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About

Verified customer insight and ROI for all your marketing investments. Semcasting pioneered the use of IP targeting with machine learning to maximize customer reach on any device with complete transparency. Our twice patented technology allows organizations to onboard CRM data, create new prospect audiences, identify qualified leads, and monitor audience performance. Conventional audience targeting has traditionally been based on cookies. Cookie onboarding only delivers access to roughly 30% of your audience – often with a 3X duplication rate among unique users. Target audiences at home, school or work, on their desktops, laptops, tablets, smart phones, IP radio, smart home devices and on Connected TV. Semcasting's IP targeting technology provides reach to more than 400+ million unique devices and networks with coverage of more than 2 billion IP addresses. Smart Zones automatically matches, scores and enhances mailing lists, CRM files or IP addresses with 750 deterministic attributes.

About

Connect the dots across multiple data sources to discover and act upon new opportunities to drive business growth. Build your business around the transformative currency for media measurement in a cross-platform world. Understand the impact of media and marketing efforts so you can improve ROI and make future decisions with confidence. Cross-platform measurement is necessary when making informed business decisions in an increasingly complex media environment. We help leading media properties, brands, and advertisers connect the dots to grow their businesses. Activate a powerful suite of audience, contextual, and cookie-free predictive targeting solutions to reach cross-platform audiences. We empower programmatic advertisers to access actionable target audiences in the DMP or DSP of their choice for campaigns on digital, mobile, CTV, DOOH, and podcasts.

Platforms Supported

Windows
Mac
Linux
Cloud
On-Premises
iPhone
iPad
Android
Chromebook

Platforms Supported

Windows
Mac
Linux
Cloud
On-Premises
iPhone
iPad
Android
Chromebook

Audience

Companies that want to map anonymous website visitors to prospects

Audience

Marketing Analytics solution for companies

Support

Phone Support
24/7 Live Support
Online

Support

Phone Support
24/7 Live Support
Online

API

Offers API

API

Offers API

Screenshots and Videos

Screenshots and Videos

Pricing

No information available.
Free Version
Free Trial

Pricing

No information available.
Free Version
Free Trial

Reviews/Ratings

Overall 0.0 / 5
ease 0.0 / 5
features 0.0 / 5
design 0.0 / 5
support 0.0 / 5

This software hasn't been reviewed yet. Be the first to provide a review:

Review this Software

Reviews/Ratings

Overall 0.0 / 5
ease 0.0 / 5
features 0.0 / 5
design 0.0 / 5
support 0.0 / 5

This software hasn't been reviewed yet. Be the first to provide a review:

Review this Software

Training

Documentation
Webinars
Live Online
In Person

Training

Documentation
Webinars
Live Online
In Person

Company Information

Semcasting
Founded: 2009
United States
www.semcasting.com

Company Information

comScore
United States
www.comscore.com

Alternatives

Alternatives

Dreamdata.io

Dreamdata.io

Dreamdata
Objective Platform

Objective Platform

Objective Partners
AnyTrack

AnyTrack

AnyTrack Analytics

Categories

Categories

Marketing Attribution Features

Attribution Modeling
Audience Segmentation
Conversion Tracking
Cross-Channel Attribution
Customer Journey Mapping
Multi-Touch Attribution
Predictive Analytics
ROI Tracking

Marketing Analytics Features

A/B Testing
Campaign Management
Channel Attribution
Customer Journey Mapping
Dashboard
Performance Metrics
Predictive Analytics
ROI Tracking
Social Media Metrics
Website Analytics

Integrations

Acxiom Real Identity
Bright Analytics
Brightspot
Campaign Manager+
Contentsquare
FuseCommander
GaleForceMedia
Innovid
MarfeelPress
NextDNS
Spotai
Spotler Mail+
TargetVideo
TrustCommander
UltraWAF
VWO Insights
VWO Testing
Zefr

Integrations

Acxiom Real Identity
Bright Analytics
Brightspot
Campaign Manager+
Contentsquare
FuseCommander
GaleForceMedia
Innovid
MarfeelPress
NextDNS
Spotai
Spotler Mail+
TargetVideo
TrustCommander
UltraWAF
VWO Insights
VWO Testing
Zefr
Claim Semcasting and update features and information
Claim Semcasting and update features and information
Claim comScore and update features and information
Claim comScore and update features and information