TrueTargeting vs. myTarget Comparison


TrueTargeting Infillion	myTarget	+	+
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Powered by 840M+ profiles, 150M+ companies, 4,000+ data signals & 50+ premium providers — with real-time intent signals that surface in-market buyers first. Cold Email Outreach — smart sending, warm-up & spintax Power Dialer — auto-sequential dialing from the CRM LinkedIn Automation — InMail, connections & sequences Email Validation — reduce bounces & protect reputation Integrated CRM — pipeline, deals & collaboration AI Co-pilot — launch campaigns via chat One platform. Infinite scale. 29 Ratings Visit Website GWI Every year, we survey over a million people around the world so businesses can understand changing consumer behavior in seconds. Designed for busy teams, our platform makes it easy to get what you need, analyze it how you want, and share it with your teams. Pinpoint your perfect customer from over 250K+ profiling points. Apply question charts to unlock insights into what your audience thinks, feels, and does. 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About TrueTargeting is Infillion’s audience targeting platform that enables advertisers to reach people-based, cookieless audiences using unique data sets or their own. It offers over 275 pre-built segments based on interests, buying intent, visitation, survey responses, and brand affinity, as well as custom audience-building functionality. Advertisers can onboard data from existing customer assets, such as CRM, CDP, email, and loyalty lists, and point-of-sale data, to create unique segments and expand scale within 5–10 days. TrueTargeting scales instantly with XGraph to reach people on every device they use (over 865 million in the U.S. alone). Audience types include intent-based (recent visits indicating in-market behavior), interest-based (visits to specific categories of locations in the past three to six months), predictive visit (likelihood to visit a place within the next 30 days), and survey-based (responses indicating category affiliation).	About Find new customers with myTarget, the self-service ad platform by VK that covers 96% of the Russian market. Increase your business performance, the number of sales, site visits, app installs or audience reach. To make your ads appealing to your audience, you need to understand your target user. Create audiences based on geography, gender, age, interests and income level. Choose the right format for your advertising campaign. Add a title, call to action, image, or video to your template. Launch your ad and get new clients, or make your existing customers return for another purchase. Try launching a targeted ad campaign on myTarget. It only takes a couple of minutes to create your account. If your agency is a legal entity non-resident of the Russian Federation, then the paper version of the contract is not provided. In this case, the representative of the advertising agency accepts the offer, after which it opens the full functionality of the advertising office.
Platforms Supported Windows Mac Linux Cloud On-Premises iPhone iPad Android Chromebook	Platforms Supported Windows Mac Linux Cloud On-Premises iPhone iPad Android Chromebook
Audience Marketers seeking a solution to deliver personalized, cross-device campaigns by leveraging advanced audience segmentation and location-based insights	Audience Brands and businesses in need of a solution to advertise on Russia's largest social networks
Support Phone Support 24/7 Live Support Online	Support Phone Support 24/7 Live Support Online
API Offers API	API Offers API
Screenshots and Videos View more images or videos	Screenshots and Videos View more images or videos
Pricing No information available. Free Version Free Trial	Pricing No information available. Free Version Free Trial
Reviews/Ratings Overall 0.0 / 5 ease 0.0 / 5 features 0.0 / 5 design 0.0 / 5 support 0.0 / 5 This software hasn't been reviewed yet. Be the first to provide a review: Review this Software	Reviews/Ratings Overall 0.0 / 5 ease 0.0 / 5 features 0.0 / 5 design 0.0 / 5 support 0.0 / 5 This software hasn't been reviewed yet. Be the first to provide a review: Review this Software
Training Documentation Webinars Live Online In Person	Training Documentation Webinars Live Online In Person
Company Information Infillion Founded: 2008 United States infillion.com/data/truetargeting/	Company Information myTarget Russia target.my.com
Alternatives ReTargeter	Alternatives uDSP UMG
Tamoco	EXOD.ai
e-X Advertising Intelligence Platform Exponential	WASK
InMarket	Stiddle
Affinity Answers View All	AdEspresso Hootsuite Media View All
Categories Advertising	Categories Social Media Advertising

Integrations ASTRAD DSP AdMobiSpy DoubleVerify Experian Connect Infillion XGraph LiveRamp Oracle BlueKai Semasio TransUnion Digital Business Profile TransUnion TruVision VK Show More Integrations View All 8 Integrations	Integrations ASTRAD DSP AdMobiSpy DoubleVerify Experian Connect Infillion XGraph LiveRamp Oracle BlueKai Semasio TransUnion Digital Business Profile TransUnion TruVision VK Show More Integrations View All 3 Integrations
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