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About

Prebid is an open-source platform offering a suite of products designed to help publishers implement header bidding on their websites and apps. The platform includes Prebid.js, Prebid Server, and Prebid Mobile, allowing publishers to move beyond traditional waterfall setups and optimize programmatic ad revenue. Prebid's flexible and scalable solutions help increase competition for ad inventory, enhancing monetization. It also emphasizes user privacy with features like Shared ID, and its robust community provides continuous development and support through a global network of ad-tech professionals.

About

diDNA is the ad management platform designed for everyone on the supply side of the ad ecosystem including publishers and ad tech partners. Maximize ad revenue through a holistic approach including core ad tech, access to 70+ demand partners, and a dedicated team. The results speak for themselves, 95% fill rates, 98% viewability, 100-150% ad revenue increase, $5 average RPM, and improved site load times. All that combined with fully transparent, real-time reporting built for practical use. The one platform to optimize all of your digital ad inventory through proprietary ad technology, brand safety features, and access to premium demand. diDNA offers an enterprise ad management platform that optimizes all digital ad inventory for publishers through proprietary core ad technology. By utilizing machine learning and artificial intelligence to power our rules engine, we can support and empower publishers by generating the maximum ad revenue while simplifying the process.

Platforms Supported

Windows Not Supported
Mac Not Supported
Linux Not Supported
Cloud Supported
On-Premises Not Supported
iPhone Not Supported
iPad Not Supported
Android Not Supported
Chromebook Not Supported

Platforms Supported

Windows Not Supported
Mac Not Supported
Linux Not Supported
Cloud Supported
On-Premises Not Supported
iPhone Not Supported
iPad Not Supported
Android Not Supported
Chromebook Not Supported

Audience

Publishers and ad-ops teams seeking to enhance programmatic ad revenue and implement efficient, transparent header bidding across digital platforms

Audience

Companies looking for an ad management platform to optimize their digital ad inventory and maximize ad revenue

Support

Phone Support Not Supported
24/7 Live Support Not Supported
Online Supported

Support

Phone Support Not Supported
24/7 Live Support Not Supported
Online Supported

API

Offers API Not Supported

API

Offers API Not Supported

Screenshots and Videos

Screenshots and Videos

Pricing

Free
Open source
Free Version Supported
Free Trial Not Supported

Pricing

No information available.
Free Version Not Supported
Free Trial Not Supported

Reviews/Ratings

Overall 0.0 / 5
ease 0.0 / 5
features 0.0 / 5
design 0.0 / 5
support 0.0 / 5

This software hasn't been reviewed yet. Be the first to provide a review:

Review this Software

Reviews/Ratings

Overall 0.0 / 5
ease 0.0 / 5
features 0.0 / 5
design 0.0 / 5
support 0.0 / 5

This software hasn't been reviewed yet. Be the first to provide a review:

Review this Software

Training

Documentation Supported
Webinars Supported
Live Online Not Supported
In Person Not Supported

Training

Documentation Not Supported
Webinars Not Supported
Live Online Not Supported
In Person Not Supported

Company Information

Prebid
Founded: 2015
United States
prebid.org

Company Information

diDNA
Founded: 2017
United States
didna.io

Alternatives

Alternatives

HeadBidder

HeadBidder

FM Labs LLC
HeadBidder

HeadBidder

FM Labs LLC

Categories

Advertising Supported

Categories

Ad Server Features

A/B Testing Supported
Ad Inventory Management Supported
Ad Optimization Supported
Banner Management Supported
Conversion Tracking Supported
Mobile Ad Serving Supported
Native Ad Serving Supported
Newsletter / Email Ad Serving Not Supported
Referrals / Affiliates Supported
Rich Media Ad Serving Not Supported
Video Ad Serving Supported

Website Optimization Tools Features

Competitor Analysis Not Supported
Content Management Supported
Keyword Research Tools Supported
Link Management Supported
Performance Metrics Supported
Problem Area Alerts Supported

Integrations

Sovrn Supported
Adloox Supported
Admiral Not Supported
Amazon Web Services (AWS) Not Supported
Crystall.io Supported
Google Ads Not Supported
Google Cloud Platform Not Supported
Magnite Supported
New Relic Supported
OpenX Not Supported
PubMatic Supported
Seedtag Supported
Sharethrough Supported
Verizon Cloud Not Supported
Xandr Supported
Zimbra Not Supported
iion Supported

Integrations

Sovrn Supported
Adloox Not Supported
Admiral Supported
Amazon Web Services (AWS) Supported
Crystall.io Not Supported
Google Ads Supported
Google Cloud Platform Supported
Magnite Not Supported
New Relic Not Supported
OpenX Supported
PubMatic Not Supported
Seedtag Not Supported
Sharethrough Not Supported
Verizon Cloud Supported
Xandr Not Supported
Zimbra Supported
iion Not Supported
Claim Prebid and update features and information
Claim Prebid and update features and information
Claim diDNA and update features and information
Claim diDNA and update features and information