Taboola vs. Xandr Comparison


Taboola	Xandr Microsoft	+	+
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About Drive business results by reaching people genuinely, effectively and at the right moment. Find and engage over one billion relevant users across premium publishers at massive scale on the world leading native discovery platform. Create unique and relevant ad experiences using Taboola’s user behavior data and flexible creative formats. Meet your marketing objectives – build awareness, generate high value leads and encourage customers to take action online.	About Xandr, a subsidiary of Microsoft, is a global advertising company that provides a data-enabled technology platform designed to offer a marketplace for premium advertising. Their platform optimizes return on investment for both buyers and sellers while maintaining a commitment to an open marketplace and empowering the open web globally. Xandr's solutions include Invest DSP, Monetize SSP, and Curate, which enable advertisers to connect with their audiences and publishers to drive monetization. With a significant global presence, Xandr operates across multiple continents, positioning itself as a valuable platform for brands seeking to expand their reach on a global scale.
Platforms Supported Windows Not Supported Mac Not Supported Linux Not Supported Cloud Supported On-Premises Not Supported iPhone Not Supported iPad Not Supported Android Not Supported Chromebook Not Supported	Platforms Supported Windows Not Supported Mac Not Supported Linux Not Supported Cloud Supported On-Premises Not Supported iPhone Not Supported iPad Not Supported Android Not Supported Chromebook Not Supported
Audience Companies interested in a native advertising solution to advertise their content	Audience Ad buyers and sellers seeking a tool to manage inventory and sales
Support Phone Support Not Supported 24/7 Live Support Not Supported Online Not Supported	Support Phone Support Supported 24/7 Live Support Not Supported Online Supported
API Offers API Not Supported	API Offers API Not Supported
Screenshots and Videos View more images or videos	Screenshots and Videos View more images or videos
Pricing No information available. Free Version Not Supported Free Trial Not Supported	Pricing No information available. Free Version Not Supported Free Trial Not Supported
Reviews/Ratings Overall 0.0 / 5 ease 0.0 / 5 features 0.0 / 5 design 0.0 / 5 support 0.0 / 5 This software hasn't been reviewed yet. Be the first to provide a review: Review this Software	Reviews/Ratings Overall 0.0 / 5 ease 0.0 / 5 features 0.0 / 5 design 0.0 / 5 support 0.0 / 5 This software hasn't been reviewed yet. Be the first to provide a review: Review this Software

Training Documentation Supported Webinars Not Supported Live Online Not Supported In Person Not Supported	Training Documentation Supported Webinars Not Supported Live Online Not Supported In Person Not Supported
Company Information Taboola Founded: 2007 United States www.taboola.com	Company Information Microsoft Founded: 1975 United States www.xandr.com
Alternatives 7SearchPPC	Alternatives Kevel
AdRoll	Microsoft Invest Microsoft
AdStyle	Equativ
Outbrain	Simpli.fi
Strossle View All	The Trade Desk View All
Categories Content Distribution Supported Content Marketing Supported Display Advertising Supported Native Advertising Supported PPC Supported Search Engine Marketing (SEM) Supported Supply-Side Platforms (SSP) Supported	Categories Demand-Side Platforms (DSP) Supported Display Advertising Supported Media Buying Supported Programmatic Advertising Supported Supply-Side Platforms (SSP) Supported Video Advertising Supported
Show More Features Content Marketing Features Audience Targeting Supported Brand Management Not Supported Campaign Management Supported Categorization / Grouping Not Supported Conversion Tracking Supported Distribution Management Supported Editorial Calendar Not Supported Multi-Channel Publishing Supported Publish Scheduling Not Supported SEO Management Not Supported Social Media Management Not Supported Video Management Not Supported PPC Features A/B Testing Supported Account Alerts Not Supported Analytics / ROI Tracking Supported Bid Management Supported Budget Management Supported Campaign Management Supported Conversion Tracking Supported Google / Bing Ads Supported Keyword Research Tools Supported Keyword Tracking Supported Landing Pages / Web Forms Not Supported URL Builder Not Supported Search Engine Marketing (SEM) Features A/B Testing Supported Account Alerts Not Supported Analytics / ROI Tracking Supported Bid Management Supported Budget Management Supported Campaign Management Supported Conversion Tracking Supported Google / Bing Ads Supported Keyword Research Tools Supported Keyword Tracking Supported Landing Pages / Web Forms Not Supported URL Builder Not Supported
Integrations Adloox Supported Bidtellect Supported DV Publisher Suite Supported Eyeota Supported KNOREX XPO Supported Kochava Supported Retargetly Supported Supermetrics Supported The Moneytizer Supported Adwallet Not Supported Improvely Supported MarfeelPress Supported Meltano Supported Modern.ai Supported Power My Analytics Supported Proximic by Comscore Not Supported RedTrack Supported Yieldlab Not Supported ad:personam Not Supported wecantrack Supported Show More Integrations View All 81 Integrations	Integrations Adloox Supported Bidtellect Supported DV Publisher Suite Supported Eyeota Supported KNOREX XPO Supported Kochava Supported Retargetly Supported Supermetrics Supported The Moneytizer Supported Adwallet Supported Improvely Not Supported MarfeelPress Not Supported Meltano Not Supported Modern.ai Not Supported Power My Analytics Not Supported Proximic by Comscore Supported RedTrack Not Supported Yieldlab Supported ad:personam Supported wecantrack Not Supported Show More Integrations View All 33 Integrations
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