Poplar

Poplar

Share Local Media
Postry

Postry

MS Strategic Advisory
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+

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About

Create direct mail campaigns in minutes. Meet Poplar, an API-enabled programmatic platform that empowers brands to create fully dynamic, personalized direct mail campaigns. Set up and deploy both one-time and programmatic campaigns in minutes through our platform, with easy connections to leading marketing automation platforms, e-commerce stores, and cloud connectors. Customize imagery and text on a 1-1 basis with dynamic HTML templates for a range of formats. Reach your abandoned cart site visitors via direct mail, upload custom lists, and build any cross-sell or existing customer triggers, all with a variety of postage, speed, and cadence options. Mail one piece or mail a million at best-in-class per piece rates, with no SaaS fees or subscription fees whatsoever. Multivariate testing capabilities are built right into the platform, enabling marketers to test and optimize on any number of channel factors easily and efficiently.

About

Postry is a browser-based prospecting and direct-mail campaign platform for trades and solar installers, real estate agents, recruiters, and B2B service providers. It identifies homes, properties, employers, and companies that match selected triggers, then lets users review prospects, prepare personalized letters, and approve each mailing before printing and postage. Every letter carries a unique QR code linking to a recipient-specific landing page. Scans, visits, and inquiries are tracked so teams can connect responses to mailings and plan follow-up; CRM and automation features are available from the Profi plan. Users can review activity by campaign and area, while higher plans add more search areas, landing pages, and team access; the Enterprise plan includes an API. Postry brings prospect research, printed outreach, response tracking, and follow-up into one workflow.

Platforms Supported

Windows Not Supported
Mac Not Supported
Linux Not Supported
Cloud Supported
On-Premises Not Supported
iPhone Not Supported
iPad Not Supported
Android Not Supported
Chromebook Not Supported

Platforms Supported

Windows Not Supported
Mac Not Supported
Linux Not Supported
Cloud Supported
On-Premises Not Supported
iPhone Not Supported
iPad Not Supported
Android Not Supported
Chromebook Not Supported

Audience

Companies that want to create direct mail campaigns in minutes

Audience

Trades and solar companies, real estate agents, recruiting agencies and B2B service providers in Germany.

Support

Phone Support Supported
24/7 Live Support Supported
Online Supported

Support

Phone Support Supported
24/7 Live Support Not Supported
Online Supported

API

Offers API Not Supported

API

Offers API Supported

Screenshots and Videos

Screenshots and Videos

Pricing

No information available.
Free Version Not Supported
Free Trial Not Supported

Pricing

€349/month
The Start plan is €349 net per month and includes 100 letters per month and one active search area. Additional letters cost €3.70 for trades and real estate or €3.20 for business and recruiting. Printing and postage are included. Prices exclude VAT under the stated reverse-charge conditions. Monthly plans can be canceled without notice. CRM and automation features are available on the Profi plan and higher tiers.
Free Version Not Supported
Free Trial Not Supported

Reviews/Ratings

Overall 0.0 / 5
ease 0.0 / 5
features 0.0 / 5
design 0.0 / 5
support 0.0 / 5

This software hasn't been reviewed yet. Be the first to provide a review:

Review this Software

Reviews/Ratings

Overall 0.0 / 5
ease 0.0 / 5
features 0.0 / 5
design 0.0 / 5
support 0.0 / 5

This software hasn't been reviewed yet. Be the first to provide a review:

Review this Software

Training

Documentation Supported
Webinars Not Supported
Live Online Supported
In Person Supported

Training

Documentation Not Supported
Webinars Not Supported
Live Online Not Supported
In Person Not Supported

Company Information

Share Local Media
Founded: 2016
United States
heypoplar.com

Company Information

MS Strategic Advisory
Founded: 2026
Bulgaria
postry.de

Alternatives

Alternatives

DirectMail2.0

DirectMail2.0

DirectMail2.0, LLC.
DM20.ai

DM20.ai

DirectMail2.0

Categories

Categories

Integrations

ActiveCampaign Supported
Adobe Marketo Engage Supported
Automate.io Supported
Blueshift Supported
Cordial Supported
Customer.io Supported
Drip Supported
HubSpot Customer Platform Supported
HubSpot Marketing Hub Supported
Leanplum Supported
Mailchimp Supported
Mixpanel Supported
Ortto Supported
Rejoiner Supported
Sailthru Supported
Shopify Supported
Simon AI Supported
Wufoo Supported
Zapier Supported

Integrations

ActiveCampaign Not Supported
Adobe Marketo Engage Not Supported
Automate.io Not Supported
Blueshift Not Supported
Cordial Not Supported
Customer.io Not Supported
Drip Not Supported
HubSpot Customer Platform Not Supported
HubSpot Marketing Hub Not Supported
Leanplum Not Supported
Mailchimp Not Supported
Mixpanel Not Supported
Ortto Not Supported
Rejoiner Not Supported
Sailthru Not Supported
Shopify Not Supported
Simon AI Not Supported
Wufoo Not Supported
Zapier Not Supported
Claim Poplar and update features and information
Claim Poplar and update features and information
Claim Postry and update features and information
Claim Postry and update features and information