer flow to a specific page in your App. Measure ROI /ROAS for each Customer Acquisition channel.Starting Price: $124 per month -
12
Swaarm
Swaarm
Swaarm is an affordable, easy-to-use platform for successfully measuring, optimizing, and automating your marketing efforts. We are the first-ever ad tech tracking platform to have been perfected together with real clients’ input to make each action simpler, faster, and better. Swaarm is a widely proven technical platform handling more than 30 billion events per day. With our experience and by listening to companies like yours, we created the tools to automatically approve your offers, switch off traffic sources that don’t perform according to advertisers’ KPI, and efficiently scale your campaigns. Swaarm caters to all users when it comes to their reporting needs. Business users can query billions of real-time events in seconds using just drag and drop actions. For our BI enthusiasts, we offer advanced data science tools that allow you to run SQL and Python notebooks across your real-time and historical data.Starting Price: $599 per month -
13
Factors.ai
Factors.AI
Factor-in your marketing efforts to decode customer behaviour, optimize ROI, and determine marketing’s influence on pipeline and revenue. Robust out of the box integrations to your martech stack, resulting in a 1 week onboarding cycle. Flexible and configurable attribution engine to allocate conversion credit to relevant touchpoints. Consumer grade User Experience for Analysis, defining Custom Events and Dimensions. Library of curated templates based on the best practices from high-performing teams across the globe. Stitch customer journeys from first touch to closed won, to get an integrated view of marketing performance. AI Engine that continuously analyses and diagnoses key metrics, highlighting insights and recommendations. Get a holistic view of the entire Marketing Funnel, minus all dependencies.Starting Price: $99 per month -
14
Lebesgue
Lebesgue
Lebesgue helps eCommerce businesses of all sizes boost their marketing performance and ROI by analyzing all their current digital marketing efforts, and providing actionable insights that are aligned with industry best practices. - With our powerful LePixel and our state-of-the-art technology you can see 1st party attribution data and track your visitors across different devices. - Connect your Google, Facebook, and Instagram Ads to Lebesgue and immediately discover critical mistakes that have a serious impact on your growth. Get step-by-step recommendations and solve problems faster than ever before. - Benchmark your Facebook and Google Ads results against over 1,500 different eCommerce businesses – and check how industry benchmarks change in real-time. - - - Focus on improving your weakest metric, fix your checkout funnel and learn about performance by different campaign types. - Learn which landing page has the best performance and leverage insights to scale your marketingStarting Price: $59 per month -
15
Zoho Marketing Plus
Zoho
Zoho Marketing Plus is a unified marketing platform designed to help marketing teams plan, execute, and measure campaigns from a single workspace. It brings together email marketing, social media management, marketing automation, webinars, surveys, events, and website optimization under one platform, reducing tool sprawl and context switching. The platform offers real-time visibility into campaign performance through unified dashboards that track key metrics, budgets, expenses, and ROI. Teams can collaborate more effectively using built-in project management features such as task assignment, Kanban boards, timelines, and shared feedback. Zoho Marketing Plus also includes centralized brand and asset management, contact management for personalized engagement, and automation workflows to streamline repetitive marketing tasks.Starting Price: $25 per month -
16
Funnel
Funnel
Funnel is an automated data collection and marketing reporting software for marketers and data-driven companies. With Funnel, users can automatically gather all their advertising data from various platforms and sources and match them with conversion data, so they can more accurately analyze their online marketing spend and report ROI. Funnel offers integrations with more than 300 marketing and advertising platforms.Starting Price: $199.00/month -
17
SnapStrat
SnapStrat
SnapStrat delivers a customized end-to-end software solution for recurring strategic decisions that enables executives to make more informed trade-offs and then connects the decision to its execution incorporating data ingestion and transformation, scenario modeling, workflow and more. Sephora and Frontier Communications are among our customers. Typically, our customers want to digitally transform a decision process and associated workflow that is currently manual and/or sub-optimized. The current strategic decision-making process is inefficient, costly in terms of both time and money, and doesn't deliver the sense of certainty decision makers want. This results in diminished business value, wasted time, and organizational backlash. -
18
Crazy Egg
Crazy Egg
Make your website better. Instantly. Understand the customer journey with Snapshots, Heatmaps and Recordings. Use our visual reports and individual session recordings to get to know your website visitors - where they're coming from, where they're navigating to, and where they're getting stuck - so you can make design changes with confidence. Make data-backed decisions that will impact your bottom line over time. With Crazy Egg A/B Testing, know with certainty you picked the correct content placement, color, image, or copy, so you can turn more visitors into customers. Create or modify content without the need for a developer! Our editing tools allow you to change the styles of elements like colors and fonts, or even hide them. Once you're ready, you can publish changes directly to your website. We’re here to help you improve what's working on your website, fix what isn't, and test new ideas.Starting Price: $24 per month -
19
Singular
Singular
Singular empowers marketers to futureproof their growth with next-gen attribution and analytics. We provide a holistic solution that combines mobile attribution with industry-leading cost aggregation, flexible ROI analytics, and automatic loading directly into your BI tools. With Singular you are able to - Measure and report on all the channels you work with - Analyze ROI by combining attribution with leading cost aggregation - Track and analyze across the entire user lifecycle - Block more fraud with best-in-class fraud prevention - Monitor a single managed pipeline with a plug-and-play solution to extract, transform and load analysis-ready marketing data into your chosen data warehouse Top marketers from LinkedIn, Rovio, Microsoft, Lyft, Twitter, EA, and more, rely on Singular for a complete view of their marketing performance. -
20
Indicative
Indicative
Marketers, product managers, and business analysts use Indicative to optimize customer conversion, engagement, and retention. Indicative connects to all your customer data sources, synthesizes them into a complete view of behavior, and gives you the actionable insights you need to grow your customer base and build great products. Indicative's free plan offers up to 1 Billion user actions per month and complete access to the robust behavioral analytics platform!Starting Price: $0.00 -
21
Social Places
Social Places
Social Places: Considered The New Kid on the Block in MarTech Innovation Social Places is redefining how multi-location businesses connect with their customers. Our robust suite of tools with optional AI assistance, includes Listings & Reputation Management, Impactful Dynamic Local Content, Listening, Local Ads & Data Visualisation, and Bookings - empowers businesses to engage, grow, and thrive at every local touchpoint. With over 440 enterprise clients across Franchising, Restaurants & QSR, Banking, Retail, Healthcare, and Automotive, our tools and insights are designed for all experience levels and built to drive measurable impact across businesses of any scale. Proudly achieving and sustaining a 97% customer retention rate over the last four years, we’ve proven that MarTech doesn’t have to be expensive or complicated. Our mission is clear: a simplified solution to streamline and amplify the power of local engagement, making it effortless and impactful.Starting Price: Based on Location Count -
22
data.ai Intelligence
data.ai
Confidently navigate the entire app lifecycle with data.ai Intelligence. Discover what markets are experiencing the largest growth by analyzing app market trends based on downloads and revenue around the world. Sharpen your competitive knowledge by gaining a deep understanding of the app market landscape. Track competitive market share across downloads, revenue, usage, and engagement metrics. Identify emerging players and competitive threats. Recognize competitive threats proactively by analyzing performance trends across your category. Access estimates for millions of apps to discover which store, country, category or device is driving success. Understand engagement metrics including active users, market penetration, duration and frequency of use. Track and monitor competitor market share, growth trends, and rank trends over time.Starting Price: Free -
23
Madtrix
Madtrix Oy
Data platform for marketing analytics & insights. Are you looking to tap your marketing team to data to start the era of better decisions? Thank you for ending up in the right place. Connect your data sources to Madtrix and it automatically collects, stores, unifies and visualizes your data. Your data warehouse for marketing data is established in minutes and you can start building & sharing your dashboard. We have all the support functions for you to start to prosper with your data. Our aim is not to hand you just the tool but provide the help and knowledge for you to really achieve growth with the data.Starting Price: Custom -
24
RedTrack
RedTrack.io
RedTrack.io - digital advertising data company that enables ad tracking, measurement, and reporting all in one place. Created with focus on performance and usability, RedTrack covers the needs of affiliates, digital agencies, and ad tech companies.Starting Price: $49.00/month -
25
ClickGum
ClickGum
Track every click, every lead & sale in your funnel. Easily choose the geo-location, The device they are using, set max clicks, rotate between links. filter fraud clicks. Repeated clicks, set an expiration date. Split your traffic across multiple landing pages, and easily establish which ones convert better. Systematically improve your conversion rates & ROI. Which affiliate network give you a higher payout? Split test the same product among two or more networks to discover the truth. You can easily use our A/B split testing feature or our advanced URL rotator modes. ClickGum shows you where your conversions and revenue are coming from so that you can spend more time on marketing that works, and stop wasting money on poorly converting traffic. Get instant data on clicks and conversions! And we make sure you are only working with real traffic.Starting Price: $7 per month -
26
TC Analytics
TC Group Solutions
TC Analytics is a tool for Retail professionals that allows them to display the data collected by our people counting sensor regarding consumer behaviour at the point of sale in real time. Thanks to the monitoring of key management KPIs, you will be able to make decisions that will optimise your resources and maximise the return on your business. TC Analytics is equipped with the best technology on the market. VECTOR 4D sensors guarantee 99.5% reliability in people counting and offer a guarantee of success backed by 15 years of experience as well as the high satisfaction of our clients in more than 7,000 points of sale. Allows customer segmentation according to gender and age group. Identify the areas that attract the most attention by analysing customer behaviour at the point of sale.Starting Price: $65 per month -
27
Octoboard
Octoboard
Share insights on office TV screens, and your website, via Slack or send automated email updates to your clients. No experience or IT support is required. Octoboard is 100% self-service software. It collects, visualizes, and automatically updates data for over 18.000 business clients, in the cloud and on-premise. What gets measured gets done! Express your business goals in numbers and communicate performance targets. Create beautiful shareable dashboards and reports in seconds. Octoboard will automatically collect data from all your cloud applications. We will look after data consistency and save you a lot of time on data visualization, sharing, and reporting. Manage your devices, office TVs and monitors directly in Octoboard. Know your data and take control. From live website traffic, leads and signups to upgrades, customer retention and support tickets. Combine Sales, Marketing, Support and DevOps metrics and real-time events.Starting Price: €18 per month -
28
Influence
Influence
Influence is a real time social proof application that helps you in converting more sales and leads. Influence features have been crafted after extensive research with customers & studying its impact on conversion rates. Only when they bring real conversion lifts to customers, that's when we release it out to rest of the users. How it works? 1. Install pixel 2. Make a campaign 3. Sit back & monitorStarting Price: $15 per month -
29
PeerClick
PeerClick
Track 30+ data points of each impression, visit, click and conversion. Get extensive, real-time reporting from all paid and organic sources. Avoid click loss and wasted traffic thanks to 100% uptime since 2015 and the fastest redirects in under 5ms. We’ll help you make the transition to PeerClick hassle-free. Training sessions, live webinars, 24/7 chat, migration tools from other trackers. Start a campaign quickly with 35+ ready to implement traffic. Use the built-in Anti-Fraud Protection to identify suspicious behavior. Block the bot traffic source, and get proof to claim a refund. Join thousands of affiliates who achieve on average 30% higher ROI just by automating their optimization with our AI tools. PeerClick generates real-time reports in under 2s, on average. No matter how much traffic you throw at Peerclick, we’ll handle it. With PeerClick redirects take 2ms compared to over 200ms in other trackers. Delays and slow loading pages lead to lost traffic. Fast redirects avoid that.Starting Price: $99 per month -
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Leadtosale
Leadtosale
Leadtosale offer a tracking solution for lead generation dependent businesses, whether they're: Looking for a way to start tracking customers their on-site in the tools they use, like Google Analytics, Google Ads, Facebook Ads and HubSpot. Wanting to expand their tracking to include phone calls leads, attributed back to web sessions. Close the loop on their tracking with CRM integrations which send revenue data back to their online marketing tools when leads eventually convert to sales. No worrying about implementing pixels from different providers, or making mark up changes to phone numbers. One tracking snippet does it all.Starting Price: $40 per month
