TrueTargeting

TrueTargeting

Infillion
+
+

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About

The complete location solution for advertisers, brands, marketers and agencies. Engage behavioural based segments and measure online and offline activity with location. Using location data Tamoco helps to identify the right audience or segment based on how audiences behave in the real world. Find the right audience based on movement. Tamoco provides relevant, interest-based segments based on how audiences move in known locations. Tamoco's network combines movement data with demographic information to create highly specific audiences which include interests and behaviour. Tamoco's pre-packaged location based audience segments are available in Dv360 and AppNexus. Reach audiences when they are inside a specific venue or POI. Tamoco's sensor-driven technology allows you to identify areas within POIs to create more tailored targeting. We help connect the online and offline. Attribute digital advertising to real-world visits using Tamoco's sensor-driven visit detection.

About

TrueTargeting is Infillion’s audience targeting platform that enables advertisers to reach people-based, cookieless audiences using unique data sets or their own. It offers over 275 pre-built segments based on interests, buying intent, visitation, survey responses, and brand affinity, as well as custom audience-building functionality. Advertisers can onboard data from existing customer assets, such as CRM, CDP, email, and loyalty lists, and point-of-sale data, to create unique segments and expand scale within 5–10 days. TrueTargeting scales instantly with XGraph to reach people on every device they use (over 865 million in the U.S. alone). Audience types include intent-based (recent visits indicating in-market behavior), interest-based (visits to specific categories of locations in the past three to six months), predictive visit (likelihood to visit a place within the next 30 days), and survey-based (responses indicating category affiliation).

Platforms Supported

Windows Not Supported
Mac Not Supported
Linux Not Supported
Cloud Supported
On-Premises Not Supported
iPhone Not Supported
iPad Not Supported
Android Not Supported
Chromebook Not Supported

Platforms Supported

Windows Not Supported
Mac Not Supported
Linux Not Supported
Cloud Supported
On-Premises Not Supported
iPhone Not Supported
iPad Not Supported
Android Not Supported
Chromebook Not Supported

Audience

Advertisers, brands, marketers and agencies looking for a location solution for their marketing needs

Audience

Marketers seeking a solution to deliver personalized, cross-device campaigns by leveraging advanced audience segmentation and location-based insights

Support

Phone Support Not Supported
24/7 Live Support Not Supported
Online Supported

Support

Phone Support Not Supported
24/7 Live Support Not Supported
Online Supported

API

Offers API Not Supported

API

Offers API Not Supported

Screenshots and Videos

Screenshots and Videos

Pricing

No information available.
Free Version Not Supported
Free Trial Not Supported

Pricing

No information available.
Free Version Not Supported
Free Trial Not Supported

Reviews/Ratings

Overall 0.0 / 5
ease 0.0 / 5
features 0.0 / 5
design 0.0 / 5
support 0.0 / 5

This software hasn't been reviewed yet. Be the first to provide a review:

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Reviews/Ratings

Overall 0.0 / 5
ease 0.0 / 5
features 0.0 / 5
design 0.0 / 5
support 0.0 / 5

This software hasn't been reviewed yet. Be the first to provide a review:

Review this Software

Training

Documentation Supported
Webinars Not Supported
Live Online Not Supported
In Person Supported

Training

Documentation Supported
Webinars Not Supported
Live Online Supported
In Person Not Supported

Company Information

Tamoco
United Kingdom
www.tamoco.com/solutions-advertising-marketing/

Company Information

Infillion
Founded: 2008
United States
infillion.com/data/truetargeting/

Alternatives

Alternatives

TrueTargeting

TrueTargeting

Infillion
BridgeLogic

BridgeLogic

BridgeLogic WiFi

Categories

Categories

Advertising Supported

Integrations

DoubleVerify Not Supported
Experian Connect Not Supported
Facebook Supported
Google Cloud Platform Supported
Infillion XGraph Not Supported
Instagram Supported
LiveRamp Not Supported
Oracle BlueKai Not Supported
Pinterest Supported
Semasio Not Supported
Snapchat Supported
TransUnion Digital Business Profile Not Supported
TransUnion TruVision Not Supported
YouTube Supported

Integrations

DoubleVerify Supported
Experian Connect Supported
Facebook Not Supported
Google Cloud Platform Not Supported
Infillion XGraph Supported
Instagram Not Supported
LiveRamp Supported
Oracle BlueKai Supported
Pinterest Not Supported
Semasio Supported
Snapchat Not Supported
TransUnion Digital Business Profile Supported
TransUnion TruVision Supported
YouTube Not Supported
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