TrueTargetingInfillion
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Related Products
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About
TrueTargeting is Infillion’s audience targeting platform that enables advertisers to reach people-based, cookieless audiences using unique data sets or their own. It offers over 275 pre-built segments based on interests, buying intent, visitation, survey responses, and brand affinity, as well as custom audience-building functionality. Advertisers can onboard data from existing customer assets, such as CRM, CDP, email, and loyalty lists, and point-of-sale data, to create unique segments and expand scale within 5–10 days. TrueTargeting scales instantly with XGraph to reach people on every device they use (over 865 million in the U.S. alone). Audience types include intent-based (recent visits indicating in-market behavior), interest-based (visits to specific categories of locations in the past three to six months), predictive visit (likelihood to visit a place within the next 30 days), and survey-based (responses indicating category affiliation).
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About
Find new customers with myTarget, the self-service ad platform by VK that covers 96% of the Russian market. Increase your business performance, the number of sales, site visits, app installs or audience reach. To make your ads appealing to your audience, you need to understand your target user. Create audiences based on geography, gender, age, interests and income level. Choose the right format for your advertising campaign. Add a title, call to action, image, or video to your template. Launch your ad and get new clients, or make your existing customers return for another purchase. Try launching a targeted ad campaign on myTarget. It only takes a couple of minutes to create your account. If your agency is a legal entity non-resident of the Russian Federation, then the paper version of the contract is not provided. In this case, the representative of the advertising agency accepts the offer, after which it opens the full functionality of the advertising office.
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Platforms Supported
Windows
Not Supported
Mac
Not Supported
Linux
Not Supported
Cloud
Supported
On-Premises
Not Supported
iPhone
Not Supported
iPad
Not Supported
Android
Not Supported
Chromebook
Not Supported
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Platforms Supported
Windows
Not Supported
Mac
Not Supported
Linux
Not Supported
Cloud
Supported
On-Premises
Not Supported
iPhone
Not Supported
iPad
Not Supported
Android
Not Supported
Chromebook
Not Supported
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Audience
Marketers seeking a solution to deliver personalized, cross-device campaigns by leveraging advanced audience segmentation and location-based insights
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Audience
Brands and businesses in need of a solution to advertise on Russia's largest social networks
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Support
Phone Support
Not Supported
24/7 Live Support
Not Supported
Online
Supported
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Support
Phone Support
Not Supported
24/7 Live Support
Not Supported
Online
Supported
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API
Offers API
Not Supported
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API
Offers API
Supported
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Screenshots and Videos |
Screenshots and Videos |
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Pricing
No information available.
Free Version
Not Supported
Free Trial
Not Supported
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Pricing
No information available.
Free Version
Not Supported
Free Trial
Not Supported
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Reviews/
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Reviews/
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Training
Documentation
Supported
Webinars
Not Supported
Live Online
Supported
In Person
Not Supported
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Training
Documentation
Supported
Webinars
Not Supported
Live Online
Not Supported
In Person
Supported
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Company InformationInfillion
Founded: 2008
United States
infillion.com/data/truetargeting/
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Company InformationmyTarget
Russia
target.my.com
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Alternatives |
Alternatives |
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Categories |
Categories |
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Integrations
ASTRAD DSP
Not Supported
AdMobiSpy
Not Supported
DoubleVerify
Supported
Experian Connect
Supported
Infillion XGraph
Supported
LiveRamp
Supported
Oracle BlueKai
Supported
Semasio
Supported
TransUnion Digital Business Profile
Supported
TransUnion TruVision
Supported
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Integrations
ASTRAD DSP
Supported
AdMobiSpy
Supported
DoubleVerify
Not Supported
Experian Connect
Not Supported
Infillion XGraph
Not Supported
LiveRamp
Not Supported
Oracle BlueKai
Not Supported
Semasio
Not Supported
TransUnion Digital Business Profile
Not Supported
TransUnion TruVision
Not Supported
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