Postry

Postry

MS Strategic Advisory
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About

Postry is a browser-based prospecting and direct-mail campaign platform for trades and solar installers, real estate agents, recruiters, and B2B service providers. It identifies homes, properties, employers, and companies that match selected triggers, then lets users review prospects, prepare personalized letters, and approve each mailing before printing and postage. Every letter carries a unique QR code linking to a recipient-specific landing page. Scans, visits, and inquiries are tracked so teams can connect responses to mailings and plan follow-up; CRM and automation features are available from the Profi plan. Users can review activity by campaign and area, while higher plans add more search areas, landing pages, and team access; the Enterprise plan includes an API. Postry brings prospect research, printed outreach, response tracking, and follow-up into one workflow.

About

Direct mail automation for market leaders. Use our software to better integrate letters, postcards & more into your cross-channel marketing. Move away from mass mailings and run highly targeted and more profitable campaigns. Integrate direct mail into your cross-channel customer journeys, directly out of your marketing platform. Join many of Europe’s largest companies who already benefit from our scale, flexibility and security. Connect optilyz with your Marketing Automation system and manage all your channels in one place. Easily configure your mailings in our intuitive dashboard to deliver campaigns across Europe. Personalize your print mailings just like your online channels by using the full potential of your data. Leverage mailings based on customer behavior and set the perfect trigger for each use case to optimize performance.

Platforms Supported

Windows Not Supported
Mac Not Supported
Linux Not Supported
Cloud Supported
On-Premises Not Supported
iPhone Not Supported
iPad Not Supported
Android Not Supported
Chromebook Not Supported

Platforms Supported

Windows Not Supported
Mac Not Supported
Linux Not Supported
Cloud Supported
On-Premises Not Supported
iPhone Not Supported
iPad Not Supported
Android Not Supported
Chromebook Not Supported

Audience

Trades and solar companies, real estate agents, recruiting agencies and B2B service providers in Germany.

Audience

Companies that want to automate direct mail sending like letters and postcards

Support

Phone Support Supported
24/7 Live Support Not Supported
Online Supported

Support

Phone Support Supported
24/7 Live Support Not Supported
Online Not Supported

API

Offers API Supported

API

Offers API Not Supported

Screenshots and Videos

Screenshots and Videos

Pricing

€349/month
The Start plan is €349 net per month and includes 100 letters per month and one active search area. Additional letters cost €3.70 for trades and real estate or €3.20 for business and recruiting. Printing and postage are included. Prices exclude VAT under the stated reverse-charge conditions. Monthly plans can be canceled without notice. CRM and automation features are available on the Profi plan and higher tiers.
Free Version Not Supported
Free Trial Not Supported

Pricing

$950 per month
Free Version Not Supported
Free Trial Not Supported

Reviews/Ratings

Overall 0.0 / 5
ease 0.0 / 5
features 0.0 / 5
design 0.0 / 5
support 0.0 / 5

This software hasn't been reviewed yet. Be the first to provide a review:

Review this Software

Reviews/Ratings

Overall 0.0 / 5
ease 0.0 / 5
features 0.0 / 5
design 0.0 / 5
support 0.0 / 5

This software hasn't been reviewed yet. Be the first to provide a review:

Review this Software

Training

Documentation Not Supported
Webinars Not Supported
Live Online Not Supported
In Person Not Supported

Training

Documentation Supported
Webinars Supported
Live Online Supported
In Person Supported

Company Information

MS Strategic Advisory
Founded: 2026
Bulgaria
postry.de

Company Information

optilyz
Founded: 2015
Germany
www.optilyz.com

Alternatives

DirectMail2.0

DirectMail2.0

DirectMail2.0, LLC.

Alternatives

Poplar

Poplar

Share Local Media

Categories

Categories

Direct Mail Automation Features

A/B Testing Supported
Analytics/Reporting Not Supported
Campaign Management Supported
Data Import/Export Supported
Delivery Tracking Not Supported
Design Management Not Supported
Event Triggered Mailings Supported
List Scrubbing Not Supported
Mailing List Purchasing Supported
Mailing Services Integration Supported
Pre-made Templates Supported
Printing Services Integration Supported
Response Alerts Not Supported

Integrations

Apteco Orbit Not Supported
Bloomreach Not Supported
CrossEngage Not Supported
Emarsys Not Supported
Insider One Not Supported
Mapp Marketing Cloud Not Supported
Salesforce Not Supported

Integrations

Apteco Orbit Supported
Bloomreach Supported
CrossEngage Supported
Emarsys Supported
Insider One Supported
Mapp Marketing Cloud Supported
Salesforce Supported
Claim Postry and update features and information
Claim Postry and update features and information
Claim optilyz and update features and information
Claim optilyz and update features and information