Oracle Maxymiser vs. UseItBetter Comparison Chart

Your data, your insights—no third-party ownership or black-box analytics. Kubit is the leading Customer Journey Analytics platform for enterprises, enabling self-service insights, rapid decisions, and full transparency—without engineering dependencies or vendor lock-in. Unlike traditional tools, Kubit eliminates data silos, letting teams analyze customer behavior directly from Snowflake, BigQuery, or Databricks—no ETL or forced extraction needed. With built-in funnel, path, retention, and cohort analysis, Kubit empowers product teams with fast, exploratory analytics to detect anomalies, surface trends, and drive engagement—without compromise. Enterprises like Paramount, TelevisaUnivision, and Miro trust Kubit for its agility, reliability, and customer-first approach. Learn more at kubit.ai.

AddSearch goes beyond traditional site search with AI Answers and AI Conversations, enabling businesses to deliver direct, conversational, and context-aware responses. Combined with lightning-fast search and smart recommendations, AddSearch helps organizations create personalized, engaging digital experiences across websites and applications. Trusted by nearly 2,000 global customers in Media, Telecommunications, Government, Education, and more. AddSearch offers enterprise-grade features including advanced GenAI capabilities, personalization, advanced analytics, and SLA up to 99.999%. It works with any CMS, supports crawler or API-based indexing, and provides full setup services to save developer time. Built to deliver powerful search with AI Answers and Conversations that elevate digital experiences for website visitors—without adding complexity.

Windocks is a leader in cloud native database DevOps, recognized by Gartner as a Cool Vendor, and as an innovator by Bloor research in Test Data Management. Novartis, DriveTime, American Family Insurance, and other enterprises rely on Windocks for on-demand database environments for development, testing, and DevOps. Windocks software is easily downloaded for evaluation on standard Linux and Windows servers, for use on-premises or cloud, and for data delivery of SQL Server, Oracle, PostgreSQL, and MySQL to Docker containers or conventional database instances. Windocks database orchestration allows for code-free end to end automated delivery. This includes masking, synthetic data, Git operations and access controls, as well as secrets management. Windocks can be installed on standard Linux or Windows servers in minutes. It can also run on any public cloud infrastructure or on-premise infrastructure. One VM can host up 50 concurrent database environments.

Klaviyo is the AI-first B2C CRM platform that helps you grow by integrating marketing, analytics, and customer service in one solution. Powered by unified data and built-in AI, it's faster and easier than ever to create personalized, lasting customer relationships. Klaviyo unifies your customer profiles by capturing every event, and then lets you orchestrate your email marketing, SMS marketing, push notifications, WhatsApp, and RCS campaigns in one place. Built-in AI agents plan and launch campaigns, personalize every send, answer questions, and resolve issues. With real-time attribution and insights, you'll be able to make smarter, faster decisions that drive ROI. Trusted by more than 170,000 businesses, Klaviyo can grow your business while keeping operations simple and customer relationships strong

ActiveCampaign is the autonomous marketing platform that transforms how marketers, agencies, and business owners work. Use Active Intelligence to power goal-aware automations and orchestrate personalized experiences across email, SMS, and WhatsApp. Within a single tool, you get real-time reporting and proactive optimizations in addition to market-leading deliverability and integration with 1000+ apps. With a user-friendly interface and a comprehensive suite of features, ActiveCampaign's platform is powerful, accessible, and designed to scale with your business. It's also easy to get started: While traditional tools force teams through long setup cycles and training, ActiveCampaign delivers measurable lifts in engagement and conversions in days. 89% of surveyed customers say the platform meets their business needs better than the competition, and 88% say ActiveCampaign delivers value faster than competitors.

DbVisualizer is one of the world's most popular database editors. With almost 7 million downloads and Pro users in 150 countries worldwide, it won't disappoint you. Free and Pro versions are available. Developers, analysts, and DBAs use it to elevate their SQL experience with modern tools to visualize and manage their databases, schemas, objects, and table data, auto-generate, write, and optimize queries, and so much more. It connects to all popular databases, such as MySQL, PostgreSQL, SQL Server, Oracle, Cassandra, Snowflake, SQLite, BigQuery, and 30+ others, and runs on all popular OSes (Windows, macOS, and Linux). A powerful SQL editor with intelligent autocomplete, visual query builders, variables, and more. You can fully control window layouts, key bindings, UI theme, mark scripts, and database objects as favorites for quick access or even work outside of DbVisualizer. DbVisualizer is also built to meet rigorous security standards, all configurable within the product.

Hightouch is the leading Composable CDP and AI Decisioning platform that empowers companies to activate their data warehouse to power personalized marketing and business operations. Trusted by leading organizations like PetSmart, Warner Music Group, Chime, Aritzia, and Whoop, Hightouch enables anyone to deliver personalized customer experiences, optimize performance marketing, and move faster by leveraging data and AI across their organization. Hightouch’s Composable Customer Data Platform collects behavioral events, resolves identities into Customer 360 profiles, builds audiences, syncs data to over 200 destinations like ad platforms and CRMs, and analyzes the results of marketing campaigns— all from the cloud data warehouse.

Pipedrive is a web-based sales CRM (customer relationship management) software that lets sales teams track pipelines, optimize leads, manage deals and automate their entire sales process to focus on selling. Pipedrive’s simple interface empowers salespeople to streamline workflows and unite sales tasks in one workspace. Unlock instant sales insights with Pipedrive’s visual sales pipeline and fine-tune your strategy with robust reporting features and a personalized AI Sales Assistant. Reach the right contacts at the right time with intelligent lead segmenting and activity reminders that tell you when to take action. When it’s time to seal the deal, compose instant, irresistible sales emails in just one click. With Pipedrive, winning has never been easier.

Knak is the no-code platform that empowers self-sufficient marketing teams to create beautiful, on-brand emails and landing pages — without relying on developers or agencies. Built for speed and collaboration, Knak streamlines campaign production with modular templates, real-time editing, simple collaboration, and seamless integrations with leading MAPs like Adobe Marketo Engage, Salesforce Marketing Cloud, Oracle Eloqua, and more. Whether you're supporting global teams or launching fast-turn campaigns, Knak helps you go from brief to build in minutes—not weeks. Say goodbye to bottlenecks and hello to marketing agility.

SurveyLegend is the next generation of online surveys — engaging, platform-independent, & beautiful. We empower companies - large & small - & individuals, to create mobile-friendly, gorgeous surveys. Create great-looking surveys, forms, polls, voting, questionnaires, NPS, customer satisfaction, customer experience, employee satisfaction surveys... on your computer or tablet, customize the look of your survey however you like, & display collected data with eye-catching and insightful graphics. Creating questionnaires is done simply by drag & drop, & you don't need to be a market research expert to use our tool. It has never been this easy to listen to customer demand, measure customer or employee satisfaction, manage client experience, or maintaining student & employee engagement. SurveyLegend has users all over the world, from amazing companies like L'Oréal, Universal, Harvard, Greenpeace, Airbnb, Sony, CocaCola, Roche, to awesome start-up companies and individuals.