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About

Discover the hidden potential in your digital strategy. Oracle Data Cloud provides award-winning solutions made for every stage of the marketing journey. Reduce waste and protect your ad spend, reach your ideal buyers and prospects, and ensure you measure the metrics that matter to quantify the impact of your online advertising campaigns. Make the biggest impact with your advertising by understanding your customers and most valuable prospects on a whole new level. Discover what makes your audience take action and where to engage them with best-in-class audience and contextual intelligence solutions from Oracle Data Cloud. Protect against fraud while ensuring your ads are in-view and appearing alongside safe, relevant content. Drive campaign success with solutions for viewability, invalid traffic (IVT), and brand safety.

About

UTMGuard is a tool that connects with your Google Analytics 4 account and scans your tracking setup to quickly detect broken, malformed, or inconsistent UTM parameters that are corrupting your campaign attribution. In about 60 seconds, UTMGuard runs dozens of rule-based checks on parameters, flagging issues such as organic traffic incorrectly tagged with UTM parameters (which compromises SEO vs. paid traffic differentiation), invalid source-medium combinations, inconsistent naming conventions (case sensitivity, naming disparities), missing parameters, or internal links carrying UTM tags that distort analytics data. UTMGuard generates clear audit reports showing exactly which links or sessions are impacted, and provides guidance on how to correct or standardize tagging practices. By catching these errors early and enforcing consistent parameter rules, the tool helps preserve data integrity, ensuring your marketing spend attribution remains accurate and decisions based on GA4 reports.

Platforms Supported

Windows Not Supported
Mac Not Supported
Linux Not Supported
Cloud Supported
On-Premises Not Supported
iPhone Not Supported
iPad Not Supported
Android Not Supported
Chromebook Not Supported

Platforms Supported

Windows Not Supported
Mac Not Supported
Linux Not Supported
Cloud Supported
On-Premises Not Supported
iPhone Not Supported
iPad Not Supported
Android Not Supported
Chromebook Not Supported

Audience

Companies that want know who their best audiences are and be able to reach them in the right environment

Audience

Marketers, agencies, and businesses looking for a solution to maintain clean, reliable UTM tracking to accurately attribute campaigns and prevent wasted budget due to tracking errors

Support

Phone Support Supported
24/7 Live Support Not Supported
Online Supported

Support

Phone Support Not Supported
24/7 Live Support Not Supported
Online Supported

API

Offers API Supported

API

Offers API Not Supported

Screenshots and Videos

Screenshots and Videos

Pricing

No information available.
Free Version Not Supported
Free Trial Not Supported

Pricing

$15 per month
Free Version Supported
Free Trial Not Supported

Reviews/Ratings

Overall 0.0 / 5
ease 0.0 / 5
features 0.0 / 5
design 0.0 / 5
support 0.0 / 5

This software hasn't been reviewed yet. Be the first to provide a review:

Review this Software

Reviews/Ratings

Overall 0.0 / 5
ease 0.0 / 5
features 0.0 / 5
design 0.0 / 5
support 0.0 / 5

This software hasn't been reviewed yet. Be the first to provide a review:

Review this Software

Training

Documentation Supported
Webinars Not Supported
Live Online Not Supported
In Person Not Supported

Training

Documentation Supported
Webinars Not Supported
Live Online Supported
In Person Not Supported

Company Information

Oracle
Founded: 1977
United States
www.oracle.com/cx/advertising/

Company Information

UTMGuard
United States
www.utmguard.com

Alternatives

Alternatives

CampaignTrackly

CampaignTrackly

Leafwire Digital
PowerShellGet

PowerShellGet

Microsoft

Categories

Advertising Supported
Data Management Supported

Categories

Integrations

Contentsquare Supported
Convert Experiences Supported
Cvent Event Management Supported
Google Analytics Not Supported
Google Sheets Not Supported
Ketch Supported
Leadspace Supported
Microsoft Excel Not Supported
ORMITâ„¢-OpenJava Supported
Oracle Audience Segmentation Supported
Oracle Cloud CX Supported
Oracle Digital Assistant Supported
Oracle Marketing Supported
Oracle Moat Supported
Oracle Partner Relationship Management Supported
Oracle Sales Supported
Oracle Subscription Management Supported
Oracle Unity Customer Data Platform Supported
PlaceIQ Supported
X Ads (Twitter Ads) Supported

Integrations

Contentsquare Not Supported
Convert Experiences Not Supported
Cvent Event Management Not Supported
Google Analytics Supported
Google Sheets Supported
Ketch Not Supported
Leadspace Not Supported
Microsoft Excel Supported
ORMITâ„¢-OpenJava Not Supported
Oracle Audience Segmentation Not Supported
Oracle Cloud CX Not Supported
Oracle Digital Assistant Not Supported
Oracle Marketing Not Supported
Oracle Moat Not Supported
Oracle Partner Relationship Management Not Supported
Oracle Sales Not Supported
Oracle Subscription Management Not Supported
Oracle Unity Customer Data Platform Not Supported
PlaceIQ Not Supported
X Ads (Twitter Ads) Not Supported
Claim Oracle Advertising and update features and information
Claim Oracle Advertising and update features and information
Claim UTMGuard and update features and information
Claim UTMGuard and update features and information