Sprinklr Marketing vs. The Brief Comparison


Sprinklr Marketing Sprinklr	The Brief	+	+
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About Sprinklr Marketing & Advertising is an AI-native, enterprise campaign management platform that centralizes the full lifecycle of marketing and advertising workflows across 30 + digital, social, and paid channels into one unified system, helping global teams plan, produce, publish, manage, and analyse campaigns with consistency, governance, and real-time insights. It unifies campaign planning, content creation, approval workflows, and cross-channel publishing so teams can coordinate global creative production and execution from a single hub while enforcing brand compliance and governance with role-based access and audit trails. Built-in AI accelerates ideation with generative brief and content suggestions, provides performance optimisation recommendations, and delivers cross-channel reporting and analytics that reveal drivers of audience engagement and campaign ROI.	About The Brief (formerly Creatopy) is an AI-powered marketing agency platform that automates the entire campaign lifecycle — from research and creative production to launch and optimization. Combining four intelligent agents, The Brief helps marketers generate ideas, create assets, and analyze performance all within one seamless workflow. Its tools empower teams to discover top-performing campaigns, build inspired moodboards, and transform insights into ready-to-launch creative assets. Users can publish ads directly across Meta, Google, and LinkedIn, then track results through live visual dashboards — without spreadsheets. Built by marketers for marketers, it eliminates fragmented workflows and repetitive tasks that slow teams down. The result is faster launches, lower costs, and smarter creative decisions that drive measurable impact.
Platforms Supported Windows Mac Linux Cloud On-Premises iPhone iPad Android Chromebook	Platforms Supported Windows Mac Linux Cloud On-Premises iPhone iPad Android Chromebook
Audience Enterprise marketing, advertising, and creative teams seeking a tool to plan, execute, and optimize omnichannel campaigns at scale	Audience Marketing teams, creative agencies, and growth-focused brands seeking an AI-powered platform to automate campaign creation, management, and optimization from one unified workspace
Support Phone Support 24/7 Live Support Online	Support Phone Support 24/7 Live Support Online
API Offers API	API Offers API
Screenshots and Videos View more images or videos	Screenshots and Videos View more images or videos
Pricing No information available. Free Version Free Trial	Pricing $17 per editor per month Free Version Free Trial
Reviews/Ratings Overall 0.0 / 5 ease 0.0 / 5 features 0.0 / 5 design 0.0 / 5 support 0.0 / 5 This software hasn't been reviewed yet. Be the first to provide a review: Review this Software	Reviews/Ratings Overall 5.0 / 5 ease 5.0 / 5 features 5.0 / 5 design 5.0 / 5 support 4.0 / 5 Read all reviews
Training Documentation Webinars Live Online In Person	Training Documentation Webinars Live Online In Person
Company Information Sprinklr Founded: 2009 United States www.sprinklr.com/products/marketing-and-advertising/	Company Information The Brief Founded: 2008 United States www.thebrief.ai/
Alternatives Sprinklr	Alternatives Storyteq
Semrush	Abyssale
Narrato WorkSpace	AdVentur.ai
Kintegra	Canva Enterprise Canva
Skyword View All	Canva View All
Categories AI Marketing Campaign Management Content Creation Content Distribution Content Experience Marketing Analytics Marketing Calendar Social Media Advertising	Categories Ad Makers Advertising Agency AI Ad Creative Generators AI Design AI Image Generators AI Marketing Banner Maker Social Media Advertising Social Media Graphics Thumbnail Makers
	Social Media Advertising Features Ad Buying Ad Creation Bulk Advertising Campaign Management Collaboration Tools Comment / Reply Moderation Digital Asset Management Reporting / Analytics Retargeting Roles / Permissions
Integrations YouTube Facebook Google Analytics Instagram Mailchimp Microsoft 365 Oracle Cloud Infrastructure Salesforce Slack Sprinklr Stripe Tableau TikTok Twilio WhatsApp WordPress X (Twitter) Show More Integrations View All 17 Integrations	Integrations YouTube Facebook Google Analytics Instagram Mailchimp Microsoft 365 Oracle Cloud Infrastructure Salesforce Slack Sprinklr Stripe Tableau TikTok Twilio WhatsApp WordPress X (Twitter) Show More Integrations View All 1 Integration
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