Operative.One

Operative.One

Operative
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+

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About

Operative.One is the gold standard for digital ad management—powering the world’s top streaming platforms and over 100 distinct CTV services. As the industry’s leading order management system (OMS), Operative.One helps digital media companies maximize yield across channels, streamline operations, and accelerate revenue. This unified platform connects the entire quote-to-cash workflow, enabling sales and ops teams to do more with less. Sales teams can book more deals across linear and digital channels, while operations teams process more work with tools that free up time for strategic, high-value tasks. Whether you're monetizing video, display, mobile, or CTV, Operative.One transforms advertising operations into a revenue-generating machine, driving growth, efficiency, and scale.

About

By putting the publisher first, we help our clients realize the full potential of their digital assets providing marketers with transparent access to high-quality inventory. With a long-term focus on building solutions that solve the most pressing industry problems, we have remained at the forefront of sell-side innovation for years. We provide valuable audience insights and sophisticated, machine-learning algorithms to enable top-tier monetization across devices, channels and ad formats. PubMatic has created a global infrastructure to activate meaningful connections between consumers, content and brands, at scale. Giving you the power to make smart, strategic decisions is essential. Our product vision is to provide clients with a full advertising technology stack. More than that, we created a system that is adaptive, where each component is extendable and customizable.

Platforms Supported

Windows
Mac
Linux
Cloud
On-Premises
iPhone
iPad
Android
Chromebook

Platforms Supported

Windows
Mac
Linux
Cloud
On-Premises
iPhone
iPad
Android
Chromebook

Audience

Digital media companies and online publishers

Audience

Premium publishers

Support

Phone Support
24/7 Live Support
Online

Support

Phone Support
24/7 Live Support
Online

API

Offers API

API

Offers API

Screenshots and Videos

Screenshots and Videos

Pricing

No information available.
Free Version
Free Trial

Pricing

No information available.
Free Version
Free Trial

Reviews/Ratings

Overall 0.0 / 5
ease 0.0 / 5
features 0.0 / 5
design 0.0 / 5
support 0.0 / 5

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Reviews/Ratings

Overall 0.0 / 5
ease 0.0 / 5
features 0.0 / 5
design 0.0 / 5
support 0.0 / 5

This software hasn't been reviewed yet. Be the first to provide a review:

Review this Software

Training

Documentation
Webinars
Live Online
In Person

Training

Documentation
Webinars
Live Online
In Person

Company Information

Operative
Founded: 2000
United States
www.operative.com/operative-one/

Company Information

PubMatic
Founded: 2006
United States
pubmatic.com

Alternatives

Alternatives

HeadBidder

HeadBidder

FM Labs LLC

Categories

Categories

App Monetization Features

Banner Ads
Data Monetization
Dynamic Product Ads
Native Ads
Playable Ads
Rich Media Ads
Sponsorships
Subscriptions
Video Ads

Integrations

AcuityAds
Adagio
Amagi
Amazon Transparent Ad Marketplace (TAM)
BDEX
Bucksense
Confiant
Google Ad Manager
Mile
Operative.One
Oracle PeopleSoft
Pontiac Intelligence
Prebid
PubMatic
Retargetly
Salesforce
Snigel
Voiro
e-X Advertising Intelligence Platform

Integrations

AcuityAds
Adagio
Amagi
Amazon Transparent Ad Marketplace (TAM)
BDEX
Bucksense
Confiant
Google Ad Manager
Mile
Operative.One
Oracle PeopleSoft
Pontiac Intelligence
Prebid
PubMatic
Retargetly
Salesforce
Snigel
Voiro
e-X Advertising Intelligence Platform
Claim Operative.One and update features and information
Claim Operative.One and update features and information
Claim PubMatic and update features and information
Claim PubMatic and update features and information