Audience
Publishers and ad-ops teams seeking to enhance programmatic ad revenue and implement efficient, transparent header bidding across digital platforms
About Prebid
Prebid is an open-source platform offering a suite of products designed to help publishers implement header bidding on their websites and apps. The platform includes Prebid.js, Prebid Server, and Prebid Mobile, allowing publishers to move beyond traditional waterfall setups and optimize programmatic ad revenue. Prebid's flexible and scalable solutions help increase competition for ad inventory, enhancing monetization. It also emphasizes user privacy with features like Shared ID, and its robust community provides continuous development and support through a global network of ad-tech professionals.
Other Popular Alternatives & Related Software
Setupad
Setupad works with over 500 publishers to boost ad revenue through advanced programmatic advertising solutions. By leveraging Prebid technology and offering access to premium demand sources, Setupad provides publishers with the right technology and tools to combine all their demand sources, maintain transparency, and optimize performance. Whether through managed services or self-serve options, Setupad ensures publishers have the flexibility and control they need for successful website monetization.
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AdvertServe
Wow your advertisers and create new revenue streams with premium creative formats that drive results and integrate easily into your website. Take advantage of smart auto-refresh technology to boost in-view impressions without negatively impacting your click or viewability rates. Below-the-fold ads can ruin your viewability if you serve them on page load! Turn on lazy-loading with a single click and stop wasting time on other strategies that don't work. Over 30,000 sites have relied on AdvertServe since 1998. That is why we have heavily invested in global data centers, DNS, and CDN along with AI-powered monitoring and self-healing software to provide a guarantee of 99.995% uptime. Maximize revenue with header bidding powered by Prebid.js to fill your unsold inventory at the highest market rates with unparalleled RTB demand from dozens of unique sources.
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HeadBidder
Focus on the core part of your business that brings money, use HeadBidder.net for mechanic ad management work that is automated on the platform. The SaaS Header Bidding management platform is made for online publishers and professional online-ad monetization teams. Combines wrapped up ready-to-go features and tools: prebid.js container, 3rd-party integrations with GAM, Smart+, User ID tools, Built-in Prebid analytics, and more. Header Bidding Manager SaaS Tool “HeadBidder” Functionality. Multi-Site and Multi-Account UI. User Account and Publisher management for system administrators. Platform-wide messaging system in UI. Prebid.js based wrapper builder. Automated Prebid.js script build and adapter monitoring. Google Ad Manager API support, token-based access. Built-in Prebid Analytics. Banner and Video ad types supported. Custom floors, Aliases, User-ID modules, Prebid server adapters features supported.
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Amazon Transparent Ad Marketplace (TAM)
Easily improve revenue and reduce latency with a single call to our server-to-server marketplace. Auction-level reporting shows that the highest bid always wins. No fee for publishers and a nominal $0.01 CPM charged to bidders. Work better with your preferred partners, including Amazon, and easily tap into 50+ buyers. The page or app makes one ad call and Transparent Ad Marketplace handles the rest from the server-side. Access unique Amazon demand and our proven experience in building scalable infrastructure. One light SDK setup to make all demand partners compete in parallel. Effortlessly connect with ad-tech services to help grow your business. Integrations require no extra development work and come with APS customer support. Add incremental partners without effort with a turn-key monetization solution for publishers of all sizes. The only technical requirement to use TAM is active integration with the multi-slot header bidding tag of Amazon Publisher Services (APS).
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Pricing
Starting Price:
Free
Pricing Details:
Open source
Free Version:
Free Version available.
Integrations
Company Information
Prebid
Founded: 2015
United States
prebid.org
Videos and Screen Captures
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Product Details
Platforms Supported
Cloud
Training
Documentation
Webinars
Support
Online
